Printify Review

Printify is a print-on-demand company that enables users to create custom-designed products for their online stores. It’s a simple way to design shirts, socks, facemasks, mugs, phone cases, blankets, and much more. Use the platform to design your merchandise and Printify will connect you with a print provider to handle the creation, fulfillment, and shipping. 

Read on for our in-depth review of Printify, covering its pros, cons, pricing, services, and use cases, to see if Printify is right for you. 

Printify logo for QuickSprout Printify review.

Printify Pros and Cons

Pros

  • Free-forever plan
  • 20% discount on products on select plans
  • Global shipping
  • Over 800 product options
  • Drag-and-drop design tool

Cons

  • Extra shipping costs on orders from multiple printers
  • Printify API only available on Enterprise plan
  • Complex refund policy

About Printify

Printify is an all-in-one print-on-demand solution for dropshippers. Ecommerce platforms can integrate with Printify, making it a snap to add customized merchandise to your online product catalog. A customer places an order and then the production company gets notified to produce the product, fulfill the order, and ship the items directly to the consumer. It’s as easy as that. Ecommerce retailers never have to touch the products, but can still offer customized items to their customers—making Printify one of the best ways to start a print-on-demand business

It also represents a fast and affordable way to order other types of customized merchandise. For example, businesses can rely on Printify for creating branded corporate apparel or accessories. It’s also a way for schools and sports teams to place bulk orders for students, athletes, and fans. You can even use Printify to order custom items in bulk to sell through your brick-and-mortar retail stores. 

Printify Health and Stability

Since Printify’s launch in 2015, the platform has been used by over 6 million merchants selling over $500 million in products. Printify has an extensive product catalog of over 800 items, ranging from socks, shirts, and hats to tree ornaments, backpacks, kitchen accessories, and more—which can all be customized through the platform’s free-to-use design tool. 

Since Printify doesn’t actually produce, print, or ship products, they’ve partnered with over 110 printing and manufacturing companies. They’re simply providing the software and logistics to connect their users with production companies that can handle a wide range of items. 

This is a fast-growing tech company in the United States that’s privately owned. With more than 600 employees worldwide and backed by over 40 investment companies that have raised over $50 million in funding to keep up with Printify’s demand and growth, Printify is reliable and stable for the foreseeable future. 

As long as Printify continues to partner with quality production companies and add more to their network to meet the growing demand of ecommerce sellers, it’s safe to assume they’ll be around for a while. You can confidently use Printify’s platform and infrastructure as the foundation to start or expand an ecommerce business. 

Printify Pricing

Printify is 100% free to use. You can integrate your online sales channels with Printify and create an unlimited number of product designs for up to five stores, all on Printify’s free-forever plan alone. Alternatively, you can pay for a Printify membership that gives you access to product discounts, order management tools, and support for more storefronts. 

Printify Pricing Structure

There are two main components to Printify’s pricing structure—memberships and product merchandise costs. 

For memberships, you have the option to select a Free, Premium, or Enterprise plan. We covered everything included in the Free plan a few paragraphs above. 

Premium plans start at $24.99 per month and unlocks discounts of up to 20% off all products you order through Printify. You also get access to Printify Connect, which helps you with order management elements like fielding returns and exchanges. Enterprise plan pricing is completely customized to match the number of stores you want to sell on. You can use Printify’s core services and design tools at every membership tier. 

Regardless of whether you pay for a membership or opt for the Free plan, you’ll need to pay for the products that you’re customizing via Printify. The cost per item varies based on the manufacturer and product type. For example, you might find t-shirts starting around $5, bathing suits for $20, and car mats for $60. But you only pay for these items when a sale is made through your online store. 

Printify Trials and Guarantees

Printify does not have a free trial, but it does have a free-forever plan that offers much more value. In fact, the Free plan can be a viable option on its own for businesses that are just getting started or anyone with lightweight printing and fulfillment needs. It offers access to Printify’s mockup generator, 24/7 support, and integrations with all major sales channels—including Shopify, Etsy, and eBay. 

All of Printify’s partner merchants are backed by a thorough vetting process they conduct on all providers they add to their network. In-house Printify experts will regularly order different samples with complex designs as a way to assess quality. They also send weekly performance reports to all providers with specific complaints and additional performance metrics. 

If merchandise is printed incorrectly, damaged during delivery, or falls short of quality standards, you can contact Printify for a reprint. If there are additional issues or a reprint can’t happen, you may be eligible for a refund. With that said, the refund policy outlined in Printify’s terms of service is somewhat complex, and refunds are issued as a credit to the merchant’s Printify account, not as cash. 

Printify Overview

Printify delivers an easy-to-access, easy-to-use print-on-demand solution with dropshipping fulfillment services and bulk ordering options. We’ll take a closer look at these three facets of the service below. 

Print on Demand

Printify is arguably the best print-on-demand service on the market. Aside from its extensive product catalog and vast network of print providers, using Printify is ultra-simple. 

Even if you don’t have a design background, it’s really easy to use Printify’s mockup generator. This tool is 100% free to use by just creating a Printify account. You can play around with different colors, fonts, sizes, and images on products using the drag-and-drop editor until you’ve created something you like. 

Then you can preview your designs as a realistic 3D image. You can even use these exact same images for your product listings on your website or as promotional materials on social media. 

Printify homepage with a start for free option.
Empower Your Brand with Customized Merchandise and Print-On-Demand Solutions.

Printify seamlessly integrates with a lot of major ecommerce platforms and sales channels, including Shopify, Etsy, Walmart, eBay, BigCommerce, Wix, Squarespace, and PrestaShop. Businesses with an Enterprise subscription can also access the Printify API for building custom integrations and addressing unique sales needs. 

Overall, Printify lowers the barrier to entry for anyone who wants to sell custom-printed products online. You can create your own designs and let Printify handle the rest. 

As for the products available, your options are virtually endless. Here’s a small sample of the different categories within Printify’s catalog of over 800 products:

  • T-shirts
  • Hoodies
  • Shoes
  • Socks
  • Underwear
  • Baby clothing
  • Hats
  • Car accessories
  • Tech accessories
  • Travel accessories
  • Posters
  • Mugs and glassware
  • Towels
  • Blankets

The list goes on and on.

With that said, Printify’s extensive merchandise options can sometimes make things more challenging than they need to be. For example, let’s say you want to sell something simple on your ecommerce website, like a custom shirt. You’re going to see dozens of different options from dozens of print providers, all around the same price, without having the products in front of you to compare in terms of feel, fit, and the like. 

So, finding the right t-shirt to customize and sell can take some trial and error. If you’re serious about selling high-quality products online, it’s probably in your best interest to order some samples from different printers before you formally add the merchandise to your product catalog. 

Premium plans start at $24.99 per month with an annual subscription. Sign up for free to get started

Dropshipping Fulfillment

Printify’s dropshipping and ecommerce fulfillment is part of its print-on-demand solution that takes things a step further. 

Let’s say you’ve already customized an item through Printify, integrated the platform with your online store, and listed the product for sale. Once a customer places an order on your website, the printer will be notified to actually create and fulfill the order. They’ll add your custom design to the item purchased and then ship it directly to the consumer. 

Profit breakdown screen from Printify with a start selling green money.
Unleash Your Entrepreneurial Spirit and Start Selling Your Unique Products for a profit today.

It’s worth noting that the shipping rates are not part of the price you pay per item. These are calculated separately, and shipping rates are based on the printing company, product type, and customer’s location. 

One cool part of Printify’s fulfillment solution is that it can automatically prevent issues due to stock shortages. If enabled on your account, you can set it up so orders are automatically sent to another partner to fulfill the order if there’s a shortage with the provider you originally selected. 

You can also use Printify’s geo-routing feature for overseas shipments. They’ll automatically find the closest printing facility to help cut down on shipping costs for international orders. This is also a faster way to get these products shipped to your customers. 

There are a few potential downsides to the way orders are processed, especially if you’re using multiple suppliers for different products on your site. 

For example, if one of your customers orders a t-shirt and hat from your website, but your shirts come from a printer in New York and your hats come from a printer in California, these items will be shipped separately to your customer. And, you’ll be charged two different shipping rates for each. 

Passing these shipping fees onto your customers can be tricky because they’re just ordering from a single website. Depending on your pricing structure, you may have to absorb these extra shipping costs or have this baked into the price of each product listing. 

All of the dropshipping and fulfillment services come free with your Printify account. But, you’ll need a Premium or Enterprise plan if you want Printify to handle reprint requests and refunds on your behalf. 

Bulk Ordering

Most people use Printify’s print-on-demand service to sell products online. But it’s also a great way to create large quantities of custom merchandise for other use cases. 

If you’re ordering 60 or more qualified products from the same print provider, your purchase may be eligible for a bulk discount, saving you up to 30% on shipping rates. 

Screenshot of Printify bulk order page with a clipart forklift.
Streamline Your Operations and Maximize Profits with Printify’s Bulk Order Management System.

There are lots of different use cases for Printify’s bulk ordering service. Maybe your company is sponsoring a local event and you want to hand out t-shirts to all attendees. Or, maybe you want to order 100 custom mugs with your company logo as gifts for your employees. 

This service is also commonly utilized by non-profits who want to sell merchandise to support a specific cause. Whether you’re selling merchandise or giving it away for free, the bulk ordering service from Printify still puts you in total control of the item designs. 

You can even use the bulk purchasing option to order inventory for your brick-and-mortar retail stores. 

The only potential downside of a bulk order is that you’re paying in full for all items. So, if you’re planning to use this service for inventory, you need to have the cash in advance. It’s not the same as using Printify for ecommerce fulfillment, where you only pay for items when a sale is made. 

Submit an offer for a bulk order on Printify and save up to 30% on shipping. 

Printify’s Reputation

Printify has an excellent reputation across the web. It’s highly rated on several different third-party review sites, with glowing reviews from real Printify users. 

Most of the reviewers have positive things to say about Printify’s support and ease of use. Several users mention how Printify has made it easy for them to start selling online via a print-on-demand business. Lots of reviews also mention how Printify offers competitive pricing and a vast selection of product options. 

However, not everyone had glowing things to say about Printify. But, it seems like the majority of bad reviews were tied to poor product quality or issues with a specific printing company. While Printify has to approve the printers within their network, these types of issues are otherwise out of Printify’s control. To us, these seemed like one-off problems and shouldn’t be enough to stop me from using Printify to sell custom products online.

Final Verdict

Overall, we recommend Printify as a solution for all your print-on-demand needs. Whether you’re starting a new ecommerce store from scratch or just want to expand your product offerings, Printify is an excellent choice to consider for custom designs on over 800 product types. 

It’s 100% free to sign up and get started using, and you’re in total control over your designs. Printify helps set you up for success, making it easy for you to find the right printing providers for all of your merchandise.

UltaHost Review

UltaHost is an affordable provider of fast web hosting. From new blogs that just need basic hosting to business sites dealing with a surge in visitors, UltaHost has a solution for everyone. 

This in-depth review includes everything you need to know about UltaHost, including what it has going in its favor and any shortcomings of the service, plus information about their pricing, reputation, and service offerings. Read on to find out if UltaHost is right for you and your web hosting needs.

UltaHost logo for QuickSprout UltaHost review.

UltaHost Pros and Cons

Pros

  • Affordable plans
  • Flexible billing structure
  • 30-day money-back guarantee
  • 24/7 customer support
  • Free migrations

Cons

  • Unclear uptime guarantee policy
  • Smaller and relatively new company
  • Lots of upsells during checkout

About UltaHost

UltaHost specializes in web hosting. Like other hosting providers on the market, they also provide additional web tools and services, like domain registration and SSL certificates. But the vast majority of UltaHost’s offerings focus on hosting.

They offer some advanced and use-case-specific hosting solutions, like virtual dedicated hosting, CRM hosting, social network hosting, Minecraft servers, and more. Webmasters looking for root access and customization options at the server level can also use UltaHost to configure unique options. 

UltaHost Health and Stability

Founded in 2018, UltaHost is a relatively new hosting company. While they’ve performed well and delivered on their promises since the initial launch, they haven’t quite proven that they’re able to stand the test of time. The company currently has fewer than 50 employees, which is definitely on the smaller side in this category. 

In comparison, there are other hosting providers on the market that have been around for over 20 years and host millions of websites worldwide. Some of UltaHost’s competitors are publicly-traded companies with thousands of employees. 

With that said, it’s unfair to fault UltaHost just for being new. They’ve shown no signs of trouble and seem to be growing at a reasonable rate. Plus, their reputation for excellent customer service is likely to attract more customers and retain the ones they already have. But you can’t assume with full confidence that they’ll still be around a decade or two from now. They still have to prove their resilience and sustainability over time. 

UltaHost Pricing

UltaHost’s web hosting plans start as low as $2.90 per month. For every hosting type they offer and plan tier, UltaHost stands out for being an exceptional value. 

It’s common practice in the web hosting industry for providers to offer rock-bottom introductory rates for new customers, only to skyrocket the price when the contract renews. While UltaHost does offer promotional pricing for new customers, the renewal rates are much more reasonable—typically only a few dollars more per month, compared to some of their competitors who ratchet the rate up to north of $10 per month. 

UltaHost Pricing Structure

UltaHost’s pricing structure is based on hosting type, server resources, and contract length. For each type of hosting offered, UltaHost typically has at least four different plan tiers to choose from—with each one providing more resources and the ability to accommodate more site traffic. 

All plans are priced per month, but the actual cost you pay depends on your billing cycle, and the price per month decreases as your contract length increases. UltaHost offers six different billing cycles for you to choose from, including monthly, quarterly, semi-annually, annually, biennially, and triennially. 

For example, UltaHost’s shared plans start at $3.29 for month-to-month billing at the entry-level tier. But you can pay $100.44 today to lock in a three-year contract, which drops the cost per month to $2.79. 

We’ll get into the nitty-gritty details of each type of hosting’s pricing in just a bit.

UltaHost Trials and Guarantees

UltaHost offers a 30-day money-back guarantee on most of its hosting services. This doesn’t apply to domain registrations, certain add-ons, dedicated servers, or virtual dedicated server (VDS) plans above $96.50.

UltaHost advertises a 99.99% uptime guarantee. However, it’s unclear whether or not sites will be compensated if UltaHost fails to deliver on that promise. There is no mention of this anywhere in UltaHost’s terms and conditions or refund policy. Other, more-established web hosting companies tend to have a clear policy for downtime recompense.

UltaHost Overview

Continue reading to learn more about UltaHost’s core services, with in-depth assessments of each web hosting solution. This will help you determine which, if any, is the best for you and your website’s needs. 

Shared Hosting

UltaHost’s shared hosting is one of its most popular offerings. This is largely due to the attractive pricing for quality performance. 

There are four different plan tiers to choose from—each providing additional storage and the ability to accommodate more traffic. 

UltaHost shared hosting landing page with a yellow start now button.
Unlock the Power of Shared Hosting with Ultahost starting at $3.29 per month.

The Shared Starter plan is a viable option for hosting a single website with up to 10,000 monthly visitors. This is the logical choice for any new website that doesn’t anticipate a high volume of traffic from the get-go. 

The other three shared tiers can support up to 15,000, 25,000, and 49,000 monthly visitors, respectively. There’s still plenty of room for your site to grow on UltaHost without having to upgrade out of inexpensive shared hosting. 

All plans come with unlimited bandwidth, free daily backups, and free SSL certificates. If you sign up for an annual billing cycle or longer, you’ll also get a free domain name for one year. 

You’ll benefit from 24/7 proactive server monitoring included, which is definitely not something you’ll see from most other shared hosting providers on the market. And, UltaHost offers free migration services, so if you’re unhappy with your current hosting provider, you can move to UltaHost for free, without the hassle of dealing with the technical aspects on your own. 

Just be prepared to navigate through some pesky upsells while you’re checking out and finalizing your plan. It can be a bit much.

Shared hosting plans start at $3.29 per month or $37 for a full year. Your purchase is backed by a 30-day money-back guarantee. Save up to 30% when you sign up today

Managed WordPress Hosting

If you’re currently using WordPress on your website or planning to use WordPress, going with a managed hosting plan from UltaHost is a no-brainer. These are still shared plans, but they’re actually cheaper than UltaHost’s traditional shared plans—which is almost never the case when you compare shared hosting to managed WordPress hosting. 

You’ll benefit from UltaHost’s WP Manager tool that comes standard with your plan. From there, you can access customizable themes that are built specifically for WordPress and much more.

Six design templates for WordPress.
Effortlessly Customize Your Online Presence with Ultahost’s Versatile WordPress Templates.

Since WordPress comes pre-installed with your hosting plan, setting up your site is a breeze. If you have any questions, you can rely on UltaHost’s dedicated WordPress experts, 24/7/365.

UltaHost is optimized for WordPress, so you and your site visitors will experience a higher level of performance. Plus, as a fully managed plan, all of the technical aspects are handled for you on the backend. This includes automated backups and automated security updates for your servers and WordPress plugins. You’re ensured that your site performance remains in tip-top shape.

Once your hosting is set up, I definitely recommend adding Google Analytics to your WordPress site. This is a quick and easy way to track your best pages and see how your site is performing. 

Managed WordPress hosting from UltaHost starts at $2.90 per month. But the Business WordPress plan is the best value here. Starting at $7.50 per month, it can handle up to 100,000 monthly visits, and it’s cheaper than the Shared Business plan—which starts at $10 per month and only supports up to 10,000 monthly visitors. 

VPS Hosting

UltaHost’s virtual private server (VPS) plans are perfect for sites and webmasters seeking more control over their hosting configuration. It’s also a solid choice for websites getting at least 50,000 visitors per month.

In terms of performance, this is a step above UltaHost’s shared plans. You’ll benefit from faster page loading speeds and higher uptime rates, which is ideal for business and ecommerce sites that can’t afford to lose users due to a poor on-page experience. 

UltaHost VPS hosting list of features.
UltaHost’s benefits can help unleash your website’s potential.

UltaHost’s VPS packages are scalable and highly secure. UltaHost offers dedicated firewalls, regular security packages, 24/7 monitoring, and BitNinja Security built-in. 

You can start with 1 GB of RAM and then scale as needed from your control panel. This is a great perk for sites with unpredictable traffic and seasonal surges. 

If you have in-house IT professionals or you’re working with a developer, they’ll love the added flexibility and control that comes with your VPS server. This includes full root access and the option to select your operating system and server locations. 

The only downside of UltaHost’s VPS servers is that the setup is a bit confusing and overwhelming for non-technical users. If you don’t have a developer on your team, you may be unsure how to customize your settings appropriately. Of course, the pay-off from this level of performance can be worth spending a little bit of time educating yourself about VPS hosting.

UltaHost’s VPS plans start at $5.50 per month. You can also get an advanced VPS plan that’s built for high-traffic WordPress sites, which starts at $27.50 per month and accommodates a whopping 300,000 monthly visitors. 

Virtual Dedicated Hosting

A virtual dedicated server, also known as VDS hosting, is a somewhat unique service offering from UltaHost. This isn’t something that you’ll find from many other hosting providers on the market today.

VDS hosting is a step above virtual private servers. While it’s technically a virtual plan, you’re getting the same features as a dedicated server—without the hefty price tag. 

UltaHost VDS hosting landing page with a yellow start now button.
Experience blazing-fast VDS hosting from Ultahost starting at $37.50 per month.

The main reason to consider a VDS plan from UltaHost is if you need to install custom software on your server. 

For example, you may want to host creative assets on UltaHost that you’ll be selling through Envato’s marketplace. Or, maybe you need a safe, reliable, and affordable way to host a customized CRM for your business. Access to your own virtual dedicated server allows you to host cloud-based software portals and a whole lot more.

If you’re on the fence about whether or not VDS hosting is right for you, then it’s probably not. This is a highly technical option built for the demanding web-based projects and services. For those of you just looking for a high-performing host for your traditional website, a VPS plan will typically be the better option. 

UltaHost’s VDS plans start at $37.50 per month, which is less than one-third of the price of its entry-level dedicated server plan. So, it’s a great bargain if you want the level of performance and features typically only offered by dedicated servers without paying dedicated server hosting rates. 

Dedicated Server Hosting

Only a small fraction of people reading this will need dedicated servers from UltaHost. For simply hosting a single website, you can eliminate this option right away.

Dedicated servers are the top-of-the-line in the world of web hosting, and they’re designed for ultimate speed and performance. As the name implies, you won’t be sharing any resources with other websites and you’re renting entire physical servers directly from UltaHost. 

UltaHost operating system landing page highlighting Debian with a get started now button.
Find the Ideal Operating system with Ultahost to FINE-TUNE YOUR SERVER ENVIRONMENT.

This solution makes sense for enterprise organizations looking for database storage options and other data-intensive needs. It also works well for multi-national organizations that need to host a mix of websites, applications, and data.  

Let’s say you want to start your own social network, or you want to host multiplayer servers for a game that you’ve developed. These are scenarios where you’d want to consider a dedicated server.

UltaHost handles all of the monitoring and technical maintenance for your servers. But you’re in full control over how they’re customized. There are several different plans to choose from before you even begin configuring your options, ranging from $129.90 to $933.30 before add-ons and extras. 

Domain Registration

You can also use UltaHost to buy a domain, get SSL certificates, and even build your website from scratch. 

Search bar with information on how to find your perfect domain with UltaHost.
Explore Domain Options with Ultahost to Establish Credibility and Trust for your business.

This registrar offers popular TLDs, including .com, .org, .net, .info, and more. You can also secure private email hosting that matches your domain. 

With that said, there’s really no reason to use UltaHost to register a domain unless you’re also getting a hosting plan. UltaHost offers free domains for your first year when you sign up for at least one year of web hosting, and your .com domain will renew at $13 per year. 

But as a standalone domain registrar, they don’t have any advantages over other registrars on the market. They’re not cheaper, and they don’t have any bulk buying tools or advanced domain management features. 

UltaHost Reputation

UltaHost has an overwhelming number of positive reviews across multiple third-party review sites. Most reviews are 4.5 stars or higher on a five-star scale, and all of them seem to contain an upbeat and satisfied sentiment. 

Lots of the reviews mention UltaHost’s friendly and helpful customer service and many UltaHost customers state that they feel like they’re getting an exceptional value for their hosting needs and they’re happy with the way their sites are performing. 

There are a handful of bad reviews, which is inevitable with any product or service. Most of these complaints seem to be one-off scenarios rather than a pattern of poor experiences. It’s also worth noting that some of these bad reviews are tied to UltaHost’s domain registration services and not the company’s hosting services. 

Final Verdict

Despite being a newer and smaller web hosting company, we can recommend UltaHost with confidence. It’s a solid choice for any new website that’s looking for affordable hosting without sacrificing performance. UltaHost also has 24/7 support and offers perks like free daily backups, free SSL certificates, and free migrations. 

UltaHost has flexible billing cycles, and it’s nice knowing that your rates won’t double or triple upon renewal—helping you keep costs low for the long run. You can start using UltaHost for shared hosting and upgrade to a VPS plan or higher as your traffic scales over time.

HubSpot CMS Review

HubSpot CMS is a marketing-focused content management system that’s an excellent choice for marketers and creative professionals of any skill level. It’s an all-in-one platform for building websites and managing content that’s optimized for conversions and simple enough for first-timers to pick up and use easily. 

If you’re looking for a fast and easy way to launch a site and scale its content over time, HubSpot’s CMS Hub provides both free and paid tools to support businesses of all sizes. Read on to see if HubSpot CMS is right for you.

HubSpot brand logo for HubSpot CMS review.

HubSpot CMS Pros and Cons

Pros

  • Easy to use
  • Drag-and-drop website builder
  • Fully integrated with HubSpot’s CRM
  • Over 1,400 integrations
  • Award-winning customer support

Cons

  • Limited free plan
  • Large jumps in price from plan to plan
  • Rigid themes lacking in customization

About HubSpot

HubSpot is best known for its marketing tools and, more specifically, its CRM software. But the brand offers a versatile product suite that ecompasses sales, customer service, operations, and content management, too. From marketing automation tools and customer relationship management to live chat software and ticket support, HubSpot has it all. The CMS platform alone is packed with benefits like web hosting included, site themes, drag-and-drop editing, memberships, and full integration with the CRM. 

Over 177,000 businesses in more than 120 countries worldwide rely on HubSpot. In addition to its robust and reliable software options, HubSpot also provides online courses and certifications for professional development in categories like SEO, inbound marketing, operations, CMS for developers, social media marketing, and more. Everything HubSpot offers pertains to an underlying theme of building positive customer experiences and growing a business. 

HubSpot Health and Stability

Founded in 2005, HubSpot started as a small business software provider focused on improving customer experiences. HubSpot’s founders essentially coined the modern version of “inbound marketing” as we know it today, paving the way for how businesses around the world approach, develop, and implement marketing strategies. 

HubSpot quickly scaled over the next decade, going public on the NYSE in 2014. They now employ over 7,000 people across 11 global offices, and the company is valued at nearly $23 billion. They’re projected to generate over $2 billion in revenue this year alone. 

In simple terms, HubSpot is still growing and has plenty of cash flow that is used to constantly improve its products and create new business solutions. They’re an industry leader in the world of marketing and lead generation, and they aren’t going anywhere for the foreseeable future. 

If you use HubSpot CMS to build and run your website, you shouldn’t have to worry about anything happening to the company that would cause problems for your own site or business. HubSpot is as reputable and reliable as any software company on the market today. 

HubSpot CMS Pricing

HubSpot CMS has four different plans to accommodate businesses and teams of all sizes. This platform is designed to grow with you as your site scales, so you can upgrade whenever you need to access additional, advanced features. It’s completely free to start using, and HubSpot offers both month-to-month and annual pricing options if you select one of their paid plans. 

HubSpot CMS Pricing Structure

There are two main ways to get HubSpot CMS. You can use it as a standalone product or get it bundled in a plan with other HubSpot tools. Most businesses opt for the latter, as it’s the best way to get the most out of HubSpot for sales, marketing, and customer service, in addition to content management. 

On its own, HubSpot CMS is offered at a tiered pricing structure, with each tier increasing in price and providing more advanced features. Like all HubSpot software, there’s an entry-level CMS tier that’s 100% free and comes with the basics you need to create, launch, and manage your website. The entry-level Starter plan starts at $23 per month, and the Professional and Enterprise plans start at $360 and $1,200 per month, respectively. 

Alternatively, you can get HubSpot CMS bundled into a product suite with a single subscription. Pricing for the software suites is a bit more complex, as it’s based on the size of your marketing contact list and the number of paid internal users who need access to the platform. The Starter version of the suite starts at $30 per month with an annual contract, which is suitable for smaller teams and individuals. HubSpot’s Professional suite is designed for growing businesses and mid-sized teams and starts at $1,600 per month when you commit annually. 

HubSpot CMS Trials and Guarantees

HubSpot has some of the best free tools in the world of business software. While there’s no trial, you can use HubSpot CMS for free forever—with no credit card required at sign-up. You’ll also have access to free marketing tools, free sales tools, free service tools, and free operations tools. 

As expected, the free CMS is limited and not built to scale. For example, it places HubSpot’s branding on your website (until you decide to upgrade) and only lets you build 25 pages in total. But, it’s the best way to try out the platform for as long as you want—there’s no being forced to decide within a week or two if you want to keep using it.

You can also get a free demo to see how HubSpot CMS can accommodate your unique business needs and get a preview of features that aren’t accessible on the free version of this platform. 

HubSpot CMS Overview

HubSpot CMS has everything you need to create a new website and publish content that aligns with your marketing strategy. We’ll take a closer look at the HubSpot CMS platform along with its key features and benefits below.

