This post is originally published on Designmodo: Designing Email Signup Forms that Turn Visitors into Leads
![Designing Email Signup Forms That Turn Visitors into Leads](https://designmodo.com/wp-content/uploads/2020/11/sign-up-form-747x412.jpg)
Typically, there are three kinds of people that will visit your website: First-time visitors trying to feel things out. Leads gathering information so they can decide if the brand and/or site has what they’re looking for. Customers/clients/users returning to buy …
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