Great presentation by Amy Balliet, CEO and Founder of Killer Infographics at Cloudinary InfoCon. While the title of Amy's presentation was, "The Future of Content is Visual," it became clear as her presentation progressed in conjunction with the rest of the content presented at the Cloudinary user conference that the future of content is video.
Visual Content is King
Visual content helps businesses grow revenue 49% faster (Aberdeen). Audiences only read 20% of a 600-word webpage (Venngage). 91% of audiences prefer visual content over traditional formats (DemandGen). While visuals communicate information 60,000 times faster than words (SAGE Handbook of Political Communications).