Content Management System

HubSpot’s content management system, also known as the HubSpot CMS Hub, is a flexible solution that’s designed to give your customers a more personalized web experience when they interact with your online properties and content. 

It comes with a fully managed website hosting service that’s secure and reliable. You can connect the CMS with your custom domain name to build authority and ensure your content appears in organic search results. 

HubSpot CMS landing page with an orange button for a demo option.
Unlock the Power of Seamless Website Management with HubSpot CMS.

One unique standout of HubSpot CMS compared to other content management systems on the market is its marketing-centric approach. It’s built with marketers in mind and works to ensure your web content is personalized and align your campaigns across every channel. 

HubSpot provides a fully integrated HubSpot CRM within the CMS, alongside other helpful features like SEO recommendations, support for dynamic content, traffic analytics, and reporting. The platform also supports embedded video content, user memberships, and integrated payment solutions directly within the CRM. 

You don’t need to be a developer (or have one on retainer) to use HubSpot CMS. It’s a great option for non-technical marketers and businesses that don’t have internal IT resources. 

HubSpot can help simplify the migration process if you want to move your web properties from your existing CMS to this platform. HubSpot’s CMS also works really well for microsites, like online learning platforms, event pages, or campaign-specific sites. 

One potential drawback of the HubSpot CMS is its lack of market presence. It’s newer compared to other CMS platforms and controls less than 1% of the total CMS global market share. While there are over 1,400 integrations to extend the functionality of your site, there are other CMS platforms out there (like WordPress) offering tens of thousands of plugins, add-ons, and extensions.

But for anyone seeking a fully integrated CRM within a CMS, along with sales and support features, HubSpot CMS must be taken into consideration. Plans start at $23 per month, and you can get started for free

Free Website Builder

HubSpot CMS includes a drag-and-drop website builder that makes it easy for anyone to create a website without any coding knowledge or technical expertise. This helps you launch sites faster, with HubSpot’s pre-built themes giving you a starting point that’s much easier than starting from a blank screen. 

Its WYSIWYG editor lets you craft pages and create experiences that show you exactly what your visitors will see. HubSpot CMS lets you visualize how things will look and preview everything with a single click before going live. 

HubSpot drag-and-drop website builder landing page with an orange button to get started free.
Create Stunning Websites Effortlessly with HubSpot’s Intuitive Drag-and-drop Website Builder.

Use pre-built modules to quickly add site elements and eliminate guesswork from the web design process. Even if it’s your first time creating a website, you can get the basic framework done and launch within the same day that you get started. 

There are hundreds of professionally-designed themes to choose from. But, it’s worth noting that some users had negative feedback about the ability to customize the themes they selected. Make sure you take the time to research different themes and test them out before finalizing your decision. 

While the website builder marketplace is somewhat oversaturated, HubSpot does a great job of standing out from the crowd by focusing on what it does best. Everything about their website builder helps businesses expand their reach, generate leads, and drive conversions. 

Get started for free and start building today

Free Blog Maker

HubSpot’s free blog maker is also included within the CMS Hub. Whether you’re starting a content-heavy blog from scratch or just need to add a blogroll to your existing site, HubSpot has plenty of options for you to choose from. 

You can get started in minutes and customize the design of your blog to align with your brand and site theme.

HubSpot free blog maker landing page with an orange button to get started free.
Take Your Blogging Journey to the Next Level with HubSpot’s Free and Professional Blog Maker.

One of my favorite parts about HubSpot’s free blog maker is that it’s truly an all-in-one blogging solution. You don’t need a bunch of third-party tools to get the most out of your content, as everything you need is already built into HubSpot.

For example, you’ll get SEO recommendations for all of your content without having to run anything through another tool. Other essentials like hosting, site monitoring, and security updates are all handled for you. 

HubSpot shines brighter than a lot of other blogging tools with its features for bolstering the ability of posts to turn into converted sales. The free blog maker comes with a bevy of tools for creating custom calls-to-action and lead capturing forms that will help you grow your contact list and convert visitors into customers. 

Just be aware that, if you use the free version of the tool, your blog will have HubSpot’s branding on it. The vast majority of you will want to quickly upgrade to a paid plan to eliminate the HubSpot branding. Upgrading will also lift the limit on how many pages you can publish. 

Branding Tools

Another reason to consider HubSpot CMS is because of the tons of extras and free perks. HubSpot’s branding tools, including its Brand Kit Generator, have everything you need to create a brand identity from scratch. 

You’ll love these tools if you want to establish or rebuild your the look, feel, and presence of your brand on your website and other online channels. You can download and repurpose any assets you create in HubSpot’s branding tools and deploy them across your social media channels, emails, and other visual content. 

HubSpot free logo creator page.
Make a lasting impression with a professionally crafted logo using the HubSpot Free Logo Maker.

Other branding tools from HubSpot that I recommend include:

All of these are super helpful. Rather than having to source and pay a designer or brand specialist, you can just use HubSpot’s free tools to take care of all of this on your own. 

It takes the guesswork out of deciding which color schemes work well with certain pages and logos. Just pick what starting colors you like, and HubSpot will automatically generate the rest for you. You may not necessarily love the results the first time. But the tools are all so easy to use that you can quickly repeat the process until it produces something you’re happy with. 

HubSpot CMS Reputation

Overall, HubSpot CMS has an overwhelmingly positive reputation across the web. It’s been reviewed by thousands of verified users across multiple trusted review sites—and the vast majority of those reviews praise the platform. 

More specifically, users love how easy it is to use HubSpot CMS. Lots of reviews also mention how powerful the integrated marketing and customer management tools are. Tons of users specifically point out how HubSpot CMS bridges the gap between web experiences and marketing execution. There’s also a generally positive sentiment about HubSpot CMS improving the customer experience for businesses in different industries. 

While the tool is solid, some users said they ran into some limitations with the platform, specifically with its themes. Others found it tough to truly customize the software to accommodate their needs. But, even the user reviews with some criticism of the product still rate it as three out of five stars. I only found a handful of legitimate one and two-star reviews, and most of those are several years old. 

Final Verdict

HubSpot CMS is a powerful and versatile website builder and scalable content management system. It’s perfect for managing marketing-focused web experiences with built-in tools for lead generation, conversations, and nurturing customers. 

It’s packed with free and robust features, including a blog builder, branding tools, SEO tools, page testing options, and so much more. Whether you’re a solo user creating a new site from scratch or you’re an existing business looking for a better way to manage content and web experiences, we can recommend HubSpot CMS with confidence. Get started for free today.

How Much Does a Domain Name Cost? – How to Find Out in 7 Simple Steps

Purchase a domain name from GoDaddy, an affordable registrar with over 500 top-level domains to choose from. Get a special discount for domain registration, web hosting, and more through GoDaddy

A unique domain name is what sets your website apart from the billions of other sites on the internet. However, it’s more than an address on the internet—the right domain name resonates with your audience, attracts organic traffic, and helps build credibility. 

But how much does one actually cost? Most domain registrars advertise their lowest price, which is often far from the actual, long-term cost. I’ll explain all the factors that add up to the true cost of a domain name so you can budget accordingly. 

How to Find Out How Much a Domain Name Costs.

The 7 Best Domain Registrars for Purchasing a Domain Name

GoDaddy is a famous domain registrar, but far from the only one. Our research team identified several quality options, with each one rising to the occasion for specific needs. 

  • GoDaddy – Best for Domain Protection and Privacy
  • Hostinger – Best for bundling domain registration and web hosting 
  • Porkbun – Best for creative domain extensions 
  • Domain.com – Best for fast and simple domain purchasing 
  • Network Solutions – Best for long-term domain registrations 
  • Namecheap – Best for affordable domain registration 
  • NameSilo – Best for buying domains in bulk 

We’ve also put together a comprehensive post comparing the best domain registrars that you can read to learn even more about your options and the domain buying process.

Find Out How Much a Domain Name Costs in 7 Easy Steps 

Fortunately, finding out the price of your domain name isn’t difficult if you know what to look out for. This way, there are no nasty surprises down the road. And I’ve broken this process down into a few easy-to-follow steps.

  1. Choose a domain name at GoDaddy
  2. Do a domain name search 
  3. Decide if you want privacy protection 
  4. Consider a professional business email 
  5. Consider purchasing similar domains 
  6. Review any deals or discounts
  7. Factor in additional costs after purchase

I chose GoDaddy for this demonstration for several reasons. First, GoDaddy is an ICANN-accredited registrar, so I know I’m dealing with a legitimate registrar. The registrar also offers hundreds of top-level domains (TLDs), which is perfect for price-shopping for a quality URL while keeping my costs down. 

Finally, I can also bundle related services with GoDaddy, like domain privacy and protection, web hosting, professional email, SSL certificate, and a website builder. 

Get your discount for domain registration, web hosting, and managed WordPress by signing up with GoDaddy today.

Step 1: Choose a Domain Name with GoDaddy

The steps to finding out the cost of a domain name are similar, regardless of the domain registrar you choose. For our case, visit the GoDaddy website to get started. 

You can adjust the pricing to your preferred currency by scrolling to the bottom of the page and choosing your currency from the menu.

GoDaddy landing page with a menu highlighting the different currencies you can shop in.
You can select your preferred currency and location easily at the bottom of any GoDaddy web page.

Now’s the time to choose a domain name. You might already have one or a few options in mind. But, don’t worry if you can’t come up with a name on the spot—GoDaddy offers a free domain name generator on their site. 

Simply hover on Find a Domain on the main menu bar at the top of the page. Then click Generate Domains & Business Names

Domain search landing page for GoDaddy with dropdown menu showing.
GoDaddy lets you search for domains individually or in bulk, plus generate ideas for your business name and associated domain.

Now enter a few keywords related to your website or business in the provided field. Use any relevant combination of words, such as your name, industry, product, brand, or location. 

I used two keywords for this demonstration. The first is a fictitious name, Nicolas, and the other is the field of my made-up business or website (electronics). 

GoDaddy suggests some available domain names and prices. I only need to click the shopping cart button next to the domain name I want and start the purchase process, if one fits my needs. 

In my example, GoDaddy offers over 40 domain options, ranging from $0.01 to $24.99 for the first year. 

Domain search results with various domains with different extensions.
GoDaddy will display results for alternate domain extensions if a .com isn’t available for the keywords you search.

You can also use a different domain name or keyword phrase generator to find ideas, then plug that into GoDaddy’s search. 

For example, the Looka domain name generator provided a lot of different combinations of keywords, but not all of them were relevant to my search terms of “electronics,” “phones,” and “shop.”

List of domain names from a domain generator.
Looka is a name generator that can be used to brainstorm unique combinations of keywords.

Whichever route you choose, gather up a few workable domain name options that resonate with your and your site’s goals. With multiple options in hand, you’re ready to check which ones are available for purchase.

GoDaddy has a domain name search tool on their homepage. It’s likely to be the first thing you see when you arrive at their site.  

GoDaddy home page with domain search bar.
GoDaddy’s homepage prominently features the search bar for learning the availability of your ideal domain.

Remember that, though you’ve come up with domain name options, you still need to choose a top-level domain (TLD), also called a domain extension. 

Of course, the most coveted is the .com extension because it is authoritative, popular, and memorable. 

If my name were Amos, I could snag AmosHub.com for just 19 cents for the first year. However, the price shown so far isn’t final (and you can see that it’s heavily marked down from its normal price point of $20.17 per year). There are a few more steps to go through, and I suspect the price will increase. 

Screenshot of adding an example domain to the cart at a discount first year rate.
Many domains offer a discounted first-year rate that can be dozens of dollars cheaper than their typical price.

But it’s likely that your favorite domain name isn’t available in a .com, or is at least prohibitively expensive to secure. 

If AmosHub.com wasn’t available for the right price, I could try other TLDs. Extensions like .co, .site, or .store are popular and effective, or you can use more creative ones than that. Just keep in mind how important it is for someone to easily remember your full URL without being on your website.

Example of alternative TLDs.
Alternative TLDs are plentiful and some, like .shop, .land, and .vip, can create uniquely memorable URLs.

I only need to click the shopping cart button next to the domain name I want to purchase to continue on with the process. 

Now, let’s try another example. For the domain MobileBoutique, the .com extension is taken. My options are to find its owner and buy it or choose a different TLD. 

TLDs for a domain name that the .com extension has already been taken.
Alternate TLDs are usually more affordable than trying to buy a .com off of the current owner, but prices can range from a couple of dollars to $25 for the first year.

MobileBoutique.online could work, but it’s long and a bit of a mouthful. 

So, let’s say I must have MobileBoutique.com and nothing else will do. GoDaddy offers professional brokerage services to help me purchase the domain from its current owner. The broker will handle everything, including finding the domain owner, negotiating the price, and transferring the domain to me. 

Shopping cart for GoDaddy with one domain in the cart.
GoDaddy’s domain broker service can take the hard work of buying an already-owned domain off of your plate.

I’ll need to pay a one-time broker fee of $69.99 if I choose this route. This price doesn’t include the cost of the domain. There’s also a  20% commission on the sale price. So, I might end up paying a good bit more for the .com version of this domain than any other extension. 

GoDaddy conveniently suggested a similar domain: MobileBoutiques.com. It costs $2,695, so I have a rough estimate of how much the current owner of MobileBoutique.com might value their own domain. 

You can see a massive price difference when purchasing an available domain versus one that’s been taken. There’s also no guarantee that the domain owner wants to sell. so I might end up paying the non-refundable fee, waiting for months, and still get a negative response. 

Since AmosHub.com is available for cheap and it fits what I want to do with my website, we’ll proceed through the rest of this guide focused on that domain. Let’s see how much it costs to own the domain by the time we complete the checkout process. 

Step 3: Decide If You Want Domain Privacy Protection

I’ve added my domain to the cart and proceeded to checkout. Now come the upsells, starting with domain privacy protection. 

Most registrars, including GoDaddy, offer domain protection by default. So ensure you uncheck this option if you don’t want to incur the extra cost. 

Domain protection options offered by GoDaddy.
Domain protection is a good idea for keeping your personal information private and can even help you hold onto your domain if you forget to renew it on time.

GoDaddy domain protection starts at $9.99 per year. I’ve decided to include it in my purchase. It’s a small price to pay for the peace of mind it offers. I don’t want my private information to be available to the public. 

For example, aggressive marketers may find my personal information and spam my inbox, phone number, or website with unsolicited offers or products. Similarly, a cybercriminal could steal my identity, hijack my domain, and use it for illegal activities. 

Every registered domain appears on the WHOIS database. The Internet Corporation for Assigned Names and Numbers (ICANN)—a non-profit that manages domain name systems, among other responsibilities—manages the database. 

The WHOIS database is a public record. Each domain entry includes the owner’s name, address, phone number, and email. You’ll also find additional details like the domain registrar, registration date, and expiry date. Purchasing domain protection means that your registrar replaces your personal WHOIS information with its own contact details. GoDaddy does this through a third party called Domains By Proxy. 

You can actually skip this step if you still aren’t sure whether the cost is worth it to you. I think it’s always a good idea to secure this while snagging your domain, but you can always purchase privacy protection later through your registrar. 

Step 4: Consider a Professional Business Email 

The next upsell is a professional business email that is attached to your new domain name. 

I’ve also added this option at an extra fee. This is totally optional, but it’s a nice extra if you’re starting a website that is related to a business venture of yours. A professional email, tied to your website’s domain, is great for gaining clients’ trust and projecting a professional business image.

Available email options to match your domain offered by GoDaddy.
GoDaddy not only offers a Microsoft 365 email address tied to your domain, but also packages that include the full suite of Office programs in Microsoft 365.

You’ll notice that GoDaddy offers a few different forms of this extra. You can just snag an email address for $1.99 per month, or secure one of two Microsoft 365 packages (which includes access to the suite of MS Office products and cloud storage) for a higher monthly add-on fee.

Again, you can also purchase the business email after registering and buying your domain. There’s no pressure to commit to this during checkout.

Step 5: Consider Purchasing Similar Domains 

I was fortunate to find a .com extension for my preferred domain name. However, other variations like AmosHub.net, .co, and .org are still available. Therefore, a competitor could purchase these domains, confuse my clients, or steal my website traffic. 

GoDaddy offers suggestions for similar domains at a discounted price. I decided not to purchase the extra domains for now. It’s not a priority since my fictitious shop isn’t successful enough to catch an unfair competitor’s eye. But it’s something to consider in the future when my store grows. 

Other available TLDs that you could register to protect copycats.
It can be a good idea to swoop up other TLDs of your domain name at checkout.

Consider also purchasing common misspellings of your domain name. For example, Google owns common domain misspellings such as Googlr.com, Gogle.com, and Gooogle.com. While not mandatory, it’s something to think about in the future when your brand gains momentum. It really helps ensure that anyone intending to visit your website ends up there, even if they misremember or mistype your URL.

Step 6: Review Any Deals, Promotions, or Discounts 

My GoDaddy domain only costs $0.19 for the first year. However, the massive discount only applies if I lock into a two-year contract. 

Since that 19-cent price only applies to year one, year two will cost me the full, normal price of the domain. If you remember, I pointed that out a few steps earlier. AmosHub.com normally would cost $20.17 for a year.

Since I must pay for the full two-year registration upfront, that means I’ll pay $20.36 at checkout to register and own AmosHub.com. 

When that two-year term expires, I’ll need to renew my domain each year after that. So, keep in mind what the renewal cost is likely to be so you can budget down the road accordingly.

Remember also that each add-on service you choose also renews monthly or yearly. 

For example, my business email costs $1.99 per month, but I’ll have to pay for at least one year of the service, adding at least $23.88 to my checkout total. Be mindful of the renewal rate for this, as this service usually renews at full price ($71.88 per year).

Similarly, domain protection will cost me $9.99 yearly.

The point is that buying a domain name isn’t a one-time cost and it’s rarely just going to cost you what a registrar lists the price as. 

Instead, it is a recurring cost depending on your contract term. For example, GoDaddy offers yearly, two, three, five, and ten-year contracts. That’s something you can use to your advantage. 

It’s always a good idea to lock up a domain name for as long as possible (or, at least as long as you intend to run and maintain your website). Sometimes, you can get better savings with a longer-term commitment, too. Just keep in mind that you’re on the hook for paying the whole term up front at checkout. So, if I registered AmosHub.com for five years with the first-year discounted rate, I’d have to pay $80.87 today to secure it.

But, for now, we’ll focus on a two-year contract, with two years of privacy protection and one year of professional email attached to my domain. My cost so far is $64.22 for the domain name and add-on services. 

Step 7: Factor In Additional Costs After Purchasing Your Domain 

Unless you plan to simply resell your domain name, a few more costs are involved after the initial purchase. It’s helpful to know what lies ahead so you can budget accordingly. Again, most of these are recurring costs, so keep that in mind. 

I’ll need to build a website for the domain name, if I haven’t already done so. The cost here depends on which design option I choose. For example, GoDaddy supplies a free website builder with every domain purchase. The builder is easy to use, so I can create a professional website without design experience. 

Alternatively, I can use other platforms that range from free to use (like WordPress) to a few dollars or more per month (like Squarespace). 

Or, if I don’t want to do any site building myself, I could hire an expert designer. Most professionals charge between $30 and $40 per hour or higher depending on their experience and expertise. 

GoDaddy also offers several professional web design packages to suit different needs. 

Four packages for website design offered by GoDaddy.
GoDaddy offers a wide range of website design options for both ecommerce-oriented and standard websites.

I’ll also need web hosting for my website. Again, I can purchase a plan starting from GoDaddy at $5.99 monthly, or choose another host like Hostinger (which tends to start around $2 or $3 per month).

You’ll need to point your domain name to the hosting server if you choose a different web host from your domain registrar. It’s one of the main reasons I chose GoDaddy in this example, since I can get everything I need from the same provider, all at once, without it costing me an arm and a leg. 

Final Thoughts About How Much a Domain Name Costs 

The true cost of a domain name is rarely as advertised. I found a terrific deal for $0.19, but additional costs and service made my actual checkout total $64.22. That’s before even factoring in extra, necessary services like website building and hosting.  

Therefore, the best way to determine the cost of a domain name is to list all the domain-related services you need. Then, compare the price of each service and choose only the essential services. Then, depending on your budget, purchase add-ons after scaling your website.

WooCommerce vs. BigCommerce

WooCommerce and BigCommerce are both extremely popular ecommerce platforms. There’s one key difference between them, though: WooCommerce is a WordPress plugin for existing WP sites. BigCommerce, on the other hand, is a full-fledged site creator that helps you build an ecommerce website from the ground up. 

If you’re not sure which one to pick for your ecommerce business, this comparison guide will give you the information you need to decide. 

Brand logos for WooCommerce vs. BigCommerce.

WooCommerce and BigCommerce Compared to the Best Ecommerce Platforms

While BigCommerce made our list of the best ecommerce platforms, WooCommerce did not. But our favorite ecommerce platform for most people is Shopify because it’s powerful, versatile, and easy to use. Try Shopify for free for three days and pay just $1 a month for the next three months.

  • Shopify – Best all-around ecommerce platform
  • Wix – Best for stores with fewer than 100 products
  • BigCommerce – Best for large inventories
  • Squarespace – Best for cornering a niche market
  • Hostinger – Best price for a full online store

Take a closer look at each of these favorites in our list of the best ecommerce platforms

WooCommerce vs. BigCommerce High-Level Comparison

While BigCommerce is an ecommerce website builder, WooCommerce is a WordPress plugin. Technically, WooCommerce is free. But you can’t use it unless you plan to set up a WordPress website—or have one already. Which, of course, costs some money when you factor in the domain name and web hosting required to get that WordPress site live and accessible to visitors. 

WooCommerce also sports a steeper learning curve than BigCommerce, but it’s ideal for businesses that already know, love, and use WordPress. 

On that note, BigCommerce is the better choice for beginners. Its tidy packages include website templates, prebuilt online storefronts, included payment processors, and 24/7 support. It also allows you to integrate sales channels like Amazon, Walmart, eBay, and Facebook with ease. You can do the same (and, honestly, more) with WordPress and WooCommerce, but it can be a lot more work to integrate other channels that way. You’ll be able to manage every channel from within your BigCommerce dashboard, which is wonderfully convenient. 

Products and Services Offered By WooCommerce and BigCommerce

WooCommerce is an open-source ecommerce platform offered as a WordPress plugin. You can either add the WooCommerce plugin to an existing WordPress site or build a new WordPress website through WooCommerce. 

A screenshot that shows a WooCommerce landing page with a purple button and two website examples.
When you click WooCommerce’s Start a new Store button, you’ll be funneled through WordPress to set up a new website with WooCommerce already plugged in.

WooCommerce offers unmatched flexibility. You can sell unlimited products, choose from the templates offered or build your own web store, and tap into hundreds of WooCommerce extensions and integrations for payments, marketing, fulfillment, and more, including QuickBooks, Stripe, USPS, UPS, MailChimp, and Klarna. Or, connect via Zapier to integrate with over 5,000 other apps. WooCommerce is perfect for those who need lots of customization options.

Unlike WooCommerce, BigCommerce is an all-in-one ecommerce website builder. Hosting is included with your BigCommerce plan, plus you’ll get point-of-sale and payment processing software. Connect your BigCommerce site to major marketplaces like Amazon and Facebook and choose from over 800 third-party integrations. It’s a unified solution if you don’t want to wrangle a bunch of WordPress plugins and connections.

An image of a loudspeaker next to text that advertises selling on Instagram, Facebook, and Pinterest.
BigCommerce easily brings your products to the most popular social media sites.

BigCommerce is the better option of the two for beginners and smaller businesses who don’t want to spend a lot of time managing the health of their web store. But it can also handle enterprise storefronts, too, on its higher-octane (and higher priced) packages. You can read our detailed BigCommerce review to learn even more about what this ecommerce platform can handle. 

Company Health and Stability of WooCommerce and BigCommerce

Both WooCommerce and BigCommerce enjoy loyal followings, and that isn’t likely to change. 

The privately held WordPress parent company, Automattic, acquired WooCommerce in 2015. WordPress was founded in 2003 by Matt Mullenweg and Mike Little. Mullenweg then founded Automattic in 2005. So, WooCommerce will be staying put as one of WordPress’ preferred ecommerce platforms for the foreseeable future.

Founded in 2009, BigCommerce is publicly traded under the ticker symbol, BIGC. Stock prices have been dropping steadily over the past five years, however, likely due to an increase in competition. But it’s still a highly rated SaaS product, and its community forum is bustling with activity. 

WooCommerce vs. BigCommerce Pricing Comparison

WooCommerce and BigCommerce approach pricing differently since the former is an extension of WordPress (a free platform in itself) and the latter is a standalone, all-in-one ecommerce site builder and solution.

Since it’s a bit tough to just compare their costs apples-to-apples, we’ll break down the nuances of pricing and associated costs in the sections below.

Pricing Structure of WooCommerce and BigCommerce

WooCommerce pricing is far from simple. If you don’t already have a WordPress site, you’ll pay between $25 and $70 per month for WooExpress. Or you can get and build a free WordPress site, then install the free WooCommerce plugin and pay for extensions or upgrades as needed. That’s generally what makes pricing so unpredictable—extensions run a wide gamut from several bucks to several hundred dollars per year.

BigCommerce has a more familiar and digestible pricing structure. Choose from one of three Essentials plans—priced at $29, $79, and $299 per month—with a clear breakdown of what you get with each plan. Or, you can go the enterprise route and speak with a sales rep for a fully custom package. 

Cost Comparison of WooCommerce and BigCommerce

WooCommerce is ideal for companies who want granular control over their ecommerce storefronts. These companies will appreciate being able to cherry-pick WooCommerce extensions and integrations to cobble together an effective solution at a reasonable total cost. That being said, some storefronts that want advanced features may not love how pricey ecommerce-focused WordPress extensions can get. 

BigCommerce is far better (and more predictable) for smaller businesses that need to control their costs while still getting everything they need for their customers’ online shopping experience. There are no surprise charges and few added fees. Plans clearly list the features you’re getting and higher-priced plans offer good scalability if you outgrow their entry-level package. You get what you pay for and that’s that.

Trials and Guarantees for WooCommerce and BigCommerce

Both WooCommerce and BigCommerce offer free or low-cost trials to help you decide if you like what you see. 

WooCommerce doesn’t offer a free trial because its basic plugin is already free to use on any WordPress site. Once you have WooCommerce integrated with your website, you can select extensions free for 30 days. These include tools like WooCommerce Bookings for appointment scheduling and features for utilizing gift cards and rewards programs on your web store. Be advised, though, that some of these plugins can run you as much as $250 per year, which adds up quickly if you use more than one. 

You can try out the BigCommerce platform freely on a 15-day trial period with no credit card required. After that, plans begin at $29 a month when paying annually ($39 when opting for month-to-month billing).

WooCommerce vs. BigCommerce Core Criteria Comparison

When we researched the best ecommerce platforms on the market for our top list, we analyzed each platform across six core criteria: 

  • Visual website builder: Is there an easy, code-free way to set up a new online store?
  • Inventory management: Can you categorize, tag, and stock as many items as you want? 
  • Shopping carts: Can customers easily add products to a cart and check out when they’re ready to purchase?
  • Payment gateways: Is there support for a secure payment portal and multiple payment options for customers?
  • Shipping tools: What shipping and order fulfillment options are available to you and can the platform unlock any discounts for shipping providers? 
  • SEO and marketing tools: How easy is it to promote your online store from within your ecommerce platform’s dashboard?

Let’s see how well WooCommerce and BigCommerce stack up on these same criteria. 

