6 Best WooCommerce Email Customizer Plugins (Free + Paid)

Are you looking for an easy way to customize your WooCommerce store emails?

A WooCommerce email customizer allows you to easily adjust and personalize the emails your website send to your customers. This includes receipt emails, subscription renewal emails, and more.

In this article, we’ll show you the best WooCommerce email customizer plugins to help you improve your website emails.

Best WooCommerce email customizer plugin

Why Use a WooCommerce Email Customizer Plugin?

WooCommerce is the #1 most popular eCommerce platform for WordPress, and it comes with built-in settings to edit the emails that you send to your customers. However, these customization options are very limited and basic.

For instance, you can only change the font and background colors, edit the email content, and add a logo. These minimal customization options make your emails look generic and unattractive.

Here’s what default WooCommerce emails will look like:

WooCommerce Allows You to Preview the Email Template Containing Dummy Text

A WooCommerce email customizer gives you more options and flexibility to customize your email notifications.

You can upsell products, offer coupons, or even direct users to relevant posts on your WordPress blog. A plugin can also help you to customize the email notifications that are sent when a customer creates a new account, resets a password, and more.

Some tools even let you create automation workflows for your online store. For instance, you can automatically send pre-written emails when a customer buys a new product, subscribes to your newsletter, books an appointment, or abandons a cart.

That said, let’s look at some of the best WooCommerce email customizer plugins in the market.

1. Autonami

Autonami

Autonami is the best WooCommerce email customizer plugin that’s very easy to use.

It comes with a drag-and-drop email builder with lots of customization options. You can add different elements by dragging them from the menu on your left and dropping it onto the template to customize your WooCommerce emails.

Plus, you get to further customize each element, like changing its color, font, alignment, and more. This gives you complete control over the appearance of your WooCommerce emails.

Add a heading block to email template

Autonami also offers a pre-built WooCommerce email library. You can create an email sequence for your eCommerce store with a single click.

Autonami Email Library for WooCommerce

Besides that, it also offers a visual email automation builder, where you get to customize your workflows. This makes it effortless to set up automated emails, as you can choose which emails to show based on the user’s action and when to show them.

Autonami Marketing Automation Email Analytics for WooCommerce

Autonami is a sister product to WooFunnels, which is a powerful sale funnel builder for WooCommerce. You can set up a complete sales funnel and use pre-built templates for custom checkout pages, upsells, discount offers, and more.

Funnel templates in Woofunnels

Pricing: To use Autonami, you’ll need to purchase the Funnel Builder + Autonami plan, which will cost you $249 per year. That said, there is also a free version of Autonami with limited features that you can get started with.

2. Email Customizer for WooCommerce

Email customizer for WooCommerce

Email Customizer for WooCommerce by ThemeHigh is a WordPress plugin that offers a beginner-friendly email builder.

You can drag and drop different elements into your transactional emails. For instance, you can add text, images, social icons, buttons, GIFs, billing information, shipping details, and more.

When customizing the emails, the builder shows a live preview of your changes. This way, you can see what your emails will look like on the customer’s screen.

The plugin also offers 11 pre-built custom email templates, so you can quickly select any email type and customize it according to your needs.

It also offers WPML compatibility, allowing you to create emails in multiple languages. You can also integrate it with other plugins like WooCommerce Order Status Manager and YITH WooCommerce Gift Cards.

On the downside, you don’t get any automation features like Autonami offers. The plugin doesn’t offer a workflow builder or an option to set up automated email series.

Pricing: Email Customizer for WooCommerce pricing starts from $39 per year. There is also a free version of Email Customizer for WooCommerce available.

3. YayMail

YayMail

YayMail is another popular WooCommerce email customizer plugin. You can easily design and edit your emails in its drag-and-drop builder. Its interface is easy to use and is similar to Elementor or the WordPress block editor.

The plugin comes with different widgets and dynamic blocks that you can use to add elements to the WooCommerce transactional email template. The visual builder also gives a real-time preview of your changes.

Besides that, the premium version of YayMail offers features like shipment tracking, custom order status, checkout field editor, and more. You also get powerful add-ons and WooCommerce extension support with YayMail Pro.

Pricing: YayMail is a premium email customizer plugin for WooCommerce, with prices starting from $59 per year for a single WordPress site.

4. Flycart Email Customizer Plus for WooCommerce

Flycart email customizer plus

Flycart Email Customizer Plus for WooCommerce is a premium WooCommerce plugin that you can use to create custom transactional emails.

Its drag-and-drop builder allows you to change the layout and customize your emails the way you want. You can add a logo, edit email content, add social icons, and more.

There’s no need to manually edit HTML, CSS, or PHP code to change the look and feel of your emails. The plugin offers basic elements and WooCommerce elements that you can add to the template.

