In March of 2020, Google announced the release of the Display & Video 360 API. The API supports the company’s consolidated marketing platform and was designed to provide developers with access to asynchronous Structured Data File (SDF) download functionality. Google has announced the first significant round of updates to this API.
Google Releases API for its Display & Video 360 Marketing Platform
Display & Video 360 is Google’s consolidated marketing platform that helps marketers manage their campaigns across display, video, TV, audio, etc., all in one place. The platform is designed to increase productivity in collaborative environments and simplify marketing data visualization through consolidation.