Visual Website Builder – BigCommerce Wins

A screenshot of the Ben & Jerry’s Gift Shop home page with colorful branded shirts, ice cream scoops, and cups.
Ben & Jerry’s used BigCommerce to build its online gift shop.

Unless your company is large enough to employ a team of developers who can build and manage your ecommerce storefront, you’ll want a no-code website builder. It’s fine if the builder also comes with coding capabilities, but these shouldn’t be the focus. 

BigCommerce won on this criteria point because its drag-and-drop website builder is so easy to use. It’s built right into the BigCommerce package—which can’t be said for WooCommerce. 

WooCommerce does have a drag-and-drop web builder for WordPress, but once you pick a WordPress theme, you’re locked in. The WooCommerce web builder won’t carry the storefront you’ve designed onto a new theme if you change your mind, leaving you to start over from scratch if you want to refresh the look and feel of your online store. 

Inventory Management Tools – Tie

A screenshot showing eight different Ben & Jerry’s products, including t-shirts, a onesie, an ice cream scoop, and a pint lock.
Ben & Jerry’s inventory and product options on its BigCommerce storefront.

Inventory management is one of the most important tools you’ll need in an ecommerce platform. You should be able to track as many items as you want and easily organize your stock. Low-stock alerts are a must-have feature, as well. 

Both WooCommerce and BigCommerce offer powerful, synchronized inventory management tools. With WooCommerce, you can pick exactly the inventory management extension you need for your business from many options. That gives you full control over unlocking advanced features you think will help your operation in the long run Or, install the free Stock Manager plugin to start for basic management and upgrade as needed. 

The plus side to BigCommerce’s inventory management is that it’s included with everything else in any plan you choose. You won’t need to shop around for a good fit—unless you want to go with a plugin that enhances the inventory management process and improves upon what BigCommerce’s native tool can do. 

WooCommerce and BigCommerce alike help you manage unlimited inventory across multiple sales channels, locations, and storefronts. 

Shopping Carts – BigCommerce Wins

A screenshot of BigCommerce’s shopping cart features landing page showing a person shopping on their phone.
BigCommerce helps you make shopping easy for your customers.

These days, customers take shopping carts for granted. They expect high-quality carts are easy to find on any page and seamlessly take them through the checkout process. 

Both BigCommerce and WooCommerce come with excellent shopping cart capabilities. WooCommerce, again, relies on extensions for this feature, meaning you’ll have to wade through a lot of different choices to find an extension or plugin that fits your needs and requirements. The big problem is variability in extension quality. You may waste time on testing out some less-than-perfect solutions. 

BigCommerce’s native shopping cart feature is fantastic, offering full capability for mobile shopping, abandoned cart recovery, and more. Plus, you can sell more products with one-click buying through integrations with Apple Pay, Amazon Pay, and PayPal One Touch. There’s not much to improve on here, so BigCommerce comes out ahead by delivering a built-in solution as good as just about any WordPress shopping cart plugin you can find.

Payment Gateways – BigCommerce Wins

A screenshot showing the beginning of an alphabetized list of payment gateways on BigCommerce.
BigCommerce offers an impressive suite of integrated payment gateways.

Payment gateways make it easy for customers to make secure purchases on your ecommerce storefront. And, when you offer site visitors more ways for them to pay (such as PayPal, Klarna, Apple Pay, and others), you’re likely to convert more curious browsers and shoppers into real customers. 

That’s why BigCommerce won this criteria point. It offers 50 payment gateway integrations that support purchases in more than a hundred countries. That breadth of payment options baked right into the platform closes a lot of gaps that could otherwise prevent international shoppers or those with intense payment preferences from converting. 

I think you’ll know what I’m going to say about WooCommerce here. It forces you to comb through a vast array of extensions to find payment gateways that support the preferences of your customers and work with the rest of your online store. This can be time-consuming, clunky, and expensive if you’re not careful. But more than that, it requires serious attention in terms of making sure these WordPress extensions are always updated to prevent security vulnerabilities from affecting your site and your customers’ sensitive data.  

Shipping Tools – BigCommerce Wins

A screenshot showing an example of BigCommerce shipping choices at checkout.
BigCommerce’s shipping tools are built right into the platform, but you can add integrations as needed.

Fast, reliable shipping allows you to make your customers happy, easily handle returns, and keep track of what’s left in your inventory on the fly. 

As with most essential features in BigCommerce, shipping is built right in. All plans also include real-time rates for major fulfillment providers like UPS, FedEx, and even international providers like Royal Mail. Select plans also help you with label printing and other aspects of the fulfillment process.

WooCommerce offers more freedom in terms of integrating with shipping providers, but these WooCommerce extensions in particular tend to be mighty expensive. You’ll pay $99 per year to implement each of the extensions for USPS, UPS, and FedEx. That same rate applies individually to international or alternative shipping providers, like Canada Post or Fulfillment by Amazon. 

So, just to match BigCommerce’s built-in fulfillment solutions, you’re looking at a minimum spend of $594 per year on WooCommerce extensions just for shipping.

SEO and Marketing Tools – WooCommerce Wins

Screenshot of image editing in WordPress with an image of two shirts and one hat and another image of one shirt.
Since WooCommerce is powered by WordPress, an SEO powerhouse, it comes well stocked with SEO and marketing tools.

Any ecommerce platform worth its salt needs SEO and marketing tools to help you promote your site and bring in searchers. How else will your customers find you? 

WooCommerce has a key advantage here. Its website platform, WordPress, consistently ranks as the top blogging platform in the world. With WordPress’s SEO and blogging tools, you’re already halfway to having everything you need to shout your WooCommerce storefront to the world without paying a dime. Then, you can enhance accordingly through free or paid extensions for tools like MailChimp, Trustpilot Reviews, Etsy, Facebook, Google Customer Reviews, and many more. 

Comparing WooCommerce and BigCommerce’s available marketing extensions and plugins to one another, WooCommerce clearly came out on top. It offers 112 marketing extensions compared to the 60 you can tap into on BigCommerce. You’ll likely get more capability on a BigCommerce Enterprise plan. But, when considering packages that are reasonable for a small or midsize business, the number of options available to you on WooCommerce gives it the edge

Final Verdict – BigCommerce Wins

BigCommerce is our winning ecommerce platform because it has so many essential and advanced features baked into the platform without the need to cobble together extensions to achieve a solution. With BigCommerce, setting up a new storefront from the ground up has never been easier. WooCommerce falls short on too many of our criteria points to come out as the winner, but it’s still an excellent choice (and, often, the preferable one to BigCommerce) for sellers who need granular control of their storefront’s features and functionality.

HostGator Alternatives and Competitors

Hostinger is our top recommendation for most people because of its all-around versatility and reliability as a web host. Start your Hostinger web hosting plan for just $1.99 per month.

Regardless of why you need a website, you need your web hosting provider to deliver reliability, ease of use, and affordability. HostGator ticks all of those boxes, plus offers its customers a free domain for one year, plenty of upgrade options, and a responsive customer support team. 

With web hosting plans for personal and business use, just about any website owner can get what they need from HostGator. Get over 60% your monthly rate when you sign up with HostGator today.

The 9 Best Web Hosting Services

With web hosting services, one size certainly doesn’t fit all. Even though their offerings are largely similar, certain options rise to the occasion best for specific needs. HostGator made the cut of our top picks, but here’s a full rundown of our favorite hosting providers:

Learn more about these high-ranking web hosting providers by reading our full post reviewing all of them.

Brand logos for HostGator alternatives.

Hostinger – Best Overall

Hostinger brand logo image.

Hostinger‘s affordable web hosting plans make it possible for virtually anyone to get their website up and running, then grow their site as their budget allows. The provider delivers rock-bottom rates for its shared and WordPress hosting, but doesn’t skimp on the resources you’re afforded. Even at its lowest price point, website owners get 100 GB of storage, 1 GB of RAM, and automated weekly backups.

How Hostinger Compares to HostGator

Hostinger and HostGator are relatively similar in terms of speed and uptime. In fact, both companies stand behind a 99.9% uptime guarantee and deliver speed optimization tools for WordPress and sites built on other platforms.

Hostinger pricing deal with a purple claim deal button.
Hostinger’s competitive pricing makes owning a website affordable for casual bloggers to business owners.

The primary difference between the two comes in the form of security. Both providers have the basics, like SSL certificates and DDoS protection. But, Hostinger’s two-factor authentication, automated weekly backups, and around-the-clock security monitoring pull it slightly ahead.

Also worthy to note is that Hostinger has its own version of cPanel known as hPanel. It’s designed to make managing advanced settings easier for any website owner. But, if you’re already used to cPanel, it might be inconvenient to acclimate to a different form of web hosting control panel.

Hostinger’s introductory rates start between $2.99 and $3.99 per month for shared hosting, rising to $9.99 or $14.99, respectively, per month upon renewal. HostGator offers cheaper introductory rates, but not by much (around 30 to 60 cents less per month) when you lock in a three-year term. However, Hostinger’s WordPress-focused hosting plans are generally $3 to $4 per month cheaper than HostGator’s.

Learn why Hostinger is one of the best web host providers for personal or business use.

DreamHost – Best Value for Shared Hosting

DreamHost brand logo image.

Shared hosting is one of the most common forms of web hosting since it’s largely enough for simple and new websites. DreamHost is among the best providers in this category by making it easy to secure it for cheap without having to commit to years of service up front. 

Packages are incredibly affordable without lacking key features. Every DreamHost shared hosting plan comes with a free domain, unlimited traffic, a website builder, and a free SSL certificate.

DreamHost also makes setting up a WordPress site easy, with a pre-installed and ready-to-go WordPress database, free migrations, and a setup wizard to get your site on the web as quickly as possible.

How DreamHost Compares to HostGator

DreamHost has just two plans compared to HostGator’s three, so it might be a little more difficult to get exactly what you need from the provider without overpaying. That said, the upper-echelon plan is still highly affordable, considering that it comes with unlimited websites, unlimited storage, and unmetered bandwidth.

Both providers have uptime guarantees to ensure that your site remains online and accessible to visitors. If you typically prefer phone support if something does go wrong, though, you won’t find it with DreamHost. The provider offers a knowledge base in addition to ticket and live chat support. With HostGator, you get 24/7 support via live chat or phone on any plan. 

Landing page for DreamHost shared website hosting with a blue button to see all plans.
DreamHost’s shared website hosting blends value with a streamlined user experience.

DreamHost’s monthly pricing for shared hosting starts out at $4.95 per month, lowering to $2.95 per month on a year-long commitment. That’s similar to HostGator’s rates for a three-year commitment, but far less than what HostGator charges for month-to-month billing (which runs a full $17.99 per month).

Read our in-depth DreamHost review to learn more.

SiteGround – Best for Extra Speed and Security

SiteGround brand logo image.

SiteGround easily has some of the best tools for optimizing site speed and security compared to other web hosting providers. Built on Google Cloud, this provider taps into advanced technology to ensure that every user’s site loads instantly, whether visitors access it from the web or a mobile device.

All WordPress sites on SiteGround, in particular, include an optimization plugin by default that automatically caches parts of sites and uses GZIP compression and lazy image loading for the quickest load times possible.

SiteGround users see reliable uptime with the provider’s automatic health checks, which also help boost security. Sites are further protected from vulnerabilities and attacks through daily backups, firewalls, anti-bot blockers, and 24/7 monitoring.

How SiteGround Compares to HostGator

SiteGround has many data centers spread across the globe in dozens of different countries, helping to maintain a speedy and positive experience for visitors no matter where they’re located. Contrast that with HostGator’s more limited distribution of servers and you have an easy choice between the two if your site gets a lot of international traffic.

List of five features for SiteGround's ultrafast sites.
SiteGround offers some of the fastest speeds, thanks to high-tech caching and the use of Google’s cloud network.

SiteGround’s control panel could also be a bonus for some users. I like how clean and simple it is to navigate. That’s not to say that HostGator’s isn’t easy to use, but beginners will particularly appreciate how SiteGround’s dashboard is laid out, making it easy to find and tweak just about any setting in a couple of clicks.

One more thing that’s hard to beat: SiteGround’s customer support. When I tested it, it took a couple of hours to resolve my tickets, but I was impressed by their thorough commitment to getting a resolution before closing the ticket. HostGator has helpful and responsive support, too, but SiteGround seems to go above and beyond to help everyone’s site run quickly, regardless of a website owner’s technical expertise.

HostGator has lower-priced plans than SiteGround on the whole, but SiteGround’s one-year term for its entry-level shared hosting occasionally is the cheaper of the two (as it is at the time of this writing). However, SiteGround offers substantially more for users in terms of security and speed features. Plus, its unlimited database creation on any plan might be enough to win over site owners with large, feature-rich web pages.

Learn how SiteGround is an excellent choice for websites of all sizes and types.

Bluehost – Best for New WordPress Websites

Bluehost brand logo image.

Ask WordPress users what hosting provider they prefer, and an overwhelming majority of them will probably tell you Bluehost. Bluehost is one of the three web hosts explicitly recommended by WordPress, too, because the two platforms play so well together.

You can choose a WordPress-focused hosting package with Bluehost like you can with other hosting providers, but you’ll be getting access to one of the most intuitive site builders on the market, plus a boatload of included plugins and custom themes designed specifically for the WordPress platform. 

How Bluehost Compares to HostGator

Bluehost does far more than just cater to WordPress users, although that’s a welcome bonus for many because of how widely used WordPress is as a content management system. 

Its theme marketplace helps website owners get a professional-looking website without shelling out for hiring a web designer. Customize the theme with Bluehost’s intuitive website builder and you’ll likely be amazed by how easy it is to whip up a quality site yourself. HostGator also has a site builder included with its web hosting, but it feels much more limited in terms of customization capability.

Get started page for Bluehost website builder.
The Bluehost website builder lets you start with a template to customize in real-time with visual, drag-and-drop elements.

One drawback with Bluehost is that it only offers free site migrations for WordPress sites. In contrast, HostGator is more inclusive, allowing you to migrate any site built through WordPress or using another MySQL database.

With four plans to choose from, you can choose a Bluehost plan that fits your needs well in terms of resources and features. However, regular prices after introductory rates for Bluehost are slightly higher than HostGator’s, so be mindful of the extra strain on your budget after your introductory rate with Bluehost expires.

Explore Bluehost’s top perks, like security, WordPress hosting, and uptime.

A2 Hosting – Fast and Reliable Shared Hosting

A2 brand logo image.

A2 Hosting delivers the full array of hosting options, from shared hosting and VPS to dedicated, reseller, and managed WordPress hosting. But, it stands out most in its ability to bring top speeds to its shared hosting, a type of hosting that often gets bogged down by high resource usage among the website owners on those servers.

Page, database, and object caching, plus features like image compression and condensed CSS whittle away at long loading times that you might experience on other hosts’ shared plans. And, if you’re willing to pay a little bit more, you’re able to access A2’s proprietary Turbo servers, giving you a speed advantage that your competitors on other providers will never be able to match.

How A2 Hosting Compares to HostGator

Those higher-end Turbo plans use optimized servers that give you up to 20 times faster loading speed than traditional servers. Websites with a lot of traffic or heavy site elements (like videos or animated backgrounds) could benefit from the Turbo shared hosting packages, leading to more conversions and a lower bounce rate.

Get started page for A2 hosting with a picture of a man with a laptop.
A2 Hosting’s affordable shared hosting service has an impressive minimum of 100 GB of storage and an option for increased server speed.

A unique aspect of A2 Hosting is its commitment to eco-conscious web hosting. By committing to green and responsible business practices, such as using lower-energy equipment and recycling servers it no longer uses, A2 reduces the typical carbon footprint of running their servers. If that aligns with your business or site values, you can proudly display the green impact of using A2 on your website for visitors to see. 

Otherwise, you will find few significant differences between the two hosting providers, which both have multiple avenues for getting support, easy-to-learn dashboards, and high-level security. 

Shared hosting with A2 Hosting is priced pretty much neck-and-neck with HostGator, with the only main difference being the higher-priced Turbo plans from A2. Those start as low as $6.99 per month on a one-year or three-year commitment. 

Aside from its speed and reliability, you can learn all that A2 Hosting has to offer in our full brand review.

InMotion Hosting – Best VPS Hosting

InMotion hosting brand logo image.

InMotion Hosting is an excellent option for VPS hosting, which gives website owners private access to their own resources on a server shared with others. VPS hosting can get pricey on some providers, but InMotion’s introductory rates help you get started affordably. Better yet, its renewal rates won’t cause sticker shock, either.  

Even though VPS hosting can require a bit more hands-on management, InMotion makes it relatively easy with its custom dashboard displaying server stats and quick access to resource migration. I like that you can set your server to take regular snapshots, letting you restore to a previous version whenever you feel it’s necessary.

If you want to save some time and frustration, you can instead opt for InMotion’s managed VPS hosting. That lets the pros on their side handle all the dirty work, including setting up your VPS provision and handling site migrations, routine server optimization, and plugin and core updates.

How InMotion Hosting Compares to HostGator

Many InMotion Hosting customers initially choose the company because of its generous 90-day money-back guarantee. They can pay for a plan, try it for the better part of three months, and get their money back if it’s not right for them. The industry standard—and what HostGator offers—is just 30 days.

Six features for InMotion website hosting.
InMotion Hosting has a 90-day money-back guarantee to help customers ensure they have everything they need.

All HostGator VPS plans have two dedicated IPs and unmetered bandwidth. While InMotion Hosting limits its lowest tier VPS plan to 2 TB of bandwidth, all other plans get unlimited. Each successive tier of InMotion VPS also delivers extra IPs, all the way up to 10 on the top-tier plan.

InMotion flat-out beats HostGator’s VPS in terms of pricing. It starts out with a wider range of plans (with a cheaper entry-level plan preceding a mid-range plan that’s priced comparably to HostGator’s entry-level VPS package), then continues impressing with lower pricing on renewals and long-term contracts. 

With InMotion, you can secure three years of quality VPS hosting for right around $25 per month, whereas HostGator only offers a maximum VPS contract term of one year (after which you’re getting the renewal rate of $79.95 per month).

Find out how InMotion Hosting stands out among competitors in our detailed review.

WP Engine – Best Managed WordPress Hosting

WP Engine brand logo image.

WP Engine has been a top WordPress hosting provider for years, and it continues to stand out with its team of WordPress experts that can help you with everything from migrating a WordPress site to keeping it secure. The WP Engine team is available 24/7 for assistance.

Although managed WordPress hosting is WP Engine’s top offering, it also has lots of website-focused tools, like a plugin manager, a client management platform, and WooCommerce-oriented hosting packages. Still, everything is designed for WordPress, particularly for the purposes of making management of WordPress easy for anybody.

How WP Engine Compares to HostGator

WP Engine plans include automated backups, threat detection and blocking, and WordPress site optimization standard. While that’s what you should expect from managed WP hosting, WP Engine’s thoroughness sets it apart from its competitors. 

Consistent site monitoring on WordPress alerts you if anything goes wrong with your code or databases that could affect your site visitors’ experience. The fact that WordPress experts are on standby at all hours to help you with anything WordPress related can be a huge help for WordPress website owners. 

Something you won’t find with HostGator is WP Engine’s Headless WordPress system through the use of the Atlas sandbox. As a result, you get massively more control over design, site content, development, site speed, and security. Plus, you can unlock features to deploy on your WordPress site that most other users have to code manually or implement via a third-party plugin.

WP Engine's headless support landing page.
WP Engine’s Headless WordPress management runs on Atlas to give site owners ultimate control over their content management.

WP Engine’s managed WordPress hosting is significantly pricier than HostGator’s, with plans starting at $20 per month. However, WP Engine’s capability and management goes way deeper. Plus, you’re getting an impressive introductory offer of four months free when you get started on a WP Engine plan. 

Explore the benefits of WP Engine to decide if it’s right for your site.

Nexcess – Best for Ecommerce Hosting

Nexcess brand logo image.

Nexcess powers the websites of over 500,000 online businesses. With plans that cater to ecommerce sites and builders like WooCommerce and Magento, this hosting provider adds unique tools to its plans that keep ecommerce websites operating smoothly for customers.

All Nexcess plans are managed hosting plans, so you’ll get extra help as you migrate, set up, and maintain your site. This comes at a slightly higher cost than some competitors, but it also gives many online business owners extra peace of mind that their website is in good hands.

Nexcess also has plans for sites using Drupal, ExpressionEngine, and Craft CMS, as well as a proprietary web store builder. Their own StoreBuilder tool is a breeze to use, letting you design and publish professional ecommerce websites in no time at all.

How Nexcess Compares to HostGator

After using both Nexcess and HostGator, the QuickSprout team found the Nexcess setup easier to get through, especially for setting up an ecommerce site. We also generally preferred the Nexcess website builder over HostGator’s. It offers more benefits for ecommerce website owners, like easy creation of detailed product descriptions and integrations with online marketplaces.

Page with a button to explore products offered by Nexcess.
Nexcess has plans that cater to top ecommerce platforms, like WooCommerce and Magento.

Nexcess is also highly scalable. If you decide that its regular solutions no longer cut it, you can move to an enterprise-grade plan. HostGator offers VPS and dedicated hosting for more demanding needs, but they lack the sophistication of Nexcess’ higher-end offerings.

Nexcess has individualized pricing depending on your preferred ecommerce site platform. Managed WooCommerce and WordPress hosting both start at $19 per month, with managed Magento plans starting at $31 per month. Nexcess’ StoreBuilder offering is also $19 per month, but you’ll get the first three months at a rate of just $5 per month. HostGator’s a lot cheaper, but they don’t offer the same depth of features and completely lack an option just for Magento-built web stores.

Types of Blogs Starter Guide: Learn the Basics

We recommend starting a blog using WordPress with Hostinger as it’s easy to tailor to your needs. Get started today for $2.59 per month.

Not all blogs set out to accomplish the same things. And around a third of bloggers don’t make any money. That’s why you must consider what type of blog to start carefully. Choosing a blog niche that has an audience and fits your goals is the crucial first step to success. In this post, you’ll learn what you need to know about different blog types and which kinds of blogs are most popular and most profitable according to data.

The 3 Best Blogging Platforms for Creating Different Types of Blogs

We used our wealth of experience creating websites and prior research to identify the top blogging platforms for creating any type of blog. Our top three picks are versatile enough to start you on the right foot, no matter what your goals for your blog are:

Brand logos for WordPress, Wix, and Squarespace.

What Types of Blogs Are There?

Blog creators have a wide array of goals and objectives for their content, but there are four main categories of blogs in general. Let’s discuss each of those in a quick overview:

1. Personal blogs – These are journal-like blogs in which writers document their thoughts, opinions, tastes, or slices of daily life. It’s the way blogging started out on the early internet. Sometimes, bloggers keep their personal blogs private or only share them with friends and family, but nowadays more and more people use them as a sounding board, a place to share advice and experiences, or a way of building a community around a topic or shared interest. 

On Rising Shining, a mom documents her family life and experiences as a working mother:

Example of a personal blog with a post that says Hello, February!
Create a personal blog if you want to share your own stories and experiences.

Personal blogs don’t have to be non-money making ventures. You can utilize affiliate marketing to monetize your soapbox or tie some blog posts to your online store or personal business when it feels appropriate. 

2. Business blogging – Companies deploy blogs on their websites for a variety of reasons, from showcasing their industry expertise and raising awareness about their brand to generating leads for their sales funnel and building customer loyalty through content that promotes their brand values or growth.

Nike’s blog, for example, engages the sporting and fitness community with inspiring stories and tips that are relevant to their many product lines:

Business blog with two posts.
Use a business blog to build a community around your product or service and attract more business.

Business blogs are usually a section of a larger company website, but sometimes they’re standalone sites that focus on a specific product, service, subset of their customer base, or industry-related topic. Their content isn’t always fixated on driving sales, but it always serves to help the company’s sustainability and connection with customers new and old.

3. Personal brand blogging – On a similar note, these blogs are for industry professionals or solopreneurs rather than entire companies. 

Pros use a blog to raise their profile as thought leaders or influencers, which can in turn support their company at large. Or, they use the same approach  to sell their own services as a consultant or digital products like ebooks and online courses.

Entrepreneur Tim Ferriss’s blog is a good example of using a blog to promote your personal brand:

Business & Entrepreneurship blog with 5 posts.
Set up a blog for your personal brand to show how you got to where you are today.

Personal brand blogging is becoming more and more prominent as side hustles become a more common aspect of people’s careers and work. It’s also a great way to capitalize on social media traction and bring followers to your entrepreneurial ventures. 

4. Niche blogs – Niche bloggers focus primarily or exclusively on one subject. That can be anything from broad interests like books and travel to hyperspecific subject matter such as how to use AI for content creation or testing out fitness gadgets. 

People often niche down in order to stand out from the crowd of other blogs and attract a loyal, dedicated audience that they can monetize in one way or another.

Expert Vagabond is one of the top travel blogs with advice, tips, and guides on various locations around the world:

Landing page for a personal blog with a picture of a man on a mountain.
Hone in on a particular niche or subject matter to attract readers that share the same passions.

Niche blogs can be a subset of any of the three previous blog types. You can focus on a niche for blogging about your personal feelings, attracting a specific type of customer to your business, or strongly associate your personal brand with the niche topic. 

In this era, finding a niche is necessary. There is so much content already out there on the internet about just about any broad topic, so niching down is important for gaining some traction and attracting an audience in the first place.

Since this is an important qualification to consider when starting a blog, we’ll talk about some of the most popular niches in a little bit. 

Why Start A Blog?

We’ve written extensively on how to start a blog successfully. If you want a good overview of the steps to take in order to get a blog off the ground, read our guide on how to start a blog

That takes care of the “how”, but what about the “why?” There are more reasons to start a blog than simply trying it out as a new hobby:

  • Make blogging your career – Quit the daily grind and work for yourself or support your income with a new revenue stream. There are multiple ways to monetize a blog, from selling advertising space to promoting products or affiliates.
  • Promote your business or cause Use your blog posts to convince visitors that your service or product is worthwhile and a solution to their problems. Or, get them on your team in terms of trying to enact positive change.
  • Become an influencer or thought leader A blog is a place to start growing a following as you continue to raise your profile and establish your expertise on a topic. Your blog can be a living record of your authority that can demonstrate your bonafides better than a resume.
  • It’s easier than you think Nowadays, blogging platforms provide useful tools, add-ons, and templates out of the box, making it easy for anybody to start their own blog and just focus on the act of writing and sharing one’s thoughts with the world.

The 13 Most Popular Blog Subjects

It’s important to look at the most popular blog niches when choosing what type of blog to create. You’ll not only gain inspiration if you don’t know where to start but also learn what types of blogs have the best potential for gaining a large readership.

According to a recent RankIQ study, here are the types of blogs that get the most traffic:

1. Food Some food bloggers share recipes and step-by-step cooking tutorials with video. Many focus on a specific cuisine or diet. You’ll also find some blogs that do restaurant and dish reviews, though those are usually quite localized in scope.

2. Lifestyle/moms – So-called mommy bloggers are incredibly popular and dad blogs have grown in recent years, too. You’ll find parenting tips and personal insights aplenty, along with product recommendations and project ideas for the kids.

3. Travel – Travel bloggers create country or city guides, even whole itineraries for other people’s trips to new places. There are lots of niches within this topic based on certain types of travel, such as solo adventures, luxury travel, or digital nomadism.

4. Arts and crafts – Arts and crafts bloggers create step-by-step guides for crafts projects, tutorials for getting started on a new hobby, and tips for sourcing materials. They can often be seasonal or based on a theme such as Halloween or Christmas crafts. You’ll find lists of ideas for inspiration and resources for readers to utilize to further their crafting ability.