The plugin comes with pre-built templates, so you don’t have to start from scratch. There is also an option to send test emails and make sure they are delivered to your customers.

Pricing: Flycart Email Customizer Plus for WooCommerce prices start from $49 per year for a single site. You also get a 14-day money-back guarantee with each plan.

5. Decorator

Decorator

Decorator is a WooCommerce plugin that lets you customize your emails using the WordPress theme customizer.

The plugin offers different options to edit the look and style of your emails. For instance, you can edit the email content, heading, color, email header and footer, add a logo, enter social media links to your Facebook, Twitter, or LinkedIn pages, and more.

The Decorator plugin also lets you add shortcodes and placeholders to show additional information in the emails, like customer name, order details, company name, order date, and more.

While the theme customizer offers a real-time preview of your changes, it doesn’t provide the flexibility of a drag-and-drop builder like you’d get in Autonami and other plugins on our list. There are also no pre-built WooCommerce email templates you can use to get started quickly.

Pricing: Decorator is a free plugin that you can use on your WooCommerce store.

6. Kadence WooCommerce Email Designer

Kadence WooCommerce Email Designer

Kadence WooCommerce Email Designer is a free plugin that also uses the WordPress customizer to create custom emails for your online store.

The plugin shows a live preview of your WooCommerce emails in the theme customizer and offers different options for customization. For example, you can easily customize headings, subtitles, and body text using the plugin.

However, Kadence WooCommerce Email Designer lets you import pre-built email templates, which isn’t possible in the Decorator plugin. On the downside, you don’t get the flexibility or customization options that other drag-and-drop email builders provide, like Autonami.

Pricing: You can use Kadence WooCommerce Email Designer for free.

Bonus: WP Mail SMTP

WP Mail SMTP

WP Mail SMTP is the best WordPress SMTP plugin in the market. It ensures that your WordPress emails are delivered to your customer’s email inbox and don’t end up in spam.

Many WordPress hosting companies don’t support the default method WordPress uses for sending emails from your site. As a result, you’ll notice that many emails simply vanish and never reach your customers. WP Mail SMTP solves the issue of WooCommerce not sending emails and improves deliverability.

The best part is that WP Mail SMTP easily integrates with WooFunnels and offers multiple mailers, including Gmail, Outlook, Sendinblue, Amazon SES, and more.

For more details, you can see our detailed guide on how to set up WP Mail SMTP with any host.

Pricing: WP Mail SMTP prices start from $49 per year. There is also WP Mail SMTP free version you can use for your site.

Which is the Best WooCommerce Email Customizer?

If you’re looking for a complete tool that offers WooCommerce email customization and automation, then we highly recommend using Autonami.

The plugin is super easy to use and offers a drag-and-drop email builder along with different email templates. You can create stunning WooCommerce emails in just a few clicks and don’t need coding knowledge.

Autonami also lets you set up automated email workflows for your WooCommerce site. It helps save time, as you can automatically send an email series to new customers, recover abandoned carts, send promotional emails to selected audiences, and more.

You can even combine Autonami with an SMTP service like WP Mail SMTP. Doing so will ensure that your emails are delivered to your customers and won’t get lost or end up in the spam folder.

We hope that this article helped you learn about the best WooCommerce email customizer plugins. You may also want to see our guide on the best free business name generators and how to move WordPress from HTTP to HTTPS.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post 6 Best WooCommerce Email Customizer Plugins (Free + Paid) first appeared on WPBeginner.

How to Customize WooCommerce Emails (2 Easy Ways)

Do you want to customize the layout and design of your WooCommerce emails?

WooCommerce emails help customers get information about their order status, time of delivery, and more. Customizing these emails can get more conversions and help build your brand.

In this article, we’ll show you how to customize WooCommerce emails, and even create WooCommerce email automation to grow your sales.

How to customize WooCommerce emails

Why Customize Your WooCommerce Emails?

When running a WooCommerce store, your customers will receive different transactional emails. These emails help them get order confirmations, track their order status, get invoices, learn about how to return a product, and find more information about your online store.

By default, the design and layout of emails sent by WooCommerce are plain and generic. Most business owners don’t customize them and use the standard template, which looks like this:

WooCommerce Allows You to Preview the Email Template Containing Dummy Text

Customizing your WooCommerce email opens up a lot of opportunities. When your emails match your brand, it helps build trust with your customers, boost brand awareness, and get them to return to your store.

You can even include discount coupons, show popular products, or announce an upcoming sale in your WooCommerce emails. As a result, you’ll get more sales by encouraging people to purchase more products.

That said, let’s see how to customize your WooCommerce emails. We will cover two methods: default WooCommerce email settings, and a powerful email automation plugin for WooCommerce with drag & drop email customizer and workflow builder.

Customizing WooCommerce Emails using Global Settings

To edit the text and basic colors of your WooCommerce emails, you can use the default global settings in WooCommerce.