5. Outdoors – Outdoors bloggers cover a range of sub-niches. You’ll see blogs focused just on specific nature activities like fishing, camping, hiking, and survival. They love to create gear reviews and offer accounts of their own outdoors experiences. Plus, you’ll see a lot of excellent photography incorporated into the blog content.

6. Beauty and fashion – Beauty and fashion bloggers are one of the biggest subsets of influencers on the internet. They set trends, review many products, and create tutorials on makeup, beauty routines, outfit coordination, and even finding unique looks. 

7. Personal finance – This evergreen subject matter often covers topics like saving money, getting out of debt, building credit, preparing for retirement, and making smart investments. You’ll find expert advice and recommendations for credit cards, bank accounts, and financial services.

8. Homeschooling – Like parenting blogs, you see a lot of personal insights and stories here. Homeschool bloggers also share a bunch of resources for others to use such as curriculum ideas, study subject templates, and workbooks. 

9. Pets – Many pet bloggers focus on one type of pet and it can even get more niche by zooming in on particular breeds. They create blogs with lots of advice and tips for pet care, health, and entertainment. You’ll often find product recommendations for toys, food, supplements, and subscription services.

10. Gardening – Some gardening bloggers share landscaping and home design guides and inspiration. Others are all about plant and flower care, garden maintenance, and small-scale subsistence farming. 

11. Decorating – Decorating bloggers cover interior design trends and how to implement them in your own home. You’ll find room or theme-specific guides, tips for remodeling and renovation, and help with matching aesthetics to readers’ personalities. They create lots of shopping guides and product recommendation lists.

12. Health and fitness – Many health and fitness bloggers create nutrition guides and share healthy recipes as a subset of food blogging. But these blogs tend to go beyond food and cover exercise tutorials, workout routines, and tips for maintaining a healthy lifestyle overall. You’ll also find a ton of motivation and inspirational stories.

13. Tech – Tech bloggers review electronics, software, and the like, plus give their thoughts on emerging technology and trends. Here you’ll find lots of guides walking readers through how to use products or get the most out of them. In many cases, tech blogs are directed at businesses and industry professionals, but they can just as easily speak to end users and consumers.

The 4 Highest-Paying Blog Niches

Finding a profitable blog niche is likely high on your agenda. RankIQ also published a study that revealed the highest-paying blog niches based on the median monthly income for bloggers in each category.

The topics may not surprise you, but the monthly revenue might:

  • Food blogs averaged $9,169 in monthly income, and are the niche with the highest percentage of blogs that get over 50,000 monthly visitors
  • Personal finance blogs weren’t far behind with a monthly median of $9,100
  • Lifestyle and mommy blogging is the most popular topic for new blogs and averaged $5,174 in monthly revenue
  • Travel blogging is the fourth-most lucrative niche at a monthly median of $5,000

Now, just because these four blog niches are able to deliver lofty, four-digit monthly income numbers doesn’t mean you should go chasing them. 

You should choose a niche in which you can become the go-to expert for your audience, like gluten-free cooking or personal finance budgeting for students. It’s too difficult to compete with all the other blogs out there as a generalist without unique expertise on a subject.

Though some blog categories tend to make more money than others, remember that you can make money in any blog niche as long as your approach is strategic.

Digital products may be popular in the niche you choose. Online courses, in particular, are high-ticket items when it comes to monetizing a blog. You can charge hundreds of dollars for a high-value course. 

Search an online course provider such as Udemy to see how many people actually sign up for courses in your category.

For example, hundreds of students have paid for gluten-free baking classes:

Screenshot of a class titled "The Gluten Free Sourdough Masterclass."
Online course networks show you how many students have previously purchased a course.

Set up a course on anything from plant care to drawing. Artist/blogger Nancy Hillis, for example, offers a range of courses and an advanced masterclass:

Online course showing three steps that include Start, Experiment, and Evolve.
Online courses are extremely lucrative for bloggers.

Or, you can find related products or services you’d be able to promote and earn a commission from by tapping into an affiliate marketplace

For example, a quick search on ShareASale for the keyword “gluten free” shows a bunch of relevant merchants whose affiliate programs your nutrition or health blog could join.

Affiliate marketplace screenshot showing two products.
Use affiliate marketplaces as part of your research when validating your blog idea.

Another way to monetize any blog niche effectively is through premium memberships. Just be sure to offer enough value that users would be willing to pay to be a part of the community. 

For example, you might be effective enough at presenting yourself as an expert in your niche that people are willing to pay for extra content or a newsletter. Or, you might grow a thriving discussion board that users would pay to gain access to.

Furthermore, when thinking about what type of blog to start, consider putting a business-to-business (B2B) angle on your blog. For example, you might focus on executive travel over consumer travel, or start a blog aimed at catering companies rather than home cooks.

Software, products, and services aimed at businesses tend to offer higher commissions, and therefore offer a higher potential income for you. Getting two businesses to make a purchase might make you the same amount of affiliate income as getting 100 consumers to purchase. 

Whatever you choose, ensure your narrower niche will be profitable through research. Look into monetization opportunities of all kinds. This kind of research establishes whether there’s a paying audience in your chosen niche that you can tailor your content to and make money from.

The 6 Proven Types of Blog Content

The majority of blog content falls into well-established formats. These are already popular and familiar to readers, so they’re most likely to perform well and show up high in search results. 

You don’t need to reinvent the wheel, so stick to these popular types of blog content, at least while you’re starting out:

  • “How to” guides are comprehensive tutorials or explainers on a given topic that help readers accomplish a specific goal.
  • List posts deliver power rankings or sets of tips, ideas, examples, or methods relevant to a set topic.
  • Reviews can entail detailed assessments of a product, service, or experience.
  • Resource libraries are specific list posts that deliver a helpful collection of links, vendors, or materials for readers to use themselves.
  • Industry news and trends are timely, up-to-date stories and reporting that is relevant to your blog niche and the audience you’re targeting.
  • Case studies or personal accounts can cover first-hand knowledge, inspirational or aspirational stories, or deep dives into professional endeavors related to your industry.

Among these options, you must find the types of blog content that resonate best with your audience. Do this by looking at your competitors’ top posts or the blogs that inspired you to make one of your own. See what their audiences already engage with and take that as guidance for the content types to start with.

After you’ve published some, monitor the data related to your posts as you grow. Find your own top-performing pages by analyzing metrics such as the number of views and time spent on the page and take note of any post types that are more successful than others. 

Semrush page showing top pages and results.
Semrush helps you find your top-performing pages so you can create data-driven content.

This removes guesswork to show you precisely what types of blog content your audience wants to see and gives you a roadmap for future content creation.

Final Thoughts About Types of Blogs

You may want to start a blog to leave the nine-to-five and become an influential online figure. Or, you may just want to create a digital soapbox that occasionally earns you a bit of extra cash. 

Either way, you must think carefully about the type of blog you want to start. To ensure you choose the right type of blog, you need a solid understanding of what types of blogs perform well and make the most profit. And you have to put in the research to establish whether there’s a paying audience for what you intend to do and consider the best monetization strategies.

We recommend using WordPress with Hostinger when you’re ready to set up your blog site. Then, figure out what topics you will blog about and what types of blog content you will create.

How To Format a Blog Post in 6 Simple Steps

We recommend WordPress with Hostinger for most people because it’s easy to set up and it’s easy for beginners to use. Get started with Hostinger today for just $2.99 per month.

Formatting a blog post is easy enough to do. But when you’re trying to piece together a lot of information from across the internet and other sources, it can feel a lot more complicated than it is. In this guide, we’re breaking down the best way to format any blog post in six simple steps, so you can confidently write posts that are optimized for search and easy for your visitors to read through. 

How to Format a Blog Post in 6 Simple Steps

The 3 Best Blogging Platforms for Formatting a Blog Post

When you’re formatting a blog post, it helps a lot if you’re already using a good blogging platform. It’s even better if that platform has an easy-to-use interface, drafting features, and access to plugins for checking SEO-approved formatting, like Yoast. 

Here are our favorite blogging platforms from the many options available to you: 

To find out the pros and cons of each platform in detail and more information about blogging, read our full post reviewing the best blogging platforms and blog sites.

Format a Blog Post in 6 Easy Steps

We’ve broken down the process of properly formatting a blog post into six simple steps. Follow our guide and your posts will be formatted well for SEO and general readability every time. 

  1. Get Started with Hostinger 
  2. Do SEO Keyword Research 
  3. Write Your Title 
  4. Write Your Headings 
  5. Finalize Your Outline 
  6. Add Images 

For this tutorial, we’ll be using WordPress as our blogging platform, as it’s the most popular choice on the market (and likely to be what you’re already using). Best of all, Hostinger gives you an easy path to taking care of web hosting on the cheap while also getting you up and running on WordPress if you haven’t set up your blog already.  You can get started with Hostinger today for just $2.99 per month.

Step 1: Get Started with Hostinger 

Before you actually format a blog post, it’s a good idea to get signed up with a blogging platform so you have somewhere to post your content and you can access some of the tools in this guide. 

Since we’ve oriented this guide around using WordPress, let’s show you how to get that set up through our favorite WordPress hosting provider, Hostinger.

Head over to Hostinger’s home page, go to Hosting in the top menu, then click WordPress Hosting

Menu with arrow demonstrating Hostinger offers optimized solutions for WordPress.
Hostinger with Word Press offers a range of feature rich and affordable plans to new users.

Scroll down until you find the list of plans, then choose the best one for you. I would recommend starting on the WordPress Starter plan because you get a free domain and a lot of really versatile features, plus you can always upgrade in the future. 

Three pricing plans from WordPress.
By choosing the WordPress Starter plan, you can benefit from a free domain name.

Once you’ve determined your plan, click Add to cart

You’ll then need to select your hosting term period. The longer your plan’s commitment, the lower the monthly rate will be. Just keep in mind that you’ll have to pay the total upfront. That means if you opt for a three-year commitment at $2.99, you’ll pay $107.64 for your hosting plan at checkout. 

Four plans for hosting with various time periods for renewal.
By signing up for a longer plan, you can a discount on most of Hostinger’s plans.

For new bloggers, 12 months is a good place to start. That way, you’re not committed to two more years if you abandon this blogging project after one year, but you have enough time to both get value from the hosting plan price and determine success. Fortunately, at the time of this writing, Hostinger’s monthly rate for WordPress hosting stays the same whether you choose a one, two, or three-year contract. 

From there, you just need to create your account by filling in your details, then enter your payment information to finish checkout. 

Once you’ve completed the purchase, you can then go to your dashboard to view your new account. This will come with a free domain that we’ll choose later and WordPress integrated automatically into your new site. 

Step 2: Do SEO Keyword Research 

SEO consideration should be a big part of your blog content planning in general. 

If you want your post to rank on Google, you’ll need to include SEO keywords in your title, intro, headings, and within your text, so doing some research before you start writing your post will really help you identify what types of headings you’ll need to use and how you’ll structure your post. 

SEO research can be a little bit complicated, so we’re not going to break it down in depth in this post (you can read our detailed SEO guide if you need help), but there are lots of free tools that can help you identify words in your niche that are high in search volume but low in traffic. 

I’d recommend using either Ubersuggest or Semrush’s free version if you can’t afford a paid subscription to an SEO tool. There’s also a tool called Yoast SEO that is extremely useful for editing and placing SEO keywords. It’s a plugin that you can add to WordPress, and when you upload your blog post as a draft, it can scan the post and let you know how and where your SEO can be improved. 

Yoast SEO tool being shown to improve the chances of ranking on Google.
The Yoast SEO tool can help you plan your SEO in posts and identify areas for improvement to boost your chances of getting ranked on Google.

This includes things like telling you if you have used your keyword enough times (or too much) in the content, if your headings are using the right words, and how to structure certain aspects of your language to improve visibility in search results. 

This is one of the reasons I suggest you get signed up with Hostinger with WordPress before you format your blog post, because you’ll get access to Yoast at no extra charge as part of your Hostinger WordPress hosting plan. 

Step 3: Write Your Title 

The first thing your readers will see will be your blog post title. 

Now, this may be a little controversial. Although I’m including this as the third step in this guide, you can honestly write your headline at any point, including as the last step. Sometimes, it helps to get a clear view of your blog post as a whole before settling on a headline.

Whenever you choose to tackle this step, your headline should be fewer than 60 characters long and needs to be relevant to the post while hinting at the value the reader will get from reading. A good way to do this is to use rhetorical questions or to use a headline with numbers that teases a list in the post. For example: 

  • Is Natural Deodorant a Scam? 
  • The 5 Fastest Ways to Cook a Potato

Rhetorical questions pique curiosity and cause readers to open and read the blog post to find the answer. With lists, people like numbers because they are comforting and definitive and lists are easy to read. 

Studies have found that odd numbers in headlines also get better results and click-through rates, so if you can create a list with an odd number, you’ll boost your chances of writing a great headline. 

Example WordPress blog post from Quick Sprout showing the benefit of having numbers in a title.
Titles that have numbers, lists, or questions can help you attract readers for your blog post.

Step 4: Write Your Headings 

The key markers for your post that will help readers navigate the content and plan which sections will be valuable to them are headings and subheadings. 

A good example of headings in this very post is each numbered step. You can clearly see what each section is going to be about, which makes it easy for you to follow the guide and also come back to a specific section if needed. 

Your headings should ideally use your SEO keywords, and you want them to be concise and to the point. 

A lot of the time, it also will make sense to create a table of contents if your post is long, and you can use your headings to structure it (and link to the relevant sections in the post). 

That can help guide your thinking about the post’s overall structure and potential headings. What would make sense if you saw it in a table of contents? What is going to clearly tell the reader what each section is about? 

Blog post with arrows to the headings that are simple and easy to follow.
Headings on blog posts should be simple and easy to follow, and should be clear enough to add to a contents table.

For main headings, keep them high level. You don’t want to create a heading for every single little thing. Instead, you want your main headings (usually formatted as H2 headings in word processors like Google Docs and blog post editors in platforms like WordPress) to feel like chapter titles. 

Then, for smaller breakdowns within a section, you can use H3 headings, known as subheadings. This just makes it easier for posts to be scanned by your audience and helps them move through the post easily, especially if you’re covering a lot of unique aspects of a topic, tips, or other items. 

Step 5: Finalize Your Outline 

Once you have your headings planned, you can start fleshing out your outline. Before your first heading, you should write an intro to the post. This should be short, between one or two paragraphs. The first sentence needs to grab the reader’s attention like your title does and introduce them to the rest of the post. 

After each heading, write your main body content for each section. Try to keep this digestible and easy to scan—between 3 or 4 paragraphs is a good rule. Break up large stretches of text with things like bullet points or images (more on this in a bit) when you can. Don’t go overboard with this but remember that it can be tough for people to just read a wall of text, so breaking things up visually with subheadings, bullet points, visual elements, or numbered lists can help.

Arrow pointing to the benefit of adding bullet points to a blog post.
Adding bullet points to a blog post can help break up text and make it easier for readers to follow the text.

At the end of your blog post, you should write a short conclusion, summarizing the post and giving the reader a call-to-action or a parting thought that closes the post with a flourish. Some posts won’t include this and you don’t have to either, but it’s a good opportunity to include relevant links to your other blog posts or to invite readers to do something. 

For example, if you’re writing a blog post about the pros and cons of hiring your moving vehicle rental company, you might end the post with a quick summary and then an invitation to book a van. 

Your heading for this can just be something like “Conclusion” or “Summary”, but that can look a little unprofessional and simplistic. In this post, for example, you can see that we use the heading “Final Thoughts.” It sounds better and still lets the reader know that the post is coming to a conclusion. 

Step 6: Add Images 

When you’re formatting a blog post, you may want to add images or screenshots that support what you’re writing about. 

These can be a little messy, because it’s not always easy to make images look good in WordPress. You’ll want to be mindful of the theme you’re using and how blog posts display on your WordPress site, so you can get a good feel for the right width and proportions for images to use.

You can get creative with the images you use, but make sure they’re relevant to the written content. You should have one main image for your blog post that appears above or just under your title called a featured image, which can also be used alongside your headline for blog category pages, on web pages, or within your blogroll. 

The other images in your post should also be relevant and valuable to the content, but can also be used to break up long stretches of text. You’ll notice at Quick Sprout when we use images, they’re usually graphs, charts, or screenshots that help you understand the content of the blog post. We don’t use random stock images because they’re just that: generic. They usually don’t add much value compared to custom illustrations, screenshots, and original photos. 

Blog post with screenshot to demonstrate the value images add to a post.
Adding relevant images like screenshots or graphs can help add value to blog posts and break up text.

For example, if you are doing a step-by-step guide and you’re giving instructions on how to sign up for a piece of software, you could include screenshots for each key step in the process with annotations to help users follow along and complete the steps. 

You can also embed videos where it makes sense, but be aware that these can really slow down your site’s loading speed. Just try not to go overboard and weigh your site down to the point where it takes more than three seconds to load. 

Final Thoughts About Formatting a Blog Post

If you use the steps we’ve outlined in this guide, every post you write should be easy for readers to scan and optimized for search. Of course, remember that every post is different and it’s perfectly fine to get creative. As long as you keep the focus on making it simple for readers to move through your post and find valuable content quickly, everything else will fall into place.

Ecommerce Blogging Starter Guide: Learn the Basics

If you want to get into ecommerce blogging, WordPress with Hostinger offers the best combination of blog builder and web hosting for the job. Best of all, you can host your WordPress blog with Hostinger for only $2.99.

Ecommerce sites should provide the necessary tools that make transactions quick and easy for customers and store owners alike. But most ecommerce sellers forget about the one part of their website that works for them 24/7: their blog.

Blogging for ecommerce can deliver plentiful benefits, from marketing your products to new clientele to building a devoted fan base of lifelong customers. Let’s dive into how to get started blogging for ecommerce and what you can gain by doing so.

The Best Platforms for Ecommerce Blogging

Ecommerce blogging should come as a part of your overall web store platform. Many ecommerce site builders also sport some degree of blogging functionality, but these three are the best providers that deliver well on both blogging and ecommerce features:

If you want to get a feel for blogging platforms in general, check out our full reviews of the three brands above, plus others. 

Brand logos for ecommerce blogging guide.

What is Ecommerce Blogging?

Have you ever read an article about a new product and just had to buy it? What about tips and tricks for using a product or service? That’s what ecommerce blogging is all about—generating organic interest in your brand and its products or services through written content.

It’s a way of marketing your online store through content that educates, entertains, and informs customers about what you do. You can use it to grow your customer base by targeting new markets and building relationships with potential customers, plus keep engaging loyal buyers with new content that keeps them aware of, engaged with, and purchasing from you.

When blogging for ecommerce, you want to strike a balance between educating people about your  products and services so that customers know what to expect when they buy from you and getting them interested in what they can do, achieve, or enjoy by purchasing your products.

On a technical level, there are specific steps you must take to get started with ecommerce blogging, including customer research, topic development, and content creation. We’ll get into those details in a moment.

Why is Ecommerce Blogging Important?

As an ecommerce seller, you’re probably spending a lot on paid ads already. And while paid ads are great for encouraging short-term gains in sales, ecommerce blogging helps you build a more steady audience of long-term customers.

It’s also a way to build trust with potential customers by showing them that you’re an expert in your field and that you understand their needs, pains, feelings, and passions. You can use your blog to educate customers about your products and services, as well as answer their questions before they even ask them.

Most importantly, though, ecommerce blogging leads to more traffic to your online store, which translates to more conversions and sales. Companies with blogs see 55% more traffic than those without, and there are several reasons for this.

  • Ecommerce blogging gives retailers the opportunity to cover topics their customers are already searching for.
  • When potential customers read a company blog, they might associate its products with a solution to their problem.
  • Companies with blogs do more than just engage online shoppers—they keep readers on their sites for prolonged periods of time.
  • When a retailer becomes a source of information, its content is shared across the internet, which leads to more traffic from farther-flung sources.
  • Users are more likely to look for a product if they already understand where it fits into their lives and how it solves their problems.

As a search engine, it’s Google’s job to provide its users with the information they’re looking for. Many people aren’t looking for products specifically. They often type a question or a phrase into Google related to what they’re experiencing at the moment, whether it’s a need for something or a problem they want solved. When companies write about topics related to their products, it gives them a better chance of appearing in searches and ranking higher in results.

A blog can really speed up the ecommerce conversion process by quickly dispensing with an introduction to the business and its products and by drilling deeper into topics that are directly or indirectly related to the web store’s product line.

How Ecommerce Blogging Works

Ecommerce blogging is similar to most types of blogging, but it also has some key differences. 

Since an ecommerce storefront is selling products or services, blog content needs to be focused on the products and services being sold to a specific degree. You don’t want it to be too salesy or pushy, but you also can’t just write about anything without tying it back to your business or offerings.

Here are the main steps that go into starting the ecommerce blogging process:

  1. Customer research: To know what topics to include in your blog, you need to understand who your customers are and what they’re looking for. Everything from purchase data to customer inquiries and search intent can be used to guide your content strategy.
  2. Keyword research: Although topics should speak to your target customers and their main concerns, keyword research is still important for honing the SEO of your blog posts. This research is used to identify search terms that are related to your products, as well as low-competition terms that you can use in your blog titles and content to rank high in results.
  3. Topic development: After developing an idea of the types of topics that will be interesting to your audience, it’s time to start brainstorming ideas. Tie topics to types of posts you want to write, like examples of ways to use your product, instructional guides (like this one!) to help your clientele achieve something, or even opinionated articles offering your brand’s insights and thoughts about modern trends, just to name a few examples.
  4. Content creation: This is when you get to work in earnest. Putting together your blog post  includes writing (or finding someone to write) the post, formatting it correctly, and adding engaging visuals such as images and videos or other elements like call-to-action buttons or even embedded product listings.
  5. Promotion: Once you have a blog post ready to go, you need to make sure that it’s seen by those who are interested in what you have to say. Promotion includes things like email marketing, social media posting and sharing, search engine optimization (SEO), and paid promotion.

Beyond these basic steps, ecommerce blogging also requires some ongoing maintenance, such as monitoring analytics and updating older posts as they become stale or outdated in their information.

Benefits of Ecommerce Blogging

Creating an ecommerce blog comes with many benefits, some of which we touched on earlier. Let’s take a look at these advantages in-depth.

Blogging gives your brand a personality

The fastest and most effective way to show buyers who you are and what you offer is to tell your story. An ecommerce blog allows you to do this in an engaging way, while also providing helpful information and perspectives related to your products or services.

By consistently producing remarkable blog content, your brand becomes recognizable and trustworthy. It’s a way to share with customers who you are as well as what values your business holds dear. When readers recognize themselves in your brand thoughts and values, they’re more likely to become a customer and ardent supporter of your business. Blogging is a non-intrusive method that helps build an unforgettable personality for your company while reinforcing its online reputation.

You can pay less for more

Paid search, Facebook Ads, and other types of pay-per-click (PPC) advertising can be expensive. And you only get results as long as you’re paying for the campaign. By investing in ecommerce blogging instead, you can save money while reaching more people.

Blog posts work around the clock, whether you’re spending money on additional marketing or not. Since they sit in search engine results pages (SERPs), high-ranking blogs can garner traffic without requiring any further financial input than the initial outlay to create posts.

Your SEO rankings will improve

Google loves unique, informative content. And when your blog is regularly updated with relevant and keyword-rich posts, your chances of ranking higher in search results increase significantly. Not just your individual blog posts’ pages either, but also your root domain where your online storefront lives. That’s because you’ll be showing search engine algorithms that you’re keeping up with the latest trends and providing value to your customers.

Higher rankings mean better sales numbers

For most online shoppers, the buyer’s journey starts with a search engine. 68% of buyers search for a product on Google before making a decision on what to buy. When you rank higher in the SERPs with informative, keyword-rich blog content, you make it easier for customers to find your business and its offerings. This means more visits to your store and a better chance of turning visitors into buyers.

Readers see your products beyond a photo or landing page

It’s tough to communicate the value of your products when you’re limited to product photos and descriptions. But blog posts give readers the chance to see beyond a simple image or landing page, allowing them to understand the value of the items within your store, including unique ways to use them and benefits they might not have thought about themselves.

With blog posts, you can communicate information in a way that cannot be captured by photos or product pages alone. You can discuss problems, answer questions and offer solutions—effectively highlighting why shoppers should choose your products without the need for salesy language or intrusive marketing messaging.

Strategies for Crafting a Successful Ecommerce Blog

Ecommerce companies big and small can use their blogs to drive more sales and build brand awareness. But, for your blog to succeed, it must be well-executed. Here are some strategies to help you get started on the right foot with ecommerce blogging.

Create a detailed content calendar

One of the most important aspects when crafting an ecommerce blog is consistency. If you post regularly for a few weeks then don’t post anything for another week or two (or month), you’re going to lose some of your audience and some of your search ranking gains. 

You need a regimented schedule for posting that you stick to. A content calendar typically includes:

  • The topics you will cover
  • When the posts should go live
  • Who is responsible for producing content

By creating a content calendar, you can ensure that your blog remains up-to-date and relevant at all times. This increases the chances of attracting customers through search engine results pages and other channels.

Don’t worry about trying to post all the time as much as being consistent. It’s better if you always publish something new on Tuesdays and Thursdays for weeks on end than to post something on five in one week then only once in the next. Be mindful of the workload your writers and content managers will be taking on and set up a calendar that allows them to produce excellent content on schedule, week in and week out.

Turn common content types into templates

Some posts will require original content with unique ways of presenting information or thoughts. But, for a lot of your content, you can turn their formats into templates that make writing similar types of posts easier and faster. 

For example, blog posts like “X Best (Keyword) for (Activity)” and “X Tips for (Topic)” can have formats with subheadings that you can use as a replicable outline for each post that uses that technique. This way, you can quickly write posts that meet your formatting and quality standards without having to start from scratch with each one.

Embrace a flexible business model

While it may seem like larger corporations always have the advantage, they are also burdened with certain weaknesses. Within their corporate bureaucracies, agility and change aren’t exactly common.

As a result, shifting focus for these companies can be an expensive endeavor riddled with red tape and paperwork. This process is far simpler for smaller businesses who don’t need to contend with all those barriers.

When it comes to blogging as a smaller ecommerce seller, you can quickly change direction and update your content strategy to match the latest trends or preferences of your customer base. This gives you a significant opportunity to dominate search results, capitalize on current events and trends, and grow your online presence to compete with the big players in your space.

Leverage user-generated content (UGC)

With the rise of Instagram and TikTok, plus the growth of influencer marketing, customers are more excited and enticed by transparent and authentic communication from a brand and its customers than ever. 70% of consumers factor in user-generated content in their buying decision because they trust their peers and the social accounts they follow and interact with daily.

User-generated content is a great way to showcase your products or services in real-world scenarios, proving the worth of what you offer and boosting sales from an authentic source. You can highlight or report user-generated content on your blog by creating roundups, testimonials, reviews, and feature stories—all ways of demonstrating the successful use of your products or services or the positive feelings surrounding your brand.

Let engagement data dictate your content strategy

It isn’t 2010 anymore. Keyword research alone should not be the basis of your content marketing strategy. Instead, focus on what your customers and audience are already engaged with based on their current conversations, activities, interests, and needs.

Customer data like this comes from several different places:

The questions your prospective buyers have, the comments your customers leave, the reviews they’ve written, and the conversations they’re participating in on social media are all indicators of what they are interested in. And that should be the focus of your ecommerce blog strategy.

How to Find the Right Tools for Ecommerce Blogging

Depending on your budget, your tech stack could be expansive or it could consist of a few basic tools. Before you start building your blogging strategy, you need the right set of tools to back up your efforts.

Researching and selecting the right types of software can be overwhelming—especially if you’re not familiar with all the options available in the market today. Still, there are a few essential tools you need to get started:

  • Web traffic analytics: You probably already use Google Analytics, but if you’re starting to build your blog, you’ll use it even more to learn more about your audience, where they come from, and what they do on your pages.
  • Keyword research tools: You may already have a keyword research tool like Moz, SEMrush, or Ahrefs. These tools allow you to track keywords and identify the right topics for your blog.
  • Content Management System (CMS): You need a CMS to create, manage, and publish content on your blog. WordPress is a popular option that has flexible features and designs.
  • Technical SEO Tool: Tools like Screaming Frog (which is free) can help you identify technical issues on your website that may prevent Google from finding and indexing your blog posts.
  • Email Marketing Platform: You need an email platform to capture leads and nurture them with your blog content. Options include MailChimp, ConvertKit, and AWeber.

As you grow your blog, you’ll probably want to add other tools to your tech stack. These include heat mapping tools, usability testing tools, social media management software, and social listening software. Don’t be afraid to experiment with different tools until you find the ones that work best for your business needs.

Final Thoughts About Ecommerce Blogging

Blogging is an essential tool for any ecommerce business. It can give you a competitive edge, help you connect with your customers, and increase sales. You may even be able to make money from your blog in addition to your ecommerce sales.

The key to success is to create a blogging strategy that aligns with your business goals, uses the right tools, and focuses on creating content that resonates with your customers. Then, using that data to find out what makes or breaks an ecommerce purchase, you can develop content your audience will actually want to read (and convert from).

Compare the Best Ecommerce Analytics Tools

Our recommendation for the best ecommerce analytics tool is Optimizely because it combines analytics and marketing into an all-in-one solution. Sign up for a free demo to see how Optimizely can work for you.

Knowing who buys from your web store and what they do on your site can help you target their needs better, thus generating more sales and creating more lifelong customers. Ecommerce analytics tools collect data you can use to track customer behavior and learn more about their needs and preferences. 

We spent days researching dozens of the most popular analytics tools for ecommerce sites to find the best of the best and break them down into the in-depth reviews you’ll find below.

The Top 5 Best Ecommerce Analytics Tools

The best commerce analytics tools help you track customer behavior and website traffic to optimize your site for greater sales. Optimizely is our top recommendation overall because it seamlessly blends marketing tools with site-improvement features. Sign up for a free Optimizely demo.

Check out detailed reviews of each company below, along with the best matches for specific use cases that may be relevant to your situation.

Brand logos for best ecommerce analytics tools.

Match Your Scenario to the Right Ecommerce Analytics Solution

Tools for ecommerce analytics can vary widely in their features and what they do best, so there are certainly no one-size-fits-all solutions. Here, we dissect a few specific needs for ecommerce website owners when they’re looking for an analytics tool and pinpoint the top two options for each use case.

You’re handling a high volume of sales

Best Option: Kissmetrics

Kissmetrics tackles your entire sales funnel, helping you save time when moving customers along through each stage of the buying process. However, it’s pricey for small businesses with more sporadic sales, so you’ll want a healthy baseline of revenue to justify the outlay.

Another great choice: Optimizely

Optimizely has some of the highest prices on our list, so it’s best for businesses making enough sales for the cost to make sense. Its product information management features cater to large ecommerce businesses with multiple product lines and a need for targeted customer experiences.

When your online store processes hundreds or thousands of sales per day, you should consider:

  • Real-time tracking: Online stores with lots of daily sales can benefit from tracking analytics that are updated live.
  • Tracking limits: When you have tens of thousands or millions of visitors coming to your website each month, it’s important to not have to worry about limits on the number of monthly tracked visitors it allows. 

You need an affordable solution for a new online store

Best Option: Google Analytics

Google Analytics is completely free, despite being a powerful analytics tool. If you’re just starting out and want to get all the necessary data to build your store—like traffic, keyword analysis, and bounce rate—you’ll find it without paying a dime for Google Analytics.

Another great choice: Crazy Egg

Crazy Egg is free for 30 days, giving you plenty of time to test out its capabilities before buying. With plans starting as low as $29 per month, Crazy Egg remains an affordable solution for A/B testing, recording analytics, and tracked pageviews after the trial period ends.

If you don’t have a flexible budget yet, choose a tool based on:

  • Pricing: Analytics tools run the pricing gamut from free to over $1,000 per month. When you’re just starting out, you may not need anything more than a free solution.
  • Value: Ideally, you’ll outgrow a free solution because your ecommerce store is continuing to grow. Once you are ready to upgrade to a paid plan, consider whether the features and benefits your monthly payment unlocks will fit your business for the long haul.

You want an analytics tool and a marketing tool in one solution

Best Option: Optimizely

Optimizely doesn’t just track and show you data about your visitors. It also helps you use that data to customize your marketing strategy to your advantage. A/B testing, campaign planning, and built-in ecommerce tools all come in this single platform.

Another great choice: Crazy Egg

Crazy Egg is an alternative to Optimizely that works well for smaller-scale online stores that don’t want to spend hundreds (or thousands) of dollars per month. It analyzes the customer journey and marks potential problems in your sales funnel to help you home in on issues that could be affecting your sales.

If you don’t want a separate tool for marketing, consider an analytics tool with:

  • Reporting: Detailed reporting and analytics are necessary to target problem areas in your customer journey. How detailed can you get with your analytics tool? Does it offer customer segmentation, custom reporting, and multi-campaign tracking?
  • Optimization features: Some analytics tools provide real-time recommendations to help you optimize areas of your site based on emerging visitor trends.
  • Behavior tracking: When you know more about how your customers use your site, you can tweak pages to better meet their needs. Solid behavior tracking analytics help you make the right decisions when redesigning parts of your site. 

You need to track customer behavior more than traffic

Best Option: Kissmetrics

Kissmetrics’ primary goal is to help ecommerce businesses learn more about their actual customers. Go beyond most viewed and purchased to see deeper insights like popular searches and which sites searches most often lead to a purchase. Site owners can create customer types to track lifetime value and shopping behaviors, then target customer journeys to match their buying needs.

Another great choice: Optimizely

Ecommerce business owners can use Optimizely to run A/B tests for marketing campaigns, capture customer insights, and change elements of their website for different audiences. Real-time analytics deliver on-the-fly insights about customer behavior and allow you to generate detailed reports that can be segmented for different types of customers. 

When you need highly targeted reporting, think about:

  • Reporting capability: While some tools will only give you a bird’s-eye view of your traffic, others dig in more to paint more granular, accurate pictures of who your customers are and what they do on your site.
  • Custom segmentation: Customizing your reporting to filter for your different types of customers is essential. Collect data for each category of customer so that you can build site experiences that cater to them and deliver the best experience possible.

You want to make it easy to adhere to data privacy laws

Best Option: Matomo

With more online privacy laws coming into play these days, it’s crucial to have as much control over your tracking data as possible. Matomo aligns with regulations like GDPR and CCPA by allowing you to track personally identifiable information (PII) without tracking those users across different sites, which goes against most privacy regulations. 

Another great choice: Optimizely

Optimizely has various settings for users to control the cookies and other storage technologies used on their customers, helping sites comply with GDPR and other regulations. The company also has an in-house security and compliance team to keep itself and its users up-to-date and aligned with current privacy laws.

To best protect your customers when tracking their shopping behavior, consider:

  • Privacy features: The best tools have settings that let you have control over the data you collect and help you stay transparent with your customers.
  • Compliance: Does your analytics tool stay regularly updated to ensure its compliance with global privacy policies?
  • Data ownership: When you own all data your website collects, you can protect it from landing in the wrong hands or being exploited by third parties.

Ecommerce Analytics Company Reviews

After researching numerous ecommerce analytics tools, we found the companies below are excellent fits for a solid range of needs. Some are better for smaller operations, while others can meet the needs of the largest organizations.

Continue reading to learn what each analytics tool does best and find which one could be the best fit for your needs.

Optimizely – Best for Comprehensive Analytics and Optimization

Optimizely brand logo image.

Optimizely is not made for smaller companies with modest budgets, to be honest. If you don’t want to spend a lot on an analytics tool, this won’t be for you. But, the reason Optimizely is so pricey is that it offers a virtually endless array of features for ecommerce businesses that want a detailed picture of their sales funnel.

Use Optimizely to set up A/B tests with a visual editor that requires no confusing coding or track full advertising campaigns from a single dashboard with full customization and segmentation. Then, use the data you collect to guide your strategy going forward. 

With content and digital management tools built in, Optimizely helps guide your website to be what your visitors want it to be. Ecommerce businesses can especially make use of tools that help you create personalized customer experiences on your site whenever they visit. 

What Makes Optimizely Great

Optimizely is so much more than analytics, which will obviously be more than what some ecommerce businesses need. But, combining deep analytics, optimization, a content management system, content marketing, customizable ecommerce elements, and so much more into one tool can save you money in the long run on other tools—which, combined, still might not even be able to replicate Optimizely’s power. 

Let’s say you own a pet supplement company. One customer segment of yours might be cat parents who are interested in cat-focused content and products. Optimizely taps into data for that segment to show you its most-consumed items on your page and suggests ways to develop personalized content, navigation, product pages, and more just for that audience.

Optimizely offers advanced commerce solutions to meet any need.
Optimizely’s ability to transform your site for different audiences helps you make the most of your collected data.

Optimizely also excels at A/B testing and site experimentation, its primary focus. Play around with the placement of site elements or test your entire customer journey to determine what steps in the process could improve to increase conversions. Experiments are conducted in real-time, so you can address and reduce shoppers’ pain points quickly.

Pricing for Optimizely is kept under wraps until you speak with the sales team, as each customer’s plan is customized. However, it won’t come cheap. Even the leanest plans tend to run around $2,000 to $3,000 per month, according to customer reports.

Kissmetrics – Best for Tracking The Full Customer Journey

Kissmetrics brand logo image.

Think of Kissmetrics as a somewhat scaled-back version of Optimizely with an emphasis on improving the customer journey. It offers basic traffic metrics to learn about your site as a whole, but it also drills down into insights like conversions, sign-ups, revenue by traffic source, and new and canceled subscriptions (and much more), giving you a better understanding of your customers.

As such, Kissmetrics helps you decide what to change based on what your customers are doing. Are they dropping off at checkout without buying? Do they spend more when you offer a discount? You can answer these questions with Kissmetrics, then turn right around and optimize your web store with those answers in hand.

You can also tap into A/B testing for site features and customer funnels on select plans. Any reporting goes deep in Kissmetrics, allowing you to view how key site metrics, test performance, customer statistics, and more improve or decline over time. When you see dips in your KPIs, it might be time to change your strategy. 

What Makes Kissmetrics Great

Kissmetrics is an exceptional analytics tool for learning about your customers and what they do on your site. Website owners can search for specific customers to track their journeys from day to day or month to month and beyond. Sales funnel reporting also breaks down where customers drop off the funnel.

Reports segment customers into populations, like first-time buyers and the highest spenders. Compare populations to see how your ecommerce properties and funnel might affect one or the other, or dig deep into one population. 

Page showing a graph to understand populations and cohorts.
Populations in Kissmetrics make segmentation easier and provide deeper insights into customer behavior.

One potential pitfall is that Kissmetrics can be confusing to set up, even for seasoned marketers. The user interface is also more challenging to use than other tools, so it may take some time to navigate it efficiently.

Kissmetrics for Ecommerce starts at $299 per month, billed annually. Large businesses might want to consider the Gold plan for $499 per month to get up to 10 users and 75,000 visitors tracked each month.

Google Analytics – Best for Traffic Insights

Google brand logo.

Google Analytics is used by millions of website owners around the world to help them gain insight about their visitors. The tool dives deep into traffic, letting you know where site visitors come from, how quickly they move from page to page or off of your site, and where they go when they’re staying on your site.

Learn more about the engagement you get from visitors by tracking what parts of your site are getting views and clicks. For example, keep tabs on which pages are most popular on your site to determine what content you should produce more of in the future to keep visitors coming back for more.

The drawback that some users point out about Google Analytics is that it’s confusing to learn. It sports a lot of customization for tracking the data you want, making it a bit tough for non-marketers to get the hang of. That learning curve is made a bit more difficult by an interface dense with information and submenus.

What Makes Google Analytics Great

Although Google Analytics mostly caters to site traffic data, it does report on some useful user behavior metrics, too. You can learn how long visitors are staying on a page, what users are searching to find your site in the first place, and how many pages people are visiting per unique session.

Google Analytics comes with loads of customization capabilities, too. For example, you can create unique campaign URLs to track traffic and behavior for individual campaigns. Or, track custom events like a specific navigation sequence or when visitors click a CTA button.

Users of Google’s tools, like Ads, Cloud, and Search Console, appreciate how well Analytics syncs to these other platforms to enhance marketing strategies. While Analytics gives traffic insights, Search Console digs into the keywords and search performance that led to that traffic arriving at your online store, for one example. They all play well together, right out of the box.

Google tools are designed to work together with image of a laptop.
Google Analytics, when combined with other Google tools, can give you a complete marketing snapshot.

Many businesses can get what they need from the free version of Google Analytics. However, an enterprise plan—Analytics 360—is available for larger operations with multiple websites or applications to track. Pricing is customized, but reportedly starts at around $150,000 annually.

Want to know how to get Google Analytics working on your ecommerce site? Check out our guide instructing you on how to do that.

Matomo – Best for Protecting Customer Privacy

Matomo brand logo image.

Matomo is unique in that it’s an open-source analytics platform, allowing full transparency of its coding. Additionally, users get full ownership of the data they collect from their site’s visitors, whether they choose to host it on their own servers or on Matomo’s cloud servers. 

Although the highest level of control and privacy with Matomo comes with self-hosting your data, this can be challenging to set up for businesses without dedicated technical teams. Matomo isn’t very beginner-friendly unless you use its cloud servers.

Still, if customer privacy is the top priority—whether you’re concerned about adhering to laws like GDPR or you’re building better trust with visitors through a transparent data collection policy—Matomo is an attractive option. Data gathered by Matomo isn’t used for other marketing purposes, so visitors don’t get tracked from one site to another. You can collect personal data like IP addresses and order IDs using Matomo, as long as you get consent from visitors to do so. 

What Makes Matomo Great

Matomo features cookieless tracking and does not send data to third parties, therefore letting you keep your customer data safe in one place. Simply letting visitors know that you use Matomo for private tracking—or, at the very least, notifying them that their data isn’t shared elsewhere—could be enough to swing some customers in your direction.

Free trial page for Matomo.
Matomo gives users 100% control over their customers’ data.

Even though it prioritizes privacy and compliance, Matomo still gives you important information you need to know about your visitors. Unlike many other ecommerce analytics tools, Matomo only tracks real data instead of using data sampling techniques. The tool tracks metrics like events, site searches, and external link clicks so you can understand your customers’ behavior.

To ensure compliance and transparency between you and your visitors, you can also use Matomo to gather tracking consents and opt-outs. Advanced security settings let you turn off tools or features to protect your customers further, like disabling live visitor profiles and masking IP addresses.

Hosting Matomo on your own servers is free, while using Matomo’s cloud hosting will cost you at least $23 per month, increasing beyond that based on your monthly traffic. Subscribers get a 17% discount with annual billing. 

Crazy Egg – Best for Shopify Users

Crazy Egg brand logo image.

Crazy Egg isn’t just for Shopify businesses, but it does connect seamlessly with the platform to give you serious insights into your ecommerce website. After connecting Crazy Egg to Shopify, you can see visitors navigate through your store from product pages through to checkout, with video recordings that help you see where any issues might lie.

This platform’s other bread-and-butter is its A/B testing tool that allows you to experiment with site elements to learn what to optimize on your web store. You’re also getting visual reports that display where people are clicking on your site alongside essential reporting functions like traffic analysis and referral source data.

Setting up Crazy Egg on a Shopify site is quick and simple through an integration connection. You can see all your Crazy Egg data from your Shopify dashboard, so you won’t need to switch between tools to use it.

What Makes Crazy Egg Great

Another bonus for Shopify and other ecommerce platform users is Crazy Egg’s shopping surveys, which provide quick feedback from customers as they use your site. These surveys don’t interfere with your Shopify store’s user experience and take just a couple of seconds to answer, encouraging customers to give you useful feedback in the moment.

Connect your Shopify store to Crazy Egg.
Crazy Egg connects easily to Shopify to provide ecommerce-related insights to help you optimize your store.

Multiple authorized users can work on your Crazy Egg account without additional cost. Add users, like an SEO expert or a marketing lead, and manage their permissions through the Crazy Egg dashboard on your site.

If you choose to switch your store to a different ecommerce platform in the future, Crazy Egg can stay with you. It integrates with other sites using plugins or code, and it works with non-ecommerce sites just as well as it does with online stores. 

Crazy Egg starts at $29 per month, billed annually, for unlimited websites, 30,000 tracked pageviews, and up to three months of video recording storage. Websites with more traffic can opt for plans of $49, $99, or $249 per month, billed annually.

Quick Sprout Ecommerce Analytics Tools Related Content

Learning how to create a successful ecommerce website can take time. As you build up your online store, use the following resources to help you optimize and grow your ecommerce business smoothly.

Ecommerce Analytics Guides, How-Tos, and More

Ecommerce Comparisons

Ecommerce-Related Top Lists

The Top Ecommerce Analytics Tools in Summary

Ecommerce analytics tools provide necessary insights to learn about your traffic and customers, what visitors do most on your website, and what areas of your site could improve. 

Our top recommendation is Optimizely, which effectively combines analytics and marketing tools to help you take care of potential optimization problems quickly. You can instead try Kissmetrics if you just want to dive deep into your customer journey or Google Analytics for a free solution that won’t cost you hundreds or thousands per month like the previous two.

FedEx Fulfillment Review

FedEx is a multinational company focusing on providing shipping, transportation, and printing services to businesses of all sizes. With FedEx, you can ship and track customers’ orders seamlessly and create a successful ecommerce operation. 

With additional products in logistics, development, and cross-border solutions, FedEx ensures you can deliver your products to customers reliably and affordably. Let’s dive into the highlights and areas for improvement for this provider of ecommerce fulfillment services.

FedEx brand logo for Quick Sprout review.

FedEx Fulfillment Compared

FedEx did not make it onto our top list of the best ecommerce fulfillment services, even though it is still a decent (and popular) option. ShipBob is, in our opinion, the best option for a wide range of business and web store owners because of its deeper order management features and express two-day shipping availability. Request a quote from ShipBob today for free

About FedEx Fulfillment 

FedEx offers comprehensive ecommerce shipping and printing services for businesses of any size. Whether you need to reduce shipping costs, send out more packages each day, or give your customers a better turnaround time on their orders, FedEx aims to help you make the most of your ecommerce operation. 

Alongside FedEx’s ecommerce fulfillment services, its other offerings include a design and print marketplace, compatible business software, a developer portal, logistics tools, and cross-border solutions. 

FedEx Health and Stability

FedEx was founded in 1973 as a publicly traded company with its headquarters in Memphis, Tennessee. As a multinational corporation, FedEx has multiple investments, including two diversity investments, which raised more than $175 million. However, FedEx only has one main investor, which is Matrix Partners.  

As of 2023, the FedEx corporation has more than 600,000 team members across all its global operating companies. With a 3.7-star rating on Glassdoor, most of FedEx’s employees are satisfied with its work-life balance, career growth opportunities, and salary. 

FedEx Fulfillment Pricing

FedEx’s main price point involves shipping costs, which is calculated depending on global clearances, packaging, order size and weight, and other considerations.  

FedEx Pricing Structure

There are a lot of variations in pricing across FedEx’s products and its shipping rates are based on several factors, including freight length, weight, fuel, and delivery area. That makes it hard to ballpark pricing for ecommerce fulfillment, since so much depends on what you’re shipping, where you’re shipping it, and any necessary extra considerations like delivery speed and insurance. 

However, offerings like its printing services are more predictable. Printing services are priced on a number-per-order basis. For example, you can purchase 100 custom business cards for $10 or get 100 custom-printed ear-lock mailers for your products for $146. 

FedEx Pricing Comparison

Most ecommerce fulfillment companies base their pricing on order weight and delivery area, just like FedEx does. For FedEx, if a shipment is greater than 12 feet, you will have to pay a starting fee of $600 per shipment, which increases to $1,200 for any order with a dimension of 20 feet or greater. 

Compared to other ecommerce fulfillment services, FedEx is certainly pricier. For example, ShipMonk bases its pricing on how many orders you will ship per month, and prices start at $3.00 per order for 500 or fewer monthly orders. ShipMonk also has additional fees for promotional inserts, extra items, and return processing—but the fees start at just $0.20. 

On the other hand, you can find fulfillment services that are even more affordable, such as Easyship. Easyship offers a full plan with 50 shipments per month and one team member entirely for free. Or, you can decide to pay a monthly price of $29 to get 500 shipments allowed per month. 

FedEx Trials and Guarantees

FedEx doesn’t currently offer free trials of its services, but it does have a money-back guarantee on select FedEx services for domestic and export shipments. 

FedEx Ecommerce Fulfillment Service Review

FedEx stands out for its massive reach and shipping capability, with ecommerce fulfillment service that can integrate with your business’s other software and ship your products across the entire globe.

You could benefit from FedEx’s ecommerce fulfillment platform if you are looking for a reliable service that can handle shipments to nearly anywhere in the world. If you want to scope out other excellent alternatives, check out our reviews of the best ecommerce fulfillment services

What Makes FedEx Ecommerce Fulfillment Service Great

FedEx ecommerce center page.
FedEx makes it easy to ship, track, and manage all your orders in one convenient place.

Seamless returns process: FedEx ensures that if your customers need to return a package, they can do so with ease. There are three options for returns, including dropping off a package at one of 60,000 Drop Box locations, showing a FedEx QR code to a retailer and receiving a printing label in an instant, or creating a shipping label through FedEx’s website. FedEx also offers support for all returns, such as professional packing assistance and in-person service at all FedEx locations.

Delivery manager: If you want to make the delivery experience easier for you and your customers, FedEx offers a delivery manager business toolkit that can help you do just that. The toolkit can offer support that will help you save money by reducing the potential for missing shipment claims, ensuring more packages are delivered on time, and offering automatic delivery notifications, including photographic proof of delivery.

FedEx rewards: FedEx offers a comprehensive yet flexible rewards program that can help small business owners save money. New members can receive monthly bonus offers, earn rewards from big retailers, or request a refund or credit if a FedEx shipment arrives late. According to the FedEx website, you can save up to 40% on FedEx Express, 40% on delivery area surcharges, 20% on FedEx Ground services, and 70% on FedEx Freight services.

Global services: With FedEx’s international shipping assistance and global trade manager, you can make international shipping a breeze. The shipping assistant allows you to tell FedEx about your shipment and then receive shipment information so you can start shipping immediately. Its global trade manager is an online tool that can help you find international documents, estimate duties and taxes, and find shipping advisories and country and territory profiles. 

Extensive integrations: You can easily integrate FedEx into your other ecommerce software through its developer portal, which allows you to access APIs, try out different APIs, and support your global presence. FedEx plays nicely with most major ecommerce platforms, accounting software, and even more intricate tools like CRMs. 

Where FedEx Ecommerce Fulfillment Service Falls Short

FedEx tracking page.
Track any order seamlessly, ship fast, and find delivery locations with FedEx’s fulfillment service.

Slow delivery: Unfortunately, despite FedEx’s efforts to market itself as a fast delivery service, many reviewers would say otherwise. The main problem is scale. FedEx handles so many parcels every day that there is a wide variation in the quality of fulfillment in terms of on-time deliveries and accurate delivery estimates. It’s just a little harder to ensure that the fulfillment benefits you’re promising customers are actually met during shipping, while other providers can more assuredly guarantee delivery by a certain date. 

Unpredictable pricing: FedEx’s intricate pricing structure means it’s hard for small businesses mindful of their budgets to predict what fulfillment will actually cost them. A wide range of factors affect the ultimate cost, whereas other providers have simpler, more transparent pricing for shipping and related services.

Poor customer support: FedEx also doesn’t have a great reputation when it comes to customer support. Lots of reviewers have complained about the inability to get in touch with a representative, the difficulty in managing shipments and creating exceptions or delivery instructions, and a lack of acceptable resolution when something goes wrong with a shipment.

FedEx Ecommerce Fulfillment Service Compared

While FedEx is a multinational powerhouse for ecommerce operations, the best fulfillment provider for most web store owners is ShipBob because of its omnichannel support and accurate two-day express shipping.

Final Verdict

FedEx is a decent multinational ecommerce fulfillment service that can grow with your business. With FedEx’s rewards, seamless returns processes, and the opportunity to ship globally, FedEx can take your ecommerce operation to the next level. 

FedEx has been in the industry for 50 years, making it incredibly well-known and reliable when it comes to most of the company’s products. Even though its delivery times and customer support can be rocky, FedEx still has greater reach and capability than many of its competitors. However, if you’re looking for predictable pricing and better support for you and your customers, make sure to check out the options from our full list of the best ecommerce fulfillment providers.

Compare the Best Ecommerce CRM Software

Our recommendation for most people is Zoho. It’s easy for even beginners to use, but robust enough to handle customer relationship management at scale. Try Zoho for free today.

Growing an ecommerce store takes more than listing your products. You need to also understand who your customers are, what they are buying, and how to effectively keep your new customer bucket full. Ecommerce CRM software does all this for you and more.

Whether it is identifying your top-selling products, figuring out the device your customers most often use to click the “buy” button, or monitoring revenue in real time, ecommerce CRM software is the tool you need to stay on top of your online store’s performance. Here’s our take on the best ecommerce CRM software tools on the market today.

The Top 5 Best Ecommerce CRM Software Options

Our research uncovered these five ecommerce CRMs as great solutions for a lot of different kinds of web stores. They each bring something special to the table for unique use cases while sporting the core capabilities required from a general ecommerce CRM solution. 

The best ecommerce CRM software for most of our readers is Zoho, because it is easy for anyone to learn how to use, but also powerful enough to handle demanding and advanced customer management tasks. Plus, it sports great features for social selling and other channels for boosting your revenue. Get started with Zoho for free today.

  • Zoho – Best for integrating social media
  • HubSpot – Best for online stores just starting out
  • Pipedrive – Best for those new to CRM software
  • Salesforce – Best for shops in growth mode
  • Metrilo – Best for deep dives into store analytics
Company logos for Best Ecommerce CRM Software for Quick Sprout.

While all of these tools deliver when it comes to customer relationship management, the one that’s best for you depends on your unique needs. 

Match Your Scenario to the Right Ecommerce CRM Software Solution

Below you’ll find some common scenarios that ecommerce stores face at one stage of their existence or another. Below, we offer guidance on the best recommendations for each situation. Choose one based on where you are in your ecommerce journey.

Your ecommerce shop is brand new

Best option: HubSpot

HubSpot is a fantastic option for ecommerce shop owners about to hit the launch button. Its free version means you won’t need to make a financial commitment to get started using it. HubSpot’s platform is intuitive and relatively easy to get the hang of, so you can keep your focus on the nuts and bolts of your online shop rather than spending lots of time mastering your CRM software.

Hubspot pricing page image.
Hubspot offers a free starter package that is free forever.

Another great choice: Pipedrive

Pipedrive is designed to be easy to use for people of all experience levels (or no experience with CRMs at all) and offers 24/7 email and chat support. This makes it exceptionally easy to integrate with your ecommerce shop as you build and launch it. Got stuck? Don’t sweat—help is just a click away.