Simply head to WooCommerce » Settings from your WordPress admin panel and then click the ‘Email’ tab.

Go to email settings in WooCommerce

Here you’ll see all the emails WooCommerce sends to your customers, including emails for new orders, canceled orders, failed orders, orders refunded, password reset, new accounts, and more.

Next, you can scroll down to the Email sender options and Email template section. Under these sections, you’ll have options to edit the from name and email address.

Plus, you can customize your WooCommerce emails by adding a header image, footer text, changing the base color, background color, and body text color to match your brand.

Edit email template in WooCommerce

When you’re done, don’t forget to save your changes. Do note that these changes are global and will affect all your WooCommerce emails.

You can even preview the changes by clicking the ‘Click here to preview your email template’ link.

Here’s a preview of a customized WooCommerce email on our demo website:

Edited WooCommerce email template

WooCommerce also lets you customize each individual email.

In the Email tab in WooCommerce settings, you can click on any of the emails or click the ‘Manage’ button to see settings for a specific email.

Manage specific emails

After that, you can customize different elements of the email.

For example, enter a new email subject line, content, email heading, and email type.

Customize each email

Go ahead and click the ‘Save change’ button when you’re done.

Customizing WooCommerce Emails using Autonami

Another way you can customize your WooCommerce emails is by using Autonami which is a popular WooCommerce plugin for marketing automation.

Aside from letting you fully customize your WooCommerce emails, it also lets you setup smart automated follow up emails and workflows to boost your sales.

First, you’ll need to install and activate the Autonami plugin. For more details, please see our guide on how to install a WordPress plugin.

Upon activation, you can go to Autonami » Automations from your WordPress dashboard to see their ever-growing pre-built WooCommerce email library that’s proven to get results.

Autonami Email Library for WooCommerce

With a single click, you can import the entire email automation workflow with pre-written email copy, delay intervals, goals, and more.

Then you can use the visual email automation builder to make any customizations that you need. For example, here’s the workflow for the abandoned cart recovery email in WooCommerce.

Autonami - Abandoned Cart Email Workflow for WooCommerce

Autonami lets you customize any WooCommerce email and even create custom WooCommerce emails by using a drag & drop email builder inside WordPress.

You can go to Autonami » Templates from your WordPress dashboard and click the ‘Add New Email Template’ button.

Add new email template

Next, you can enter a name for your email template.

Simply click the ‘Add’ button to continue.

Enter a name for template

After that, the plugin will let you select a subject line for your email and a preview text.

Besides that, you can customize the content of your WooCommerce emails using 3 methods, including Rick Text, Raw HTML, or Visual Builder.

Go ahead and select the ‘Visual Builder’ option and click the ‘Start’ button.

Launch the visual builder

This will launch the drag and drop email builder.

You can simply select different elements from the menu on your left and place them on the template.

For instance, in the ‘Content’ tab, you can add columns, buttons, heading, menu, text, and more.

Add a heading block to email template

If you go to the ‘Body’ tab, then you can then further customize each element, like edit the text color, its alignment, font, size, and more.

Once you’re done, you can click the ‘Save’ button at the top.

Edit body of email

There’s even an option to send a test email to a given address and see what your WooCommerce emails will look like.

You can now repeat these steps and create as many custom WooCommerce emails as you want.

What makes Autonami really powerful is the custom goals driven email automation builder that shows you in-line analytics for each email.

Autonami Marketing Automation Email Analytics for WooCommerce

Autonami is a sister product to WooFunnels which is a powerful sales funnel builder for WooCommerce. You can use it to create a full sales funnel from start to finish and maximize your sales. It comes with prebuilt templates for custom checkout pages, order bumps, one-click upsells, and more.

WooFunnels Checkout Example

If you’re serious about growing your WooCommerce store, then Autonami is a must-have solution.

Bonus: Fix WooCommerce Email Not Sending Issue

Sending email directly from WordPress can lead to deliverability issues. That is because WordPress uses PHP mail() function to send an email and most web hosting companies don’t have it properly configured.

As a result, your WooCommerce emails don’t reach the recipients or end up in the spam folder. To fix this issue, you can use an SMTP service. SMTP or secure mail transfer protocol is a standard way to send emails and ensures that emails reach your customer’s inbox.

WP Mail SMTP is the best SMTP service for WordPress. It dramatically improves email deliverability and solves the problem of emails going missing or ending up in spam folders.

WP Mail SMTP is compatible with different mailers like Sendinblue, Amazon SES, Microsoft Outlook, Gmail, and more. Plus, it easily integrates with WooFunnels.

To connect WP Mail SMTP with WooFunnels, simply go to Autonami » Mail Setup from your WordPress dashboard.

After that, click the ‘Install’ button to install and activate WP Mail SMTP. Once installed, simply click the ‘Start Setup’ button and follow the onscreen instructions to configure the plugin.