Pipedrive won’t overwhelm you with unnecessary bells and whistles, either. This allows you to focus on getting your shop up and running without a hitch. The only consideration for new ecommerce shop owners is cost. Pipedrive doesn’t offer a free version, so you’ll have CRM software expenses from the get go. But we think the ease of use this software delivers outweighs the price point.

If your ecommerce shop is brand new, be sure to keep in mind:

  • Ease of use: Choose an ecommerce CRM software tool that is easy to set up, learn, and use, so you can focus on getting your online store up and running.
  • Customer support: Be sure there will be a resource available to help you navigate CRM setup and use, so you don’t waste time spinning your wheels when you’re stuck.
  • Cost: When your online store is just getting off the ground, every penny counts. Choose CRM software that won’t add a lot to your monthly expenses while you’re still striving to turn a profit.

Your ecommerce shop is growing quickly

Best option: Salesforce

When your ecommerce shop is in a period of serious, swift growth, you want CRM software that scales quickly and keeps pace with you. Salesforce is your scalability partner. It is one of the more robust solutions on this list and can take you to any level of ecommerce growth you imagine. You won’t outgrow (and then have to replace) your CRM software when you start with Salesforce.

Salesforce retail CRM solution page image.
Salesforce is a CRM tool that will grow with your company forever.

Another great choice: HubSpot

HubSpot is another CRM built to grow alongside your store. It’s quite similar to Salesforce in terms of functionality, but is slightly more user-friendly for owners of ecommerce stores early in their growth phase (with budgets to match). So, if you have goals of supercharged growth down the road but are still just beginning your journey to domination, HubSpot is a good choice for an ecommerce CRM tool that’s easy on tight budgets but will still grow with you.

If rapid ecommerce store growth is in your future, be sure to consider:

  • CRM scalability: Be sure to choose something that has the capacity to grow with you as your web store matures and expands.
  • Expanded functionality: Favor CRM software that can integrate with new tools as you add them to your online store and offer advanced features when you grow enough to need them.
  • Cost: Budget becomes less of a priority as your business grows, but be sure to understand how the price of the CRM software increases as your needs increase.

You want to sell on social media

Best option: Zoho

Depending on the type of ecommerce shop or customers you have, social media may be an integral part of your sales strategy. If this is you, then Zoho is one of your best bets for streamlining social into your sales process. Zoho Social will help you publish, manage, and monitor all your social channels with ease. You can schedule unlimited posts and create detailed reports that help you stay on top of your overall social performance.

Zoho CRM Plus landing page.
Zoho does a great job at integrating social media channels into the CRM platform.

Another great choice: HubSpot

HubSpot is another good choice to streamline your social media posting efforts, allowing you to publish ecommerce marketing and customer engagement content directly to LinkedIn, Twitter, Instagram, and Facebook. You can also connect your blog to your social accounts so new content gets cross-posted automatically. You will have to move to a higher tiered plan to get full social media integration and functionality, though.

If social media is a key part of your ecommerce store selling plans, pay attention to:

  • Integrated social media management: Social media posting on multiple platforms can be a lot of work, so look for a solution that brings it all into your CRM platform.
  • Automated content sharing: If your ecommerce website also has a blog (and it should), make it simple to share your new content across all your social media channels.

You’re new to CRM software

Best option: Pipedrive

Pipedrive offers a clean, minimalist user interface that makes it easy to tap into its robust features without feeling overwhelmed. Even beginners will feel comfortable navigating Pipedrive from the first time they log into the software. 

Add in 24/7 customer support via chat or email and even the newest user won’t be left in the dark for long. If you are new to the world of CRM software, Pipedrive is an excellent, novice-friendly option to get started.

Pipedrive landing page.
Pipedrive is a great tool for anyone new to CRM tools.

Another great choice: Zoho

Zoho is another great choice that takes the guesswork out of navigating its CRM platform. Clean design, intuitive functionality, and a sleek mobile app make it easy to manage your customer information from anywhere at any time.

If you’re new to CRM software, pay attention to:

  • Available customer support: The faster you can get help, the sooner you can get up and running. Be sure the solution you choose provides the help you need, when you need it.
  • Streamlined user interface: The easier the platform is to understand at first glance and the more intuitive navigation within it is, the better. 
  • Simplified functionality: You want a tool that is robust enough to get the job done but makes that powerful functionality easy for anyone to use. 

You want to dig deep into the data behind your shop’s performance

Best option: Metrilo

Analytical data helps you track your online store’s marketing, sales, and revenue performance. When you want to really dig into the numbers behind that performance, Metrilo is your solution. It offers really strong analytics tools that let you get as granular as you want.

It compiles everything on Metrilo’s dashboard (with information updated in real time) and shows you key information like new customers, top selling products, real-time revenue, successful orders, conversion rates by device, and customer lifetime value. One glance tells you what’s working and where you need to refocus your efforts.

Metrilo landing page.
Metrilo’s analytics tell you everything you need to know to maximize store performance.

Another great choice: Zoho

Zoho’s CRM provides powerful reports that help you compile the data most important to you and understand underlying trends for your ecommerce store. You can easily export reports as Excel sheets and CSV or PDF files. Or you can share your analytics dashboard with the people who need that information, either on your website or via Slack.

If data is what you crave, be sure your CRM solution has:

  • An easy-to-understand dashboard: Having all key information in one place makes quick work of understanding how your business is doing at the moment. You can then flex to address issues before they become problems.
  • Robust reports: Sharing data is critical to overall store success, so be sure your CRM offers a variety of reports and easy ways to share them.
  • Report templates: Don’t reinvent the wheel each time you need new data. Find a CRM that includes the templates you need, letting you quickly and easily identify the data you want at any given time. 

Ecommerce CRM Software Company Reviews

Finding the right CRM for your online store can make the difference between ho-hum performance and superlative success. We looked at the core functionalities web store owners need from CRM software no matter their size and came up with the following shortlist of options. This is the best of the best and there is a solution for every ecommerce shop in the reviews that follow.

Zoho – Best for Integrating Social Media 

Zoho brand logo.

Zoho is a great all-around CRM solution, but where it really shines is in how it integrates social media into its platform. Zoho Social streamlines your social posting efforts by integrating with Facebook and Twitter, allowing you to manage all of your social activities from within the Zoho CRM interface. For brands that put the emphasis on building community with their customers who are active on Facebook and Twitter, no other product on our top list goes as deep as Zoho.

You can monitor customer feedback across your social networking sites, track customers’ social interactions inside the CRM, receive real-time notifications whenever someone interacts with one of your social accounts, and even add social media leads directly into the CRM.

For online shops with multiple social media profiles at the individual product or brand level, Zoho streamlines social media management, too. It allows you to synchronize in real time all your brand profiles and settings, so managing them all can be done from one spot. These integrations save you a lot of time, allowing you to focus on other aspects of selling instead of juggling the management of numerous social accounts across multiple platforms.

Of course, if you leverage other social media platforms to market your products, Zoho may fall a bit short. You may want to consider an alternative like HubSpot that integrates with Instagram and LinkedIn, too.

What Makes Zoho Great

There’s a lot to like about Zoho beyond its deep social media integrations. For starters, the entire Zoho experience is extremely customizable. Zoho’s Canvas View allows you—and anyone else on the platform—to design a personalized dashboard with its drag-and-drop builder. Every Zoho user’s experience can be tweaked to meet their preferred working style.

Integrations is another Zoho sweet spot. It offers over 800 integrations, meaning that practically any third-party app you’re already using can be tied into your CRM. Platforms like Shopify, MailChimp, Slack, and Facebook Ads are just a few of the options. And the robust developer platform provides low-code and pro-code tools to integrate data across your enterprise stack and create custom solutions.

Zoho landing page.
Zoho integrates with 800+ third-party apps.

Zoho also takes an omnichannel approach to customer communication. Whether messages come in via email, phone, social media, or the customer self-service portal, Zoho consolidates it all in one place, ensuring that messages are seen and can be responded to quickly. 

Zoho delivers all of this enterprise-level functionality at a very attractive price, on top of that. You can get started for as little as $14 per user per month when you sign up for an annual contract. Take a deeper dive into all things Zoho CRM by reading our full review of the platform.

HubSpot – Best for Ecommerce Stores Just Starting Out

HubSpot brand logo.

HubSpot is the ideal solution for new ecommerce shops, because you can start with a fairly robust free option and then upgrade modularly as your shop grows. HubSpot is on par with Salesforce in terms of the advanced functionality you can unlock, but HubSpot stands out by also meeting the needs of new ecommerce sellers without complex needs or big budgets.

To get started, HubSpot packs a lot into just its free version of this platform, including: 

  • Marketing forms
  • Landing pages
  • Ad management
  • Live customer chat
  • Deal pipelines
  • Meeting scheduling
  • Basic SEO recommendations

This means even the newest of new ecommerce stores (or those with rock-bottom budgets) can hit the ground running with HubSpot’s CRM.

As your store and needs grow, HubSpot makes it really easy to upgrade from the free to a paid tier, too. You’re not going to find it complicated to add on HubSpot’s advanced features, like email sequences, sales automation, SEO tools, customer knowledge bases, and more.

The HubSpot platform is also quite easy to navigate and use. It breaks down its offerings into hubs, so you can quickly find what you need and implement it. 

What Makes HubSpot Great

HubSpot’s hub concept adds a lot of flexibility for growing ecommerce shops. Individuals and small teams can start out on the free plan and then upgrade by adding more capable modules focused on facets like marketing, sales, customer service, CMS, and operations.

You can also create your own bundle for a truly custom approach to your CRM. And, if the limitations within those bundle options aren’t sufficient, there are also add-ons that can further customize your monthly plan.

Hubspot pricing page image.
Hubspot’s bundling option gives users the ultimate flexibility.

When your shop starts growing larger and even reaches enterprise levels, more hub bundles and functionality are available as your needs become more intense or complex. 

This means no matter how far you go on your online growth journey, HubSpot remains a viable CRM solution that can stick with you for the long haul. Start small and let HubSpot grow with you.

For individuals and small teams, start on HubSpot’s free-forever package to get acquainted with the platform. When you need more functionality, you can graduate to the Starter plan for $18 per month or the Professional plan for $800 per month. Discover everything you need to know—and more—in our full HubSpot review.

Pipedrive – Best for Those New to CRM Software

Pipedrive brand logo.

Pipedrive was designed with ease of use in mind. It has a clean and easy-to-navigate interface so that you can get going with it right away, even if you have zero previous CRM experience.

You can choose to set up a customized sales pipeline or use one of Pipedrive’s existing templates. Then, just add your deals manually or import them from a spreadsheet. Once the data is in Pipedrive, all key information—and stages of the sales cycle—are captured in one streamlined dashboard sporting a Kanban board-style display. 

This visual sales pipeline really simplifies things. It brings together lead and deal management, communication tracking, insights, automation, and reporting together in an easy-to-digest way. Every person on your team, no matter their prior experience with CRM solutions, can easily stay on top of leads and customers at all stages of the sales cycle.

What Makes Pipedrive Great

Pipedrive makes other parts of customer relationship management easy, too. It takes little effort to add customized web forms to your website using Pipedrive, which can boost your lead generation efforts. Team collaboration is another strength of the software, keeping everyone on the same page about sales updates and wins.

Pipedrive’s Smart Contact Data feature places important contact insights at your fingertips. With one click, Pipedrive retrieves web data about your contacts from available online sources, including LinkedIn. This saves you hours of research time and lets your sales team quickly identify the best possible outreach strategies to reach customers.

Simplified reporting is another big win for Pipedrive. Customizable reports can be generated with just a few clicks and Pipedrive’s Insights feature (and interactive dashboard) lets you quickly identify success patterns so you can optimize future campaigns and workflows. 

Pipedrive reports page image.
Insights gives Pipedrive users a window into winning strategies in order to optimize workflow and future campaigns.

Pipedrive plans start at $14.90 per user per month with an annual plan. There are also Advanced, Professional, and Enterprise plans available for a higher monthly rate. 

You can try Pipedrive free for 14 days, no credit card required. Find out more about Pipedrive in our comprehensive review.

Salesforce – Best for Shops In Growth Mode

Salesforce brand logo.

Salesforce is the CRM you want when you have big goals for scaling your ecommerce website. Salesforce brings all the bells and whistles that a business needs when its customer list is already big and constantly getting bigger. 

While Salesforce’s core functionality is mostly similar to the other products on our top list, there are some unique aspects that deserve to be highlighted. And those differences are why Salesforce is so good for rapidly scaling ecommerce shops.

Salesforce puts a heavy emphasis on automation and predictive analytics. It leverages the power of artificial intelligence (AI) and machine learning (ML) in its Einstein suite of tools. These tools help you analyze all your data to uncover trends, make predictions, and recommend next steps. This is next-level ecommerce store management, and well beyond the needs of most early-stage web stores.

Of course, all this robust functionality comes at a cost, and Salesforce is at the higher end of the cost spectrum. But Salesforce is anything but a no-frills approach to CRM. It has the power behind it to help rapidly growing ecommerce shops leapfrog above their competition, so the price will be worth it to the right growth-focused online store owners.

What Makes Salesforce Great

It isn’t just cutting-edge technology that sets Salesforce apart from its competition. Another big differentiator is that Salesforce can manage any CRM category you can think of, bringing it all together within Customer 360. 

This bundle of all Salesforce products and services gives everyone on your team a shared view of every single customer detail, offering crystal-clear views into all aspects of the customer experience. No silos. No misunderstandings. No missed opportunities.

Salesforce homepage image.
Salesforce Customer 360 bundles products and services to provide a full CRM experience for maximum ROI.

Reporting is another area where Salesforce dominates. The platform offers two ways to view data—the Salesforce Classic dashboard and the Lightning Experience. Each offers highly sophisticated ways to review and study customer data. Both dashboards give you everything you need to understand your business in granular detail.

Integrations are another standout area for Salesforce. Forget hundreds of integrations. Salesforce offers thousands via its proprietary integration marketplace, AppExchange. Since Salesforce is cloud-based, your integrations will sync in real-time so everything always stays up to date. 

Salesforce is definitely not the cheapest option on our list. But, for ecommerce stores growing fast, the robust functionality makes it worth the price. Plans begin at $25 per user per month for the Essentials package. At the other end of the spectrum, you’ll pay $300 per user per month for the Unlimited plan that includes unlimited CRM power and support. 

Our Salesforce review gives you deeper insights into this CRM powerhouse.

Metrilo – Best for Deep Dives into Store Analytics

Metrilo brand logo.

Metrilo was built with ecommerce analytics in mind. Its real-time dashboard gives you a snapshot of your online store’s performance and includes all the key data points you need to know what’s working—and what needs a new approach.

Metrilo automatically tracks marketing campaign performance, so you’ll know right away whether the strategy you rolled out is working with your target audience. Metrilo also tracks engagement metrics and sales attribution, giving you the insights you need to optimize your marketing spend.

The best part? Metrilo does all this without any manual setup required. The functionality is built into the product out of the box. Metrilo also seamlessly integrates with—and is an official plugin for—top ecommerce platforms like WooCommerce, Magento, and Shopify.

What Makes Metrilo Great

Metrilo builds on its powerful analytics functionality with other great features, too. It comes standard with ready-to-use revenue breakdowns, delving into the details of new versus returning customers, coupons, social channels, digital campaigns, and referrals. It also gives you insight into which devices are the source of your orders, so you can optimize outreach accordingly.

Metrilo home page image.
Reporting is another strength of the Metrilo CRM software.

Metrilo has great product management reports, too. You get insights into which products are most viewed by site visitors, which are most often purchased, and even which have the highest abandon rate. You can use this information to make sound, data-driven decisions about new products and ways to bundle existing products to boost sales.

There are pre-built funnel reports that map out the customer journey for you, using the data from your store. This lets you identify any bottlenecks and resolve them accordingly. You can also let Metrilo’s smart assistant do the heavy lifting for you. This algorithm analyzes your data and provides suggestions for improvements in specific areas.

Metrilo pricing starts at $99 per month when you choose the annual plan. This includes unlimited team members, so it makes Metrilo quite competitive with others on this list that bill on a per user basis, particularly if you have a bigger team using the product. You can also try out Metrilo free for 14 days.

QuickSprout Ecommerce CRM Software Related Content

Looking for more information about CRM software? We’ve got it in bunches. 

Whether you’re completely new to managing customer information, looking for a deep dive into a specific product, or have other considerations, be sure to check out our other Quick Sprout CRM articles, which we’ve listed below.

Ecommerce CRM Software Guides and How-Tos

Ecommerce CRM Software Company Reviews

Ecommerce CRM Software Related Top Lists

The Top Ecommerce CRM Software in Summary

The best ecommerce CRM software solution depends on a variety of factors and is unique to each online store owner. The great news is that there’s an ideal solution out there for everyone. We think Zoho is the best pick for a wide range of ecommerce store owners, but each of the five options we reviewed above have notable strengths for common situations that call for a CRM.

Whether you’re launching your first ecommerce shop or poised to move into enterprise-level territory, one of the solutions on our list should satisfy your every need.

The 14 Best .NET Developers: Your Secret Weapon to Digital Transformation

Our recommendation for most people is N-iX because of their well-rounded portfolio and wide range of .NET development services. Get in touch to see how they can help transform your business, today.

Whether you’re after new software or want to give an existing tool a face lift, a .NET developer is the way to go for anything built on Microsoft’s .NET framework. To help you find the best .NET developer for you, we looked at 43 of the best and narrowed them down to the top 14.

No matter which you choose, every developer on our list has meaningful certifications and a proven track record of transparent communication, industry expertise, full stack proficiency, and clean code architecture.

The Best .NET Developers and Development Companies

  • N-iX – Best overall
  • Chetu – Best for custom CRM, ERP, and business management solutions
  • 10Pearls – Best for health and medtech projects
  • Altexsoft – Best for travel and hospitality software development
  • Brainsmiths Lab – Best developers for startup projects
  • EPAM Anywhere – Best for hiring individual .NET developers
  • Fingent – Best for custom real estate software
  • CShark – Best for fintech development projects
  • Hidden Brains – Best for HIPAA compliant software projects
  • Iflexion – Best for custom B2C and B2B client portals
  • MentorMate – Best for manufacturing and agriculture
  • Solw’it – Best for innovative IoT applications
  • Netguru – Best for identifying and fixing security vulnerabilities
  • ScienceSoft – Best for marketing and advertising projects
Company logos for our best .NET developers reviews

Is a .NET Developer The Right Choice?

.NET is best suited for enterprise-level applications, including desktop and web apps, with high performance requirements. It’s a powerful framework that can handle a wide range of applications.

However, it’s not necessarily the right framework for your next project.

  • Unsure of which framework or language is best? Consider a software development company
  • Need to fill in gaps with various types of developers? Try staff augmentation services
  • Interested in AI and machine learning? AI development companies are where it’s at
  • Looking for a mobile app in particular? A mobile app developer might be a better fit
  • Need a new website? Check out our favorite web design agencies
  • Know you want a WordPress site? Go with a WordPress developer
  • Want to re-imagine the user experience? UI/UX agencies specialize in that

If none of those quite fit the bill, you’re probably in the right place. Continue reading to learn about our favorite .NET developers, what they specialize in, how we narrowed them down, and what you should consider when making your final decision.

N-iX Review – Best Overall

N-iX, one of the best .NET developers.

N-iX has two decades of experience under their belt – they’re a powerhouse in the realm of .NET solutions. Just like the big names they’ve collaborated with – Siemens, Office Depot, and OpenText, to name a few – they cater to a diverse array of industries, including large-scale enterprises, burgeoning startups, and everything in between.

Whether it’s data analytics, IoT, game & VR development, or software QA and testing, N-iX does it all.

They offer four collaboration styles to suit your needs: team extension for seamless integration with your existing squad, end-to-end custom software development, product discovery to validate ideas, and consulting for expert guidance.

N-iX has a proven track record of creating top-notch enterprise software, web and mobile apps, cloud solutions, desktop apps, microservices, and cross-platform apps. Maybe you need to migrate or modernize existing applications? They’ve got you covered.

Their prowess in building secure, scalable solutions is commendable. Take RateSetter, a prominent UK-based peer-to-peer lending service – N-iX took their large, outdated monolithic software and turned it into agile, modern, and secure microservices that meet regulatory requirements with ease.

With an extensive range of services, specialized expertise, and a multi-faceted team capable of handling diverse projects across industries, N-iX stands out as a brilliant choice for anyone seeking a .NET solution that ticks all the boxes.

Chetu – Best for Custom CRM, ERP, and Business Management Solutions

Chetu, one of the best .NET developers.

While Chetu’s expertise in .NET spans across various industries, their wealth of experience in building complex software for diverse business functions sets them apart from the rest.

From field service management to operations, asset tracking, document management, facilities, and franchise management, Chetu has the expertise to create one-of-a-kind software that caters to the unique demands of your business.

They specialize in scoping the big picture, while also perfecting and executing the tiniest details to give you what you need.

Their impressive portfolio includes a custom franchise management tool for National Property Inspections, a complex data management solution for ADEA, and an asset management platform for PlanIt AV. Chetu has a knack for transforming your wish list into a tailored tool that fits your business like a glove – no more juggling between overpriced solutions or piecing together cheap alternatives.

Chetu’s services encompass .NET developer toolkits, microservices, Docker containerization deployments, app deployment, and mobile configurations, with a strong emphasis on .NET core development. They are well-versed in frameworks and languages such as .NET core, Accord.net, ML.NET, F#, Silverlight, Visual Studio, ASP.NET, Mono, and C#.

In a nutshell, Chetu is your one-stop solution for building customized, complex software to streamline how you do business.

10Pearls – Best for Health and Medtech Projects

10Pearls, one of the best .NET developers.

With an awe-inspiring clientele featuring Johnson & Johnson, AARP, National Institutes of Health, VillageMD, CVS Health, MedStar Health, and Amwell, this seasoned healthtech firm boasts 18 years of experience and a global team of experts.

They provide specialized healthtech consulting and software development services for both private and public organizations. Their focus is on enhancing patient care and workforce productivity with the right blend of innovation and expertise.

Their four operating models cater to every client’s unique needs: onshore for on-site collaboration, nearshore for real-time teamwork within the same time zone, offshore for swift project delivery and round-the-clock support, and rightshore – a custom blend tailored to each client.

This healthtech powerhouse develops patient portals, wearable devices, caregiver engagement apps, telemedicine apps, AR/VR medical software, AI-powered tools, data collection and analytics through CRMs, secure migrations, and API management, among other offerings. On top of that, they specialize in custom EHR and EMR solutions that combine everything you need to improve the patient experience from the first appointment to secure record management and post-visit communication.

With 10Pearls, you can expect nothing but the best – reliable healthtech solution tailored to your needs in hand, your patients and providers get the tech they need.

Altexsoft – Best for Travel and Hospitality Software Development

AltexSoft, one of the best .NET developers.

With a prestigious roster of over 200 clients, including heavyweights like Rakuten Travel, ASL Aviation, and Fareboom, AltexSoft stands as a trailblazer in the traveltech engineering landscape. From travel agencies to management solution providers and travel tech startups, this dynamic firm takes your vision and turns it into reality.

Their comprehensive service suite is tailored to accommodate your every need – from minimum viable product (MVP) development that gets your business to market at breakneck speeds to software reengineering that adapts to dynamic loads, scalability, and rapid changes.

AltexSoft offers three working models for optimal flexibility: team extension for quick starts and high scalability, dedicated team for seamless collaboration with your existing workforce, and hybrid teams that blend resources for a cost-efficient, balanced approach.

With an impressive force of 45,000+ specialists at your disposal, AltexSoft is well-equipped to tackle any challenge you throw their way.

AltexSoft’s portfolio is full of innovative projects, from revamping a multisite vacation rental booking system to integrating booking.com into a travel website, optimizing flight inventory management, and crafting algorithms for early booking prices. They’ve also built a search and booking module from scratch, a cross-platform flight schedule notifications app, and a machine learning tool that scores hotel amenities based on customer reviews.

But one of their most impressive feats is the co-creation of a mobile-first airline operations management environment, which speaks volumes to their ability to work on large-scale projects.

Their developers are well-versed in a range of languages and frameworks, such as C#, ASP.NET, WPF, TPL/Async, WCF, T-SQL, Xamarin, and LINQ, in addition to PHP, Java, and Python for a comprehensive development team.

Brainsmiths – Best Developers for Startup Projects

Brainsmiths, one of the best .NET developers.

Dedicated exclusively to startups, Brainsmiths is a trusted partner in the world of innovation. With expertise in data science, IoT, blockchain, and augmented reality, they go above and beyond standard cross-platform web development.

Brainsmiths seamlessly bridges the development skills gap for startups so they don’t have to hire in-house experts.

They’ve demonstrators their expertise across various projects such as tutoring platforms, email marketing platforms, project management software, meal planning portals, and fintech ecommerce.

As proficient masters in Microsoft technologies, including C#, ASP.NET, .NET Core, .NET MVVM, Microsoft Teams, SharePoint, and MSSQL, they boast the ability to turn ideas into minimum viable products within a remarkable 90-day timeframe.

From business automation and systems integration to infrastructure reengineering and custom app development, Brainsmiths excels in every aspect of the fast-paced startup world. On top of new development, they offer software modernization, maintenance, and monitoring services, ensuring a comprehensive approach to support you as your needs change.

Not merely consultants, Brainsmiths prides themselves on being doers, working tirelessly to bring your vision to life. With a balanced, agile approach that embraces change and dynamic momentum, they are your ideal partner in turning your startup dream into a reality.

EPAM Anywhere – Best for Hiring Individual .NET Developers

EPAM Anywhere, one of the best .NET developers.

Streamlined communication and alignment with a single developer allows for fast, high-quality results and easy pivots as your goals change.

EPAM Anywhere’s 3,700+ developers, 30 years of experience, and expertise with key .NET technologies provide an unparalleled resource for your company to tap into. A single developer from their platform offers an efficient, budget-friendly alternative to building an in-house team or outsourcing to a full team.

They thoroughly vet all developers on their platform to ensure companies have access to top experts with the ideal blend of skills and experience for any .NET project. Businesses can hire EPAM Anywhere’s .NET developers for web apps, desktop apps, mobile apps, APIs, CMS projects, or any other development needs.

Any developer you hire will deliver fast, high-quality results thanks to close collaboration and communication throughout a project’s lifecycle. With EPAM, you gain flexibility to pivot or scale your .NET development as strategic priorities change.

They also provide necessary technology, workstations, and management to the developers so you can focus on running your business.

Minimum project duration is six months and developers can get started on whatever you need in as little as two weeks – much faster than it would take to onboard and align an entire team.

Fingent – Best for Custom Real Estate Software

Fingent, one of the best .NET developers.

As a real estate professional, you’ve probably tried your fair share of off-the-shelf property management software and CRMs. Some are easier to use than others, but they all seem to fall short in one way or another – they either lack key features, have clunky UX, or come with hefty price tags for features you’ll never use.

They aim to be one-size-fits-all solutions for dozens of industries, but real estate management involves workflows that generic software just can’t support.

Fingent gets that. They work with a range of industries, but their real estate clients are some of the happiest. And it’s easy to see why. They take the time to get to know you so their custom software caters to how you work.

On top of that, they can easily integrate your new software with the tools you already use and love. They handle the complex backend and APIs so you don’t have to. All that to say, you can keep using your favorite property listings service, renter management tools, CRM, or accounting software and Fingent will pull data from all of them into one place.

Or they can create a solution that does it all for you.

Either way, there’s no extra fluff or wasted features to pay for. You get exactly what you need to dominate in your market, no more, no less.

If you’re tired of making excuses for your less-than-ideal tech stack and want a solution that actually supports your business, Fingent should be your first call. Their custom software gives you the freedom and control you need to focus on what really matters: your clients and growing your business.