Connect Autonami with WP Mail SMTP

You can follow our detailed guide on how to set up WP Mail SMTP with any host to get started.

We hope that this article helped you learn how to customize WooCommerce emails. You may also want to see our guide on the best business phone services and the best WooCommerce hosting for your store.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Customize WooCommerce Emails (2 Easy Ways) first appeared on WPBeginner.

How to Preview and Test Your WooCommerce Emails (The Easy Way)

Do you need to preview and test your WooCommerce emails?

When you’re customizing your WooCommerce emails, it’s nice to be able to preview their layout to see how they’ll look to your customers. It’s also smart to test their deliverability to make sure they will reach your customers’ inboxes and not end up in spam.

In this article, we’ll show you how to preview your WooCommerce emails before they send.

How to Preview Your WooCommerce Emails

Why Preview and Test Your WooCommerce Emails?

When running a WooCommerce store, you need to know that your receipts and order update emails look professional, have the right information, and will be delivered quickly and reliably.

You’ll want to customize the wording and appearance of your emails to match your brand and provide the best user experience for your customers.

When you’re customizing your WooCommerce emails, it’s useful to be able to preview the changes you make onscreen without having to send out test emails each time.

While the WooCommerce » Settings » Emails page provides a ‘Click here to preview your email template’ link, it displays dummy text instead of the wording and layout of your store’s customized emails.

WooCommerce Allows You to Preview the Email Template Containing Dummy Text

Luckily, you can preview your WooCommerce emails using a plugin. We’ll show you how to do that below.

You should also make sure to test that your WooCommerce emails are being delivered properly. That’s because with default settings, WordPress emails aren’t optimized for deliverability, meaning they often end up in spam folders or being blocked altogether.

That being said, let’s have a look at how to preview and test each email that will be sent from your WooCommerce store.

How to Preview Your WooCommerce Emails

The first thing you need to do is install and activate the Preview E-mails for WooCommerce plugin. To learn more, see our step by step guide on how to install a WordPress plugin.

Upon activation, you need to visit the WooCommerce » Preview Emails page so you can choose which WooCommerce email to preview.

To do that, simply click the ‘Choose Email’ drop down menu. Here you can select the WooCommerce email you wish to preview.

Select the Email You Wish to Preview

Next, you need to select an existing order from the ‘Choose Order’ drop down menu.

The data from this order will be used in the email preview.

Select the Order You Wish to Preview

If the order you wish to use for the preview isn’t displayed in the list, then you can search for it by using the ‘Search Orders’ field.

Tip: If your WooCommerce store has not yet received any orders, then you can create a dummy order by first placing Stripe payments in test mode.

If you would also like to send a test email, then you can enter an email address in the ‘Mail to’ field. You should leave this blank if you only wish to preview the email onscreen.

Click the Submit Button to View the Email Preview

When you click the ‘Submit’ button, a preview of the selected email will be displayed. If you filled in the ‘Mail to’ field, then a test email will also be sent to that address.

A Preview of the Email is Displayed Onscreen

How to Test Your WooCommerce Emails

Next, you’ll want to test your emails to make sure your customers will receive them.

You should start by installing and activating the WP Mail SMTP plugin. For more details, see our step by step guide on how to install a WordPress plugin.

There is a free version of WP Mail SMTP which includes all the basic features you need to improve your email deliverability. For this tutorial, we’ll be using WP Mail SMTP Pro because it’s needed to test WooCommerce emails. The Pro version also includes features like priority support, detailed email delivery logs, and controls over what emails get sent from your site.

On activation, you will need to configure the plugin to work with an SMTP mailing service.

The WP Mail SMTP wizard will take you through the process step by step, or you can follow our guides on how to set up WP Mail SMTP with Sendinblue, Gmail, Microsoft Outlook, Amazon SES, or your web host. Sendinblue is recommended and free for up to 300 emails a day.

If you’d rather not deal with the technical details yourself, the Elite plan includes a White Glove setup so their team can install it for you.

Configure WP Mail SMTP to Work With Your SMTP Mailing Service

Once WP Mail SMTP is installed and configured, you can send a test email.

To do that, go to WP Mail SMTP » Tools and you’ll see the test page. Simply enter an email address to send the test email to, and then click the ‘Send Email’ button.

Then you’ll need to check your email inbox to see if you received it.

For more details on testing your emails, see our guide on how to send a test email from WordPress. If you’re having trouble receiving the test emails, then you can follow our guide on how to fix WooCommerce not sending order emails.

We hope this tutorial helped you learn how to preview your WooCommerce emails. You may also want to learn how to create a WooCommerce popup to increase sales, or check out our list of the best WooCommerce plugins for your store.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Preview and Test Your WooCommerce Emails (The Easy Way) first appeared on WPBeginner.