CShark – Best for Fintech Development Projects

CShark, one of the best .NET developers.

CShark is a .NET development company that understands the fintech industry’s complexities with an unwavering commitment to success. With their impressive track record of supporting clients such as ENO, Fenergo, ASA International, and PastDue, you know they’re up for the challenge.

By immersing themselves in your company, asking the right questions, and truly getting to the root of the issue at hand, they deliver more than just software development services – they provide predictability, efficiency, and a wealth of knowledge for their fintech clients.

Established enterprises can count on comprehensive solutions that streamline operations, optimize processes, minimize risks, and ensure compliance.

On the other end of the spectrum, startups can expect dedicated support to help turn their ideas into fully-functioning products, from establishing fit in the market to navigating regulatory compliance and data security in a chaotic landscape.

Their global presence, with operations in major business hubs across Europe, the UK, Canada, and Singapore, makes them an ideal partner for businesses seeking end-to-end digital transformation or start-ups looking to bring their innovative ideas to fruition. When you work with CShark, you’re placing your fintech project in the hands of experts who not only understand the industry’s intricacies but also demonstrate empathy, confidence, and unwavering support.

Hidden Brains – Best for HIPAA Compliant Software Projects

Hidden Brains, one of the best .NET developers.

From managing patient records and scheduling appointments to handling billing and inventory, medical-grade software has a huge impact on your level of productivity, efficiency, and ultimately, patient satisfaction.

Hidden Brains’ team of .NET developers has years of experience building solutions for medtech companies of all sizes, from private practices to large hospital networks.

They get the unique challenges you face, including the big one – keeping up with the rigid demands of healthcare and privacy laws. Hidden Brain stays on top of it for you and ensures your custom solution keeps you HIPAA compliant from day one.

What’s more, Hidden Brain gets how frustrating clunky, non-intuitive medical software can be. They design every custom solution with the end user in mind, whether you have physical therapists, nurses, doctors, or dentists on staff. If software that’s easy to navigate and cuts down on the time your staff spends clicking through screens sounds too good to be true, you’re not wrong for off-the-shelf solutions.

However, Hidden Brain is dedicated to shaking things up and giving you your time back – time you can use to deliver quality, personalized care for your patients.

Whether you want to improve patient flow, offer telemedicine services, or create a single system to run your entire operation, Hidden Brain has the experience to develop a custom solution tailored to your needs.

Iflexion – Best for Custom B2C and B2B Client Portals

Iflexion, one of the best .NET developers.

If you’re losing sleep over security issues, slow load times, hard to use interfaces, or downtime concerns with your client-facing portal, it’s time to rethink your tool stack. Your client portal says a lot about your business, whether you want it to or not.

And one-size-fits all portal solutions (or those baked into other tools you use to run your business) aren’t up for the task of meeting your business’s unique needs.

The good news is, there’s a better way. Iflexion’s .NET developers have extensive experience creating custom portals from the ground up. On day one, they work directly with your team to understand what’s not working with your current portal and what your ideal solution looks like.

Do slow page loads leave your clients frustrated? They can help with that.

Worried about keeping sensitive data safe? They’ll implement powerful security features to put your mind at ease.

Aside from solving all of your biggest problems, custom portals look more professional. Not only do they put your branding front and center, they can also integrate seamlessly with your other systems. And scale as your business grows.

Whether you’re a marketing agency, SaaS company, school, law firm, or something else entirely, the time you’ll save and increased client satisfaction are well worth the investment.

Forget about settling for an off-the-shelf solution. Iflexion’s .NET development services can give you the custom portal you’ve always needed but never had.

MentorMate – Best for Manufacturing and Agriculture

MentorMate, one of the best .NET developers.

Unlike generic software tools that try to help everyone, MentorMate helps manufacturing and agriculture businesses tackle industry-specific problems like equipment downtime and regulatory non-compliance.

All while helping you improve productivity, profitability, and even Industry 4.0 adoption.

MentorMate knows the ins and outs of manufacturing and agriculture – that’s what makes them so good at what they do.

Need a better inventory management system, for example? They can give you everything you need for real-time visibility into raw materials and finished goods to help optimize stock levels and reduce waste. Talk about a game-changer for improving efficiency and cutting costs!

Struggling with supply chain? They’re no strangers to streamlining communication and avoiding delays when working with suppliers or distributors.

From quality control and monitoring systems to predictive maintenance schedules, MentorMate’s custom .NET solutions mean fewer surprises, downtime, and unpredictable situations.

Regardless of what you need (even if you’re not sure what you need), they have a proven track record of optimizing processes and future-proofing businesses.

Solw’it – Best for Innovative IoT Applications

Solw'it, one of the best .NET developers.

If you want the rewards of IoT but lack the know-how to make it happen, Solw’it can fill your IoT knowledge gaps, handling everything from planning and development to deployment and management. The result? A revolutionary IoT solution without having an expert on staff.

While cost is a major hurdle for IoT implementation, Solw’it helps keep costs as low as possible by determining the most budget-friendly solutions up front.

They also help drive down maintenance costs with optimized, clean systems that make for easy updates, upkeep, and changes.

Plus, the initial investment in IoT pays off through increased efficiency, productivity, and reduced waste.

If you’re worried about implementing new technology because of the headache or potential disruptions, Solw’it understands. They take every measure to make integration a breeze. And they know how to minimize disruptions because they’ve done it so many times.

When it comes to security, they take utmost care by including data encryption, access control, and network segmentation when needed so you know your infrastructure is protected.

On top of their IoT expertise, they know a thing or two about analytics. They can even help you make sense of all the data you collect from your new systems to help you make strategic decisions and optimize operations even more.

IoT may seem complex, but with a partner like Solw’it, it leads to smarter business.

Netguru – Best for Identifying and Fixing Security Vulnerabilities

Netguru, one of the best .NET developers.

Securing critical systems and sensitive data can feel like an overwhelming (or impossible) task. With the help of an expert partner like Netguru, protecting your .NET infrastructure doesn’t have to be a source of constant frustration.

How do they do it? With comprehensive security vulnerability and remediation services.

Their team of security experts know how to identify weaknesses and potential exploits before anyone else can find them. Almost like a hacker breaking into your system to discover your vulnerabilities, rather than take advantage of them.

If they happen to find issues, then can work directly with your team to patch security holes and reinforce your infrastructure with minimal disruptions or downtime.

Thanks to Netguru, you longer have to worry about the high costs or lack of internal expertise required to manage vulnerabilities in-house.

Whether it’s legacy software, rapid growth, attempted cyber attacks, or emerging technologies (like working in the cloud or IoT devices) that are introducing potential vulnerabilities, you don’t have to face the challenge alone.

Netguru offers numerous cybersecurity services, including audits, consulting, training, and scans. Regardless of what you need, they’re here to help.

ScienceSoft – Best for Marketing and Advertising Projects

ScienceSoft, one of the best .NET developers.

Whether you’re a startup needing to market the latest tech, an established enterprise looking to streamline the marketing department, or a marketing agency desperate to find a better way to manage campaign data, ScienceSoft has you covered.

With their help, you can gain a competitive advantage and accelerate your marketing efforts without feeling overwhelmed by constant changes. Or worrying about paying top dollar for marketing tools that simply don’t cut it.

Their portfolio speaks for itself: they developed an enterprise-grade planning platform that spans multiple channels for the largest advertising agency in the US.

A custom CRM capable of supporting two thousand car retailers isn’t out of their realm, either.

Needless to say, ScienceSoft can change the way you run your marketing campaigns. For example, they can help sync data in real-time across all of your marketing platforms, giving you every data point at your fingertips.

They can also build custom social media software, data management platforms, advertisement solutions, and loyalty software.

Better yet, they can combine everything you need – and nothing you don’t – in one system.

From integrating CRM, marketing automation and analytics tools to leveraging AI and machine learning, you can automatically nurture leads, optimize campaigns in real-time, and deliver hyper-personalized experiences – while spending less time doing it.

With a lead time of just 2 to 4 weeks, you can get started revolutionizing your growth system with ScienceSoft right away.

How We Determined The Top .NET Developers

We started with 43 .NET developers and development companies, including: 10Pearls, Algoworks, AltexSoft, Belitsoft, Binary Studio, Brainhub, Brainsmiths Labs, Chetu, Ciklum, Codica, CSHARK, Cyber Infrastructure, Inc., Daxima, ELEKS, EPAM Systems, Exadel, Fingent, Grapecity, Grid Dynamics, Hidden Brains, Iflexion, Infragistics, Intersog, ITechArt Group, MentorMate, N-iX, Neoteric, Netguru, PixelCrayons, Redwerk, Scalefocus, ScienceSoft, Softura, Software Mind, Solvd, Solw’it, Sphere Partners, STX Next, SumatoSoft, Syncfusion, Telerik, Toptal, X-Team

Using the criteria below, we narrowed the list to the top 14.

Expertise based on past projects: We dove deep into each company’s portfolio to gauge their proficiency in different industries. We scrutinized the quality, scope, and diversity of their previous work to make sure we make accurate recommendations.

Certifications: A developer’s certifications are the badges of honor they’ve earned in the digital realm. When putting our list together, we looked for credentials such as Microsoft Certified Azure Developer Associate, Microsoft Certified Azure IoT Developer Specialty, Microsoft Certified Power Platform Solution Architect Expert, Microsoft Certified Power Platform Developer Associate, and Microsoft Gold Partner status attesting to their mastery of the platform and dedication to honing their craft.

Full stack proficiency: To make it on our list, a developer has to be proficient in both front-end and back-end skills. Why? Because full stack developers have a holistic understanding of the entire development process, ensuring seamless integration of all components, from visually stunning interfaces to powerful backend functionality.

Eye for aesthetics: We’ve handpicked developers who can skillfully weave together form and function. Possessing a discerning eye for aesthetics, these developers ensure that your application excels not only in efficiency and reliability but also in visual appeal, user-friendliness, and overall user experience.

Clean architecture: Clean code is a necessity because it makes your application easy to understand and change. With an organized architecture, anyone can add new features, remove things you no longer need, and scale the application. Having clean code also improves collaboration and speeds up the project, as it’s easier for others to read and comprehend. Ultimately, clean code results in higher-quality software and a more efficient development process.

What to Consider When Choosing a .NET Developer

We did the heavy lifting and found the top .NET developers out there. However, every project is unique, and the ideal partner for one project may not be the best fit for another. While we can’t identify the perfect developer for every situation, we can help guide you to the right option for your next project.

Use the following considerations to narrow the list further and find the right option for you and your business.

Services needed

When evaluating developers, we took into account their versatility in handling various project types, such as crafting tailor-made software, designing mobile and desktop applications, developing APIs, working with cloud technologies, managing database projects, maintaining software, migrating and modernizing systems, providing consultation, and integrating systems.

Some developers we analyzed are akin to a Swiss Army knife, equipped to tackle a broad array of tasks, while others excel in niche services.

Ultimately, the ideal choice hinges on what you need.

Data ownership

Ownership of data and code in a .NET project depends on the agreement between you and the developer, with common scenarios being work for hire, custom development with reusable components, licensing, or joint ownership.

It’s crucial to have a clear contract outlining IP rights, data ownership, and other terms to ensure the appropriate arrangement.

Ongoing support and maintenance

Support and maintenance services offered by .NET developers are crucial for keeping applications up-to-date and secure.

They ensure your software adapts to technological changes and remains relevant while also addressing bugs and vulnerabilities to minimize negative impacts. Because of that, we focused on developers and agencies that provide post-project support.

However, not everyone needs these services.

Communication preferences

We selected developers who employ a diverse array of collaboration methods, including regular meetings, email correspondence, instant messaging, in-person presentations, project management tools, and version control systems.

We believe that using a blend of these approaches helps maintain open channels of communication, leading to more efficient project execution and superior end results.

However, the best option for you depends on how you wish to communicate with your developer.

Shipfusion Review

Shipfusion is an ecommerce fulfillment solution that provides businesses across the United States and Canada with powerful fulfillment, inventory management, and customer support to assist in building a seamless ecommerce operation. 

With additional products in returns, freight, and warehouse projects, you can focus on growing your business with an all-in-one solution.

Shipfusion brand logo.

Shipfusion Compared

Shipfusion did not make it onto our top list of the best ecommerce fulfillment services, though it is still a decent option. ShipBob is the best option for most, with two-day shipping and omnichannel support. Request a quote for free

About Shipfusion

Shipfusion offers comprehensive features for ecommerce fulfillment that scale to the size of your business. Whether you need shipping for 10 products or 100 products per month, Shipfusion can help you process orders, manage customer returns, and track inventory without the hassle of outsourcing various fulfillment platforms. 

Along with Shipfusion’s ecommerce fulfillment platform, its other products and services include inventory management, fulfillment center locations, a returns program, a freight management system, warehouse projects, and a reporting portal. 

Shipfusion Health and Stability

Shipfusion was founded in 2014 as a privately traded company with headquarters in Chicago, Illinois. Shipfusion has four investors, including Kanye Anderson Capital Advisors, Vitality Capital, Seek Captial Management, and MER Partners, collectively raising $40 million across four funding rounds. 

As of 2023, Shipfusion has hired more than 250 employees across the United States. With a 4.9-star rating on Glassdoor, most of Shipfusion’s current and former employees seem to support the CEO and like the work culture. 

Shipfusion Pricing

Unfortunately, Shipfusion doesn’t disclose pricing for any of its products on its website. This is because its ecommerce solution is highly customizable, and Shipfusion wants to work with the user to create a package that works well with their exact needs.

Shipfusion Pricing Structure

As Shipfusion doesn’t disclose pricing on its website, there isn’t much to discuss in terms of pricing structure. However, after extensive research, we found a few users claim that Shipfusion uses a monthly pricing structure.

But because Shipfusion works with you to create custom pricing, there’s a high chance that you can choose a structure that best suits your budget and business. 

Shipfusion Pricing Comparison

One of Shipfusion’s main—and most popular—products is its ecommerce platform, so I will compare the pricing for this same product between two competitors. Similarly to Shipfusion, many ecommerce platforms don’t disclose pricing on their website, but let’s take a look at two companies that do. 

ShipMonk bases its pricing on how many monthly orders you expect to pack and ship. For example, if you have between zero and 500 monthly orders, you will pay a $3.00 pick fee per order, a $0.75 fee for additional items per order, a $0.20 fee for promotional inserts, and $2.00 for return processing. ShipMonk also offers monthly storage fees that range from $1.00 per month to $25 per month for a pallet. 

Easyship offers a different pricing structure, with tiers that range from free to $29, $69, and $99 per month. Easyship’s free plan comes with 50 shipments per month and unlimited ecommerce integrations. 

Shipfusion Trials and Guarantees

Shipfusion doesn’t currently offer any free trials or guarantees. However, you can request a custom quote and view a demo for free. 

Shipfusion Ecommerce Fulfillment Service Review

Shipfusion stands out for its robust inventory software with incredible fulfillment features. Shipfusion’s ecommerce fulfillment service is flexible, with comprehensive customer support and smart storage. 

You will benefit from Shipfusion’s ecommerce fulfillment platform if you are looking for a flexible platform that will grow with your business. If you want to explore other excellent alternatives, check out our reviews of the best ecommerce fulfillment services

What Makes Shipfusion Ecommerce Fulfillment Service Great

A screenshot of Shipfusion's portal.
Shipfusion’s ecommerce portal is easy to navigate, with graphs, drop-down menus, and item lists. 

Robust inventory software: Shipfusion can help you manage your entire inventory with its robust inventory software. This software automatically updates your inventory data across multiple sales channels in real-time, which allows you to sell products on various platforms simultaneously while ensuring your data stays consistent. Shipfusion’s robust inventory software also allows you to transparently view all stock levels, including SKU continuity reports, back order notifications, and count/adjustment entries. 

Smart storage: If you’re looking to reduce storage costs and optimize how you store your products, Shipfusion offers storage solutions that target both areas. Shipfusion strategically designs its warehouses and inventory systems to assign your products to designated areas. And fewer shipment errors will likely result in fewer returns. Shipfusion also offers customized storage solutions, including temperature-controlled spaces and food-grade storage options.

Flexible shipping: Shipfusion works closely with its selected merchants to ensure you get the best rates possible. Shipfusion currently offers ground shipping, which is flexible and affordable for everyone involved. As a third-party logistics (3PL) fulfillment provider, Shipfusion handles the entire shipping process—from warehousing to distribution—and can help you deliver your products in as little as two days.

Comprehensive customer service: Slow customer support is a worry of the past with Shipfusion’s comprehensive customer service options. Instead of only having the options of phone or email customer support, Shipfusion allows you to choose from support tickets, live chat, email, phone, help video demos, and a blog. Plus, every Shipfusion user gets a dedicated account manager for additional support.

Powerful inventory fulfillment features: Aside from Shipfusion’s inventory management options, you’ll also benefit from its powerful inventory fulfillment features that help streamline your fulfillment and shipping process. For picking orders, you can choose from piece picking, which allows you to hand-pick orders, batch picking for bulk orders, or zone picking, where employees are assigned to one area of the warehouse at a time. You also have the option to integrate Shipfusion into your preferred sales channel for seamless order processing. 

Where Shipfusion Ecommerce Fulfillment Service Falls Short

A screenshot of Shipfusion's fulfillment services process via an infographic.
Shipfusion offers a seamless fulfillment service with shipment, order, and customer details in one centralized place.

Tracking issues: After reviewing dozens of reviews, I found a small percentage of reviewers who experienced tracking issues while using Shipfusion. They claimed that Shipfusion failed to accurately track their inventory, which led to overselling inventory they didn’t have.

Non-transparent pricing: Most ecommerce fulfillment services don’t disclose pricing on their website, so it’s not an uncommon practice. However, it does make it increasingly difficult for businesses to understand what their budget should look like for Shipfusion’s service. Instead, Shipfusion works with each customer to create a customized pricing plan that will suit your needs.

Sometimes slow shipping speeds: Despite Shipfusion claiming that its ground shipping can deliver products in as little as two days, this doesn’t seem to be the case for a few users. Some reviewers claimed that Shipfusion took up to a week to deliver their products, which caused them to lose money and time. 

Shipfusion Ecommerce Fulfillment Service Compared

While Shipfusion is a powerful ecommerce fulfillment service with smart storage and extensive inventory management, the best company on the market today is ShipBob, with reliable two-day shipping and omnichannel support.

Final Verdict

Shipfusion is an excellent ecommerce fulfillment service that caters to businesses looking to streamline their fulfillment and shipping processes. With robust inventory software, smart storage, and comprehensive customer service, Shipfusion can help you create a reliable ecommerce operation. 

Even though Shipfusion has been in the industry for nine years, the company continues to prove its reliability through generous funding rounds and a 4.9-star rating on Glassdoor.

Rakuten Super Logistics Review

Rakuten Super Logistics (RSL) was acquired by ShipNetwork in 2022 and now operates under the brand name ShipNetwork. But while the owner has changed, ShipNetwork continues to be an ecommerce fulfillment service you can trust. Admittedly, it’s still too new to vet its current formation. However, the integrations with key partners like Shopify, Amazon, and ShipStation and fast fulfillment promises are a solid first start. 

Before the acquisition, ShipNetwork had seven strategically located warehouses across the US and an international network of shoppers. Post-acquisition, ShipNetwork continues to build on its existing resources, partnering with its sister company, FirstMile, to provide users with a full suite of logistics parcel technologies and solutions.

ShipNetwork brand logo.

ShipNetwork Compared

ShipNetwork hasn’t made it on my list of the best ecommerce fulfillment services, primarily because of its high minimum order clause and the tremendous goodwill of its competitors. Instead, I chose ShipBob as my top pick, with its 99.95% fulfillment accuracy rate and two-day shipping. Request a quote to get started.

Check out our best ecommerce fulfillment services.

About ShipNetwork

ShipNetwork is a leading ecommerce order fulfillment company that offers scalable, flexible, and cost-effective distribution solutions to your fulfillment problems. It aims to provide online retailers and consumers with fast, accurate, and efficient distribution for truly borderless ecommerce.

With over 250 employees across the country and 20 years of experience in logistics, ShipNetwork is one company you know you can rely on to deliver a positive shipping experience for your customers and uphold your ecommerce store’s reputation.

Aside from order fulfillment, ShipNetwork offers other 3PL services like returns management, subscription boxes, freight, and kitting.

ShipNetwork Health and Stability

ShipNetwork is a privately-owned company with annual revenue between $25 million-$100 million. It has been in the industry for 22 years and offers national fulfillment services and a network of fulfillment centers across the United States, including Atlanta (GA), Chicago (IL), Houston (TX), Las Vegas (NV), and Salt Lake City (UT).

Besides ecommerce, ShipNetwork offers specialized solutions in the transportation, trucking, railroad, and internet software niches.

Upon the recent acquisition of RSL, ShipNetwork and FirstMile owner Devin Johnson mentioned he plans to provide clients with a full suite of domestic and international transportation solutions and technology. All these are positive indications that ShipNetwork isn’t going anywhere soon.

ShipNetwork Pricing

ShipNetwork’s main focus is to provide users with customized and transparent pricing. You’ll have to get in touch with its sales team to learn how much you need to pay to use the ecommerce fulfillment service.

ShipNetwork Pricing Structure

ShipNetwork understands no two businesses are the same. To accommodate each business’s unique needs, it provides potential customers custom quotes based on factors like order volume, SKU mix, average product weight and size, inventory storage, and product handling and packaging, among other factors.

ShipNetwork Pricing Comparison

One can’t really compare the pricing of ecommerce fulfillment services, as most of them don’t have fixed pricing. You’ll have to request a custom quote from each service provider.

ShipNetwork Trials and Guarantees

ShipNetwork doesn’t offer free trials or money-back guarantees.

ShipNetwork Ecommerce Fulfillment Service Review

ShipNetwork specializes in expedited domestic shipping and fulfillment, a promise it can deliver on, thanks to the company having more than 10 fulfillment centers across the United States. Other notable features include next-day shipping, return management, subscription box fulfillment, and tons of integrations.

ShipNetwork boasts an excellent 100% order accuracy guarantee, but it’s important to note the company has only recently been acquired, so nothing is set in stone. However, there are a few caveats, such as the high minimum orders and vague pricing, which after taking into account, I haven’t featured ShipNetwork on my best ecommerce fulfillment services list.

What Makes ShipNetwork Ecommerce Fulfillment Service Great

A screenshot of the ShipNetwork home page.
After getting acquired, Rakuten Super Logistics (RSL) now operates under the brand name ShipNetwork.

Enhanced national reach: The acquisition of RSL resulted in increased volume and density, which is likely to benefit both ShipNetwork and FirstMile clients. The expanded network means ShipNetwork can reach deeper into postal and regional carrier networks, thereby reducing costs and improving service performance. With the company planning to expand its facilities in both the eastern and western regions of the United States, you can expect larger facilities to support larger-scale retail distribution.

Fast and simple order fulfillment: ShipNetwork‘s order fulfillment process is super fast and simple. Once a customer makes an order on your ecommerce store, it’s automatically synced with the nearest ShipNetwork warehouse (currently, there are over ten in the US). The fulfillment center then processes and ships the orders to the customer via ShipNetwork shipping partners. If any items need to be returned, ShipNetwork‘s fulfillment center will follow your prescribed process. 

Wide range of 3PL services: In addition to order fulfillment, ShipNetwork offers additional 3PL services to further streamline third-party logistics. For instance, its kitting is great for product bundling, while the cloud-based fulfillment and inventory system gives you complete control over your orders and inventory at all times. Other services include lot tracking, climate control, and project-based solutions to ensure your products are handled accurately and carefully.

Efficient returns management: Customers wanting to return an item because it wasn’t quite what they were hoping for is inevitable in ecommerce. Understanding this, they offer hands-on retail management services, which include restocking returned items to your inventory and discarded and damaged items. While you can work with the ShipNetwork team to plan your ecommerce return management, the company will collect the returns on your behalf and send them to the specific locations on schedule to minimize transit costs.

Tons of integrations: ShipNetwork’s ecommerce integrations include popular ecommerce platforms like Shopify, WooCommerce, eBay, BigCommerce, Magento, and Amazon. It also integrates with other shipping platforms and carriers like FirstMile, DHL, USPS, and ShipStation to streamline the overall shipping process while making it more cost-effective. However, be sure to check whether these carriers deliver in the regions you actively sell to.

Subscription box fulfillment: Another advantage of ShipNetwork is its subscription box fulfillment service, which is great for securing ongoing sales. Generally speaking, ShipNetwork ships the boxes out once a month or at another predefined interval and takes full responsibility for assembling and packing all the required items, ensuring they’re shipped at the right time.

Where ShipNetwork Ecommerce Fulfillment Service Falls Short

A screenshot of ShipNetwork's customized pricing with details.
ShipNetwork hasn’t published pricing information on its website. You’ll have to schedule a discovery call so that the sales team can give you a custom quote.

Vague pricing: ShipNetwork hasn’t published any pricing information on its website. You have to request a quote from the sales team, which unnecessarily prolongs the process. Case in point—you have to schedule a discovery call with the ShipNetwork team, who will then do a deep dive into your product, shipping, and handling requirements. Then they’ll put together a proposal for fulfillment services based on the information you gave.

High minimum orders: ShipNetwork mainly caters to clients that have about 4,500 orders per month. While it may consider working with smaller firms and startups with potential, the orders should not be below 250 a month. This may not be a feasible minimum for small businesses.

ShipNetwork Ecommerce Fulfillment Service Compared

While it’ll be exciting to see how ShipNetwork’s fulfillment services turn out in the future, ShipBob is currently my top pick for the best ecommerce fulfillment platform.

Final Verdict

ShipNetwork is a promising ecommerce fulfillment service that provides fast and cost-effective order fulfillment services, complete with a 100% order accuracy guarantee. A bunch of other 3PL services like returns management, subscription boxes, and freight ensures reliable 3PL services whenever you make a sale.

Ecommerce Fulfillment Starter Guide: Learn the Basics

If you want to outsource ecommerce fulfillment, ShipBob is the best service for most. Get a free quote from ShipBob today.

Optimizing fulfillment is essential to the growth of your online store. You must ensure the process is efficient and cost-effective on your end while keeping your customers happy by delivering their orders in a timely, convenient fashion. Here we’ll explain everything you need to know about the ecommerce fulfillment process and teach you how to do it most effectively.

The 5 Best Ecommerce Fulfillment Services

We reviewed the top ecommerce fulfillment services on the market today and appraised them on key differentiating factors such as scalability, shipping times, and supply chain expertise. Here are our top choices from that list:

What Is Ecommerce Fulfillment?

You’ve had to consider ecommerce fulfillment from the moment you started your online business. It’s the crux of your business model, especially if you don’t have any brick-and-mortar stores for your customers to visit.

Ecommerce fulfillment refers to the storage, sorting, packing, and shipping of the products you sell on your online store, as well as the management of returns and exchanges. Some ecommerce companies take care of this entirely in-house, while others employ third-party fulfillment solutions. 

If you have an actual inventory of products that need to be physically shipped to the people who order them from you, this contrasts with a couple of other ecommerce models. Some companies only deal with digital products, ranging from SaaS companies to online content creators, eliminating the need to consider shipping and fulfillment at all. 

On the other hand, dropshipping companies don’t sell their own inventory; instead, they use vendors and providers to source inventory (who store the stock themselves and ship directly to the dropshipping store’s customers). Dropshippers still have to consider aspects of fulfillment, like picking-and-packing and shipping providers, but don’t have to fret about storage.

For most ecommerce stores, an efficient ecommerce fulfillment process is vital. Customers expect quick and reliable delivery, and a positive delivery experience means customers are more likely to return to your store and have a greater lifetime value.

How Ecommerce Fulfillment Works

Ecommerce fulfillment can be broken down into four steps: inventory management, order processing, shipping, and returns management. 

Inventory management is just like it sounds. It requires that your product inventory be stored securely in a warehouse or similar facility. Each product needs a unique stock-keeping unit (SKU) number to keep track of it along the supply chain. 

When you outsource the inventory management part of your fulfillment, that entails you sending inventory to the fulfillment company’s own warehouse. You’ll pay more for that convenience but can often unlock benefits like shorter time spans between the receipt of an order and when it ships out. And, if your fulfillment partner has multiple warehouses, you can often get items to your customers more quickly by having inventory in a warehouse nearest to their shipping address.

A screenshot from ShipBob's product web page.
Shipbob can store your products across multiple fulfillment centers.

Order processing describes the sequence of events from when you get a customer’s order to prepare it for shipment. Your staff receives the information about the customer’s order, where to find the products in your inventory, shipping information, and any specific packing instructions. At the fulfillment center, staff retrieve the items, pack them, and add a shipping label.

Then, the package is shipped using the U.S. Postal Service or another carrier, like UPS, DHL, or FedEx. Whether you do this yourself or use a fulfillment service, you’ll receive tracking information that you can pass on to the customer and use to send delivery updates via email or text.

Returns management doesn’t always come into play, but it’s a crucial part of this process to prepare for. To facilitate and receive returns from customers, you must provide the means for them to send defective or mistakenly ordered products back to your company. For example, you might set up a page on your website that describes your return policy and a returns portal customers can use to print off shipping labels. 

When you receive returns, they must be assessed and their value recovered where possible through resale. Alternatively, you’ll need to dispose of faulty items or items that no longer meet compliance regulations efficiently.

The Different Types of Ecommerce Fulfillment 

Here are the three main ecommerce fulfillment models to consider.

In-house fulfillment entails storing and shipping products from your own premises. This may suit small or new ecommerce stores, as well as direct-to-consumer businesses that handle every step of the customer journey themselves.

Third-party fulfillment is when you send your inventory to a service provider that stores, picks, packs, and ships your products. This is the right option for growing businesses or those that want to scale effectively. A third-party provider has the infrastructure and technology to speed up shipping and reduce costs.

Dropshipping is a uniquely modern ecommerce model. You outsource manufacturing as well as fulfillment to a third party, essentially acting as a middle person promoting goods and getting a cut of the profits. This suits online entrepreneurs with little to no starting budget. Yet, it’s also difficult to make a ton of money from dropshipping alone.

Which Is the Best Ecommerce Fulfillment Model?

You may start small, even bootstrap an ecommerce store handling shipping from your own home or a small office. But, as your business grows, the logistics get more complex, not to mention more expensive. 

In general, you should invest in a third-party fulfillment solution as soon as you feel financially able to do so. It means you can expand your product line, sell to more customers, and speed up the entire supply chain process, providing a better ROI and a better customer experience overall.

Third-party services like ShipBob have multiple distribution centers, meaning you can store and ship inventory from different locations across the country, close to where your customers live. It reduces the cost of shipping and means your packages arrive much quicker—a real win-win.

A screenshot of ShipBob fulfillment locations.
ShipBob provides maps to help you visualize where your customers are.

It’s crucial that you offer fast, reasonably priced delivery to stay in business. 68% of consumers abandon their shopping carts when shipping costs are too high, and 44% abandon their purchases when the estimated delivery time is too long for their liking.

Furthermore, third-party services automate much of the fulfillment process. For instance, inventory levels are automatically updated, and you’ll receive analytics reports containing sales insights and notifications to replenish inventory.

A screenshot of a ShipBob inventory summary screen.
ShipBob’s reports enhance visibility across the supply chain, helping you make smart business decisions.

In other words, you get to focus on other aspects of your growing business and leave the complex processes to the robust tools that third-party fulfillment services have to offer.

The 5 Best Ways to Improve Ecommerce Fulfillment

Streamline processes, reduce costs, and increase shipping speeds to improve the ecommerce fulfillment process. Here are the most effective ways to do these things.

1. Offer Faster Shipping

Big companies have the infrastructure to ship products to customers super fast. ASOS, for example, is able to offer same-day delivery in the UK.

Customers have come to expect fast delivery times. The trouble is, it’s expensive for your average ecommerce store to make this happen.

But there are ways to get around this problem. Third-party fulfillment solutions have the infrastructure to be able to guarantee two-day delivery, for example.

They optimize where your products are shipped from and how they’re shipped. ShipBob’s two-day express fulfillment service uses a combination of ground, air, and regional carriers to transport goods, for example.

To lessen the cost of shipping, you can also use certain pricing strategies. Add shipping costs to the overall cost of the product to cover the expense of free or cheap delivery. Or, set up a minimum spend threshold on free delivery.

2. Use a Multichannel Fulfillment Program

Multichannel sales grow year on year in the United States. Selling on marketplaces, social media, and other channels in addition to your website is the norm these days.

This is because modern consumers require a simple, convenient shopping experience. They want to be able to buy items using their preferred channel or whatever app they’re browsing at the time.

This means your ecommerce fulfillment system must be equipped to handle multiple channels. Choose software or a third-party service that integrates with top sales channels as well as your online store. It makes the entire process more manageable.

ShipBob, for one, integrates with major channels such as Amazon, eBay, and Walmart.

A screenshot of various ecommerce platforms that integrates with ShipBob.
ShipBob integrates with ecommerce platforms, marketplaces, and social selling channels.

Orders get sent to the fulfillment center from each channel automatically—you don’t need to be the middle person. This is another way you can streamline the fulfillment process.

3. Choose Optimal Storage Locations

Ship items from close to where your customers live to optimize shipping costs and speeds.

Shipping is calculated using zones based on the distance between the package’s point of origin and its destination. So, the closer the origin zone is to the destination zone, the better.

The best option is to store and ship from multiple locations. You can optimize the process in a granular way, using analytics data to store the right inventory in the right locations based on consumers’ purchase behaviors. ShipBob uses an algorithm to do this, for example. Or, you can manually determine what the best fulfillment provider is based on how close their warehouses are to your core customer base.

4. Adopt End-to-End Supply Chain Visibility

Capture and analyze data across your entire supply chain to increase efficiency. End-to-end visibility like this means you can improve processes, reduce costs, and make better business decisions.

It also ensures information about your inventory, orders, and shipping is accurate at every step of the ecommerce fulfillment process. Data and information are centralized, so everyone involved has the same, up-to-date information.

Technology is a game changer here. Industry experts say the aspects of the fulfillment operation ecommerce companies want to advance most in the next year are mechanization, automation, and robotics.

You can use a platform focused on supply chain analysis to increase visibility. Another option is to use technology such as devices equipped with GPS to accurately track the whereabouts of products and shipments while en route. Also, automating processes at each stage of the fulfillment process helps you track inventory accurately.

5. Reduce the Number of Returns

Returns are a natural part of running an ecommerce business, but they cost a lot of money. In 2021, returns accounted for $218 billion in lost sales for ecommerce stores around the world.

Assessing the quality of your supply chain can help you reduce the number of returns your customers make. 

First, robust inventory management is key. For instance, the information on packing slips must be accurate to ensure the customer receives the right items. Automation reduces the possibility of human error here.

Naturally, products must also be stored in a safe and secure environment to reduce the likelihood of damage. And don’t cut costs when it comes to packaging. You’ll lose more money if an item is damaged in transit due to insufficient packaging.

Also, make sure to only work with credible shipping services. Naturally, customers are more likely to return an item if it’s damaged in transit or they don’t receive it on time.

5 Ecommerce Fulfillment Trends to Look Out For

It pays to stay on the cutting edge in the world of ecommerce fulfillment and supply chain management. Gain a competitive advantage by taking note of these trends:

Eco-conscious consumers: Customers care more about the environmental impact of their shopping habits. This means ecommerce companies should invest more in eco-friendly packaging and make sustainable values a part of their branding.

Predictive logistics: Using behavioral data, companies can predict what shoppers will buy and when. This means brands can have their inventory ready in the right warehouse at the right time, making fulfillment even faster and more efficient.

Real-time tracking: Companies can track their inventory and keep tabs on any order’s status in real-time by using a robust warehouse management system. This allows the brand to adjust any shipping details right up until it’s due to leave the fulfillment center.

Return to retail: Customers are increasingly shopping in-store as they crave authentic, in-person experiences that virtual stores have trouble replicating. Shipping delays, costs, and other missteps from brands are also driving people back to stores. For this reason, companies should place a greater emphasis on retail fulfillment—alongside ecommerce—than they may have previously.

Collect-in-store: Similar to the previous point, this is a smart fulfillment strategy that benefits both brands and consumers. By shipping to brick-and-mortar stores in bulk, companies are able to reduce shipping times and costs, leading to greater profits for the brand and better customer satisfaction. However, keep in mind that this won’t always be feasible for customers who may live in more remote areas.

Final Thoughts About Ecommerce Fulfillment

Ecommerce fulfillment is an important competitive differentiator nowadays. Fast, cheap, stress-free delivery is high on the list of customer expectations. Businesses must make that happen while keeping costs low.

Using a third-party ecommerce fulfillment solution is the best choice. They have the infrastructure, systems, and software to keep processes manageable, streamlined, and cost-effective. And they adapt to the ever-changing ecommerce environment well.

Automation, optimal locations, and end-to-end visibility are key to improving your ecommerce fulfillment process. This is also true of staying on top of logistics, supply chain, and fulfillment trends to ensure your company’s fulfillment strategy remains effective which contributes to the success of your online store.

Intermedia Hosted Exchange Email Review

Intermedia services small to medium-sized businesses by providing them with cloud IT solutions, including email hosting. If you need to improve web property, email, or other internet-related performance, Intermedia can support your business ventures without requiring you to acquire on-premise servers. 

Intermedia’s hosted exchange email can help you transform how you send and receive business emails through high-quality security, compliance, and onboarding. Read on to find out what this offering from Intermedia can do for your business.

Intermedia brand logo.

Intermedia Compared

Intermedia made our top list for its powerful email security options, but it’s not the only excellent option on the market today for business email hosting. DreamHost is our best all-around pick for its versatility, user-friendliness, and affordability. Sign up for a DreamHost mailbox for just $1.67 per month

Want to get all the details on these options? Read the full Quick Sprout post reviewing the best email hosting providers.

About Intermedia

Intermedia offers comprehensive cloud-based technology solutions for businesses of any size. The products and features they offer make it easier to scale while remaining productive and help you create unified communication channels that your whole team can benefit from. 

Alongside Intermedia’s hosted exchange email service, its vast array of offerings includes file backup and management, security and compliance tools, and unified communications platforms with voice and video calling and conferencing. 

Intermedia Health and Stability

Intermedia was founded in 1991 as a privately traded company with headquarters in Sunnyvale, California. Intermedia has two main investors, including Madison Dearborn Partners and NGP Capital. 

Since then, Intermedia has helped more than 130,000 businesses and has hired nearly 1,000 employees across the United States. With a 4.6-star rating on Glassdoor, it seems that most Intermedia employees—past and present—are satisfied with the company’s work-life balance, remote work opportunities, and benefits. That, combined with having been in business for over 30 years, paints an encouraging portrait of Intermedia’s continued success.

Intermedia Pricing

Intermedia has separate pricing for each of the services they offer. For the sake of this post, I will be discussing just the pricing for Intermedia’s hosted exchange email platform, which has four different pricing tiers. 

Intermedia Pricing Structure

You’ll find four packages for Intermedia exchange email, each charged per user per month. However, pricing is somewhat customized based on user needs, so you’ll need to get a quote from Intermedia for a precise price point.

For the most basic email plan, plans start at just under $8 monthly for each user, with higher-priced plans stretching up to a bit over $15 per user per month. Plans above the basic tier add features like archiving, additional protection, and even free access to Microsoft 365’s applications.

You can also build a plan a la carte, adding Microsoft 365, archiving, backups, encryption, or enhanced security to the basic email package for an extra fee. Intermedia also allows you to get hosted email as a part of their unified communications platform, Intermedia Unite.

Intermedia Pricing Comparison

Intermedia’s hosted exchange email service ranges from $7.94 per user per month for unlimited mailbox storage and basic email protection to as high as $15.44 per user per month to include all the bells and whistles. Mid-range plans run between $10 and $12 per user per month.

Compared to other email hosting providers, Intermedia offers decent functionality per mailbox, but that comes with a higher price tag. For example, with DreamHost, you only get 25 GB of storage (as opposed to Intermedia’s unlimited cloud storage on any plan), but you’ll only have to pay $1.67 per mailbox per month. On the other hand, Hostinger’s plans are even cheaper, starting at $0.99 per month, and grant you more than 14 powerful email features. 

And, if you want to find an email hosting provider with more flexible pricing options, Scala Hosting starts at $2.95 per month and scales up to $14.95 per month for unlimited accounts and domains. 

Intermedia Trials and Guarantees

Intermedia offers a 30-day risk-free trial on select plans. You can request a quote for most of its products and services or create a custom pricing package based on your needs by reaching out to an Intermedia sales representative. 

Intermedia Email Hosting Review

Intermedia’s email hosting plans stand out for their powerful security features that help to provide an incredibly secure and worry-free hosted email experience. You’re also getting unlimited storage on any email plan and a 99.999% uptime guarantee via their service-level agreement. 

You could benefit from Intermedia’s email hosting service if you are looking for a reliable exchange email platform that will improve the reliability and efficacy of how your business sends and receives emails. If you want to scope out other excellent alternatives, make sure to check out our reviews of all of the best email hosting providers

What Makes Intermedia Email Hosting Great

A screenshot of the Intermedia exchange hosting pricing web page.
Intermedia’s hosted exchange email is cloud-based and offers unlimited storage with 24/7 support.

Powerful security comes standard: Intermedia covers security by conducting SOC 3 audits of its data centers and offers PCI-DSS and general privacy protection and secure data networks. In fact, Intermedia has a security philosophy that covers seven critical facets: data security, server-side backups, endpoint protection, identity protection, infrastructure security, privacy over data, and security management. They take this seriously so your organization can have peace of mind.

Unlimited storage: Many email hosting providers don’t provide unlimited email storage unless you pay for the highest-priced plan. And if they do offer it for more budget-conscious packages, you’ll usually have to pay an additional fee for more storage space.

Fortunately, that isn’t the case with Intermedia, as it offers unlimited email storage on any plan, including its entry-level package that costs around $8 per user per month. Intermedia’s unlimited email storage ensures you don’t need to worry about the size of your inbox or the heft of attachments you’re sending and receiving. 

Managed onboarding: It can be complicated to onboard your team to an entirely new email platform and migrate existing data, but that’s an issue of the past with Intermedia’s cloud concierge onboarding feature. Their expert team will work with you to create a process for implementation and onboarding that fits your business schedule and minimizes the impact migration might have on your users. Intermedia migrates over 15,000 mailboxes and 5,000 phone numbers each month, so you can rest assured that they can support your website without losing data or experiencing downtime. 

99.999% uptime: One of Intermedia’s mottos is “the five nines make all the difference,” which is at the heart of their uptime-related service-level agreement (SLA). Intermedia’s 99.999% uptime SLA means you can expect less than 26 seconds of downtime per month and only a hair over five minutes of downtime per year (if you even experience that much). Intermedia helps meet this lofty standard by allowing its Microsoft-certified architects and engineers to build and customize its tech infrastructure and world-class data centers. 

Compliance features: If you are looking for an email hosting provider that understands and supports your need to meet certain regulatory requirements, Intermedia will impress you. With Intermedia’s hosted exchange email, you can maintain financial regulatory compliance and HIPAA compliance for protected health information. Not only that, but Intermedia can help you comply with additional regulations, including GDPR, FINRA, NASD, and SEC, to name a few.

Where Intermedia Email Hosting Falls Short

A screenshot of Intermedia's "why Intermedia" web page.
Intermedia gives you a worry-free experience with powerful security, onboarding, and compliance features.

Not user-friendly: The bulk of Intermedia’s criticisms involve its interface not being as user-friendly as other email hosting providers. Many users found the UI clunky and hard to navigate. And, not having access to shortcuts within the inbox makes it difficult to find files and data when you need them in a snap. 

Poor customer service: While it’s excellent that Intermedia offers 24/7 technical support, many of its users felt that their customer service didn’t live up to the claims on its website. Many reviewers found that the customer representatives were slow to respond, unhelpful, and some were even rude. It’s worth putting their service team through its paces on the 30-day trial period to make sure you won’t experience the same underwhelming support.

Slow mobile app: Intermedia’s mobile app is heavily outdated, with its 3.3-star rating on the Google Play Store showing that a lot of users aren’t happy with the product. Many reviewers claim that the app is slow and often lags when you attempt to complete a task. More inconveniently, the app lacks many of the basic features included in Intermedia’s email plans, such as notifications and group messages. 

Intermedia Email Hosting Compared

While Intermedia offers powerful security regulations and unlimited email storage, the best email hosting provider on the market today is DreamHost because of its versatility and affordability.

Final Verdict

Intermedia is a decent email hosting provider that services small to medium-sized businesses with cloud-based technology. With powerful security regulations, unlimited email storage, and a concierge onboarding feature, Intermedia can help you build a stable email network and business structure.

With more than 30 years in the industry and helping more than 130,000 businesses across the globe, it’s clear that Intermedia is a reliable company that aims to provide cloud-based solutions for easier communication. 

How to Change Your Domain Name in 8 Simple Steps

The best domain registrar service for most people is GoDaddy. You can get started for as low as $0.01 now. 

There are a lot of reasons you might change your domain name, including rebranding a business, resolving a copyright complaint, or changing industries. Whatever the reason, it can be hard to migrate sites and set up your new domain without losing your web data or customer base. 

In this guide, I’ll walk through the steps you should take to make your domain name change as painless as possible and how to avoid losing your site in the process and starting again from scratch. 

Quicksprout's how to change your domain name in 8 simple steps.

The 7 Best Domain Registrars For Changing a Domain Name

When changing your domain name, you’ll need to use a reliable domain registrar to find and buy your new domain. These are our favorites based on hours of research and testing: 

  • GoDaddy — Best for domain protection and privacy
  • Hostinger — Best for bundling domain registration and web hosting
  • Porkbun — Best for creative domain extensions
  • Domain.com — Best for fast and simple domain purchasing
  • Network Solutions — Best for long-term domain registrations
  • Namecheap — Best for affordable domain registration
  • NameSilo — Best for buying domains in bulk

Read our guide to the seven best domain registrars for a full review of what we loved about each one. 

Change Your Domain Name in 8 Easy Steps

Changing your domain name can feel overwhelming, but with the right steps and tools, it’s actually a lot easier than most people expect it to be. Here’re the eight steps I’ll be breaking down in this guide: 

  1. Check The Domain Change Rules For Your Host Provider
  2. Backup Your Current Site
  3. Choose A New Domain Name
  4. Purchase Your New Domain Name
  5. Set Up Migration
  6. Set Up Redirects
  7. Update Google Tools
  8. Contact Any Customers Or Clients Via Email

When you change your domain name, you’ll probably want to use whichever host you’re already working with, but for the purposes of this guide, we’ll be using GoDaddy. GoDaddy is one of the most popular and trusted domain registrars, and it’s straightforward to access new domains and change your domain name. You can get started for just $0.01.

Step 1: Check The Domain Change Rules For Your Host Provider

The first thing you’ll want to do when you’re getting ready to change your domain name is to check the specific rules for your host provider about domains. 

Every host will have different regulations about changing your domain and which processes you need to use, especially when transferring a domain or adding a second domain. 

It’s worth mentioning here that when talking about “changing” a domain, we’re really talking about migrating a site by purchasing a new domain and using that to replace your primary domain. There’s no real way to “change” a domain that’s not expired, so you’ll have to buy a new domain and keep the old one until it expires or sell it. 

Depending on who your host provider is and your plan with them, you may be able to add websites to your account for free, like if you’re using GoDaddy’s deluxe plan. If not, then you’ll have to buy another domain and either upgrade your account or set up hosting with another company. 

A screenshot of GoDaddy's website hosting plans.
GoDaddy comes with a range of plans, including a deluxe plan that allows you to host up to 10 sites at the same time.

Step 2: Backup Your Current Site

Before you can buy a new domain or migrate your content, you need to back up your site. This is very important because many things can go wrong when migrating sites, and having to set up your site all over again will set you back hours or even weeks. 

Again, whichever hosting provider you use will have different ways of doing this, but most offer an easy download option for backing up your site and saving it to both the cloud and a device. For example, GoDaddy has a built-in tool to back up your site directly to your account. 

You can also use a backup plugin, like Updraft Plus or All In One WordPress Migration, to make a copy of your site and download it to an external source, like your computer or dropbox. This is a better option if you are moving to a new host provider and changing your domain name. If you’re staying with the same host (for example, you’re migrating your site from your main domain to a new domain in GoDaddy), you don’t have to worry about this as much. 

A screenshot of the UpdraftPlus Backup/Restore plugin screen with a red arrow pointing to the backup now button.
Updraft Plus is a backup tool that lets you create a copy of your site so you can restore it if you have technical difficulties.

I recommend backing your site up in multiple locations, like your computer and a cloud tool, so you’ll have the peace of mind that your site is safe. It will also make the process of changing a domain name much faster and easier instead of feeling like you’re launching a new site from scratch again. 

Step 3: Choose A New Domain Name

Before you can change your domain name, you need to choose the new domain you’ll be sending traffic to.  

This is the easy part because if you’re thinking about changing your domain name, you probably already have a new one in mind. When you are choosing a new name, it’s important to consider the same things you would when purchasing your first domain, like: 

  • Availability: You can use a tool like GoDaddy’s domain name search bar to see if your domain is available for purchase 
  • Originality: Is it close enough to someone else’s business name, domain, or social media that you could risk being accused of copyright infringement?
  • Relevance: Is your domain relevant to your business? Is it recognizable as being related to your brand and memorable for customers?
  • Accessibility: Is your domain easy to spell? Is it short and easy for anyone to type?

Although this is an easy step, I want to stress how important it is to get this right. You don’t want to spend money on a new domain and go through the process of changing your brand’s name, only to have to do it all again in a few months. Take your time with this step and make sure that if you’re going to change your domain name, it’s worth it. You can then look for your domain using GoDaddy’s domain search tool. 

A screenshot of the GoDaddy homepage with a red arrow pointing to the search box.
GoDaddy has a useful free tool for searching for available domains right from your dashboard.

Step 4: Purchase Your New Domain Name

Once you’ve chosen your domain name, you can purchase it. You can do this in three main ways, although the last is a little more complicated than the other. 

If you’re using GoDaddy and have a plan that supports multiple sites, the easiest way is to purchase your domain directly as you set up your new site. To do this, go to your GoDaddy product page. Click on Websites + Marketing and select Manage next to your website. Then, click Edit Website to access your site builder and select Settings, and click Manage next to your domain name. You’ll then see the option to Get a New Domain. From here, you’ll be able to purchase your new domain name from GoDaddy and connect it to your site directly. 

A screenshot of search results for test domain.com on GoDaddy.
You can buy domains directly through you GoDaddy dashboard.

The second option is to purchase your new domain name through your current host provider as a second domain. For example, with the GoDaddy Deluxe plan, you can simply set up a second site and buy a new domain within one account. 

The third option is to set up your domain with a new hosting provider. This is more expensive and will make migrating your site more difficult, but it might make sense for you if you want to move hosts for financial or technical reasons. When you sign up for a new hosting plan, you’ll probably get a free domain included in your plan, so you can make your new domain name your main one. 

Step 5: Set Up Migration

Once you’ve purchased your new domain name and have it set up as a secondary or main domain, you need to migrate your old site to the new domain. 

If you are using a secondary domain, this is pretty easy. With GoDaddy, you only need to go to your GoDaddy product page. From there, go to Websites + Marketing, then click on Manage next to your website to access your site. 

Then choose Edit Website to open your website builder, and click Select Settings. Then, click on Manage next to your domain name. Select I Already Own The Domain. Then click on Choose a Domain and select the new domain you’ve added to your account. Once you’ve checked that you’ve selected the correct domain, click save and publish. 

If, for any reason, something goes wrong, or if you are moving to a new hosting provider entirely, you might want to migrate your site manually using a plugin. For this, you must first check that your website DNS (found in your settings under your hosting account) is updated to your new site. 

A screenshot of the GoDaddy domain manager dashboard screen with red arrows pointing out "my domains" and example domains owned by the account.
You can change your domain directly through your GoDaddy dashboard in a just a few simple steps.

Then, you can import your website backup to your new site. Make sure you have created a basic new site first (using a template theme, for example) before uploading your site backup and importing your old content using your downloaded files and the instructions from your plugin. 

Both these options can take a couple of days to kick in, so be patient if your hosting provider takes a little time to update these changes and reflect them on your new site. This is why it’s a good idea to keep your old domain active for a few days while you complete the necessary changes to your new site. 

Step 6: Set Up Redirects

Once you’ve set up your domain name and the accompanying site, you need to ensure all your old URLs redirect traffic to your new site. You can do this easily from your domain dashboard on your hosting site. 

A screenshot of the additional setting screen in a GoDaddy account with a red arrow pointing to the manage DNS feature.
You can set up domain forwarding from within your GoDaddy dashboard by changing the DNS settings.

In GoDaddy, you just need to go to Account Settings and go into your domains. From there, choose the domain that you will be forwarding (your old domain) and click Manage DNS. If you scroll down this page, you’ll see a section that says Forwarding. From here, you can set up forwarding for both your domain and subdomains. 

A screenshot of GoDaddy's domain forwarding feature with red arrow pointing to "add forwarding".
You can set up domain forwarding from within your GoDaddy dashboard by adding 301 or 302 redirect forwarding links.

After choosing Forward Domain next to your old domain, you can add your new domain name URL and choose a type of redirect link. You can choose between a 301 or a 302 redirect. Although they both work, I’d recommend using a 301 permanent redirect as it’s faster and preserves the most SEO value generated by your original site.

A screenshot of GoDaddy's domain forwarding feature with a red arrow pointing at the forward setting, "permanent (301)".
Adding a 301 redirect link will preserve your SEO and help your website visitors find your new site.

By setting up redirects, you’ll minimize your chances of losing traffic and make it easier for both new and old site visitors to find your new domain.  

Step 7: Update Google Tools

Once your new domain name is set up, you need to update Google Console and Google Analytics. 

For Google Console, you only need to log in to your account and select the gear icon. This will take you to your Settings, where you’ll select Change of Address. Then, add your new domain, and Google can send redirects to your new site. 

With Google Analytics, you just need to go to Admin, choose the property you want to edit (in this case, your old domain), and then edit the default URL to your new one. 

Step 8: Contact Any Customers Or Clients Via Email

The last step for changing your domain name is to let your users, customers, or audience know that you’ve changed your domain name. 

This is optional, but if you have a blog or an online store, it’s a good idea to reduce the amount of traffic you’ll lose from your domain change and make sure that people know it’s happening. 

All you need to do is send out a short announcement via social media or email, letting your audience know that you’ve changed the domain name and rebranded your site. A smart move here is to invite them to visit or bookmark the new site to improve your SEO and get your traffic numbers up from the start. 

Final Thoughts About Changing Your Domain Name

Changing your domain name is a necessary but daunting process. Getting it wrong can waste a lot of your time, but by following this simple step-by-step guide, you can see how easy it is to change your domain name without losing traffic or customers along the way.