TikTok | The Blog Pros

June 24, 2024

8 Best TikTok Plugins for WordPress (Expert Pick in 2024)

One of the questions we often receive from our readers is if there is a TikTok plugin that we recommend for WordPress users.

We know firsthand how helpful TikTok can be for growing a social media audience and increasing brand awareness. But to integrate TikTok with your website, you’ll need the right WordPress plugin.

To find the best one, we downloaded some of the most popular TikTok plugins and reviewed their features to determine if they were worth the hype.

Based on our testing, we picked the plugins that are easy to use, help integrate TikTok with your site, and offer useful features.

In this article, we will show you the best TikTok plugins for WordPress.

In a hurry? Don’t worry, here are the top TikTok plugins for WordPress.

#	Plugin	Best For	Pricing
🥇	Smash Balloon	Create stunning TikTok Feeds	Paid + Free
🥈	RafflePress	Run viral TikTok giveaways	Paid + Free
🥉	Floating Tiktok Button	Increase TikTok followers	Free
4	WPCode	Add TikTok pixel	Paid + Free
5	LitCommerce	Sell products on TikTok Shop	Paid + Free
6	SeedProd	TikTok landing pages	Paid + Free
7	QuadLayers TikTok Feed	Embed TikTok videos	Paid + Free
8	Add TikTok Pixel for TikTok Ads	Set up TikTok Pixel	Free

How We Test and Review WordPress TikTok Plugins

There are many TikTok plugins for your WordPress website, each with different features for specific use cases.

However, it can be overwhelming to choose the right WordPress plugins because many of them offer similar features. For instance, you can create TikTok feeds by embedding content on your site, adding tracking pixels, and more.

To help you out, we tested some of the most popular TikTok plugins based on the following criteria:

Ease of Use – When testing plugins, we checked if they were user-friendly. They need to have a simple interface, an easy onboarding process, and detailed documentation.
Features – Each TikTok plugin is useful for different situations. So, we checked the features they offered and how they can help you grow your business. We also highlighted the features we liked and didn’t like.
Reliability – We only picked the plugins that were up to date and recently tested. We also looked at customer reviews to find the best options.

Why Trust WPBeginner?

At WPBeginner, our team of experts has researched and tested many different WordPress plugins on live websites. With over 16 years of experience in WordPress design, marketing, and social media, we can confidently offer the best recommendations.

Want to know more? Check out our editorial process!

Why Use a TikTok Plugin for WordPress?

TikTok is among the most popular social media platforms in the world, with over 1.5 billion users. The platform lets you publish short-form videos, which has proved to be an excellent growth hack.

As a marketer and website owner, TikTok should be part of your social media marketing strategy. It offers the potential to attract a new audience to your site and promote your products and services.

WordPress offers a native block for embedding content from TikTok into blog posts and pages. However, it lacks customization options and other features.

This is where a TikTok plugin comes in handy. It can extend your site’s functionality and streamline the process of adding content from TikTok.

An example of a TikTok feed, embedded on a WordPress website

Besides that, there are many plugins that help set up tracking on your site. You can see how your TikTok campaigns are performing or find out how many people visit your site from the social platform.

That said, let’s look at some of the best TikTok plugins for WordPress.

1. Smash Balloon TikTok Feeds (TikTok Feeds)

Smash Balloon TikTok Feeds is the best WordPress TikTok plugin for WordPress. It is super simple to set up and lets you easily add videos from TikTok to your website.

You can connect your site with your TikTok account and create stunning feeds. Smash Balloon offers multiple layouts for your TikTok feed, including grid, carousel, masonry, and more. Plus, you can also get started with pre-built templates and save time.

Besides that, Smash Balloon TikTok Feeds offers lots of customization options.

You can choose which videos to show in the feed, adjust their spacing and layout, and display your TikTok profile, picture, username, and more.

You can learn more by following our guide on how to embed TikTok videos in WordPress.

One of the standout features we like about Smash Balloon is that it also offers other solutions for your social media needs. You can create feeds for Facebook, Instagram, Twitter (now X), and YouTube, or even combine content to create a social wall.

Pros:

Beginner friendly plugin
Multiple layouts for creating TikTok feeds
Lots of customization options
Responsive themes that work on different devices
Filter videos based on words or hashtags
Optimized for speed and SEO

Cons:

The free version has limited features

Why We Recommend Smash Balloon: If you are looking for a way to display content from TikTok on your site and make it look amazing, then Smash Balloon is for you. It integrates with TikTok seamlessly and offers lots of customization options to show videos on your site

Pricing: Smash Balloon TikTok Feeds starts at $49 per year. You can also use the free version to get started.

2. RafflePress (TikTok Giveaways)

RafflePress is the best WordPress giveaway plugin that helps you create viral contests for your site. It offers different TikTok options that can help you get more followers and boost engagement.

Using the plugin, you can offer incentives like prizes, free shipping, and discounts for participating in the giveaway and following you on TikTok. Plus, RafflePress offers pre-designed giveaway templates, a drag-and-drop content builder, and multiple customization options.

You can learn more by following our guide on how to run a viral TikTok giveaway in WordPress.

Besides that, RafflePress also helps you build an email list, increase followers on other social platforms, and drive traffic to your site.

We have actually used RafflePress on WPBeginner, so we know how easy it is to use. For more details, see our guide on how to run a viral giveaway like WPBeginner.

Pros:

Very easy to use
Drag and drop giveaway builder
TikTok entry option for the contests
Multiple customization options
Pre-designed templates
Built-in fraud protection
Social media integration

Cons:

The TikTok feature is not available in the free version

Why We Recommend RafflePress: Over the years, we’ve tested different ways of growing social followers, and RafflePress is one of the best solutions. It easily integrates with social channels, including TikTok, and helps you grow your followers.

Pricing: RafflePress prices start from $39.50 per year, but you’ll need the Pro version for TikTok, which will cost you $99.50 per year.

3. Floating Tiktok Button (TikTok Follow Button)

Floating TikTok Button is a free WordPress plugin that helps you get more followers. You can show a static or animated TikTok button anywhere on your site to get people to follow your profile.

Besides that, the plugin also lets you create a QR code or Tikcode that users can scan and quickly follow you back on TikTok.

You can also try different customization options. For instance, the plugin lets you change the button text, font, size, and more. Plus, you can choose from different button styles or upload a custom design.

Pros:

Super easy to use and set up
Display a floating button, QR code, or both
Multiple customization options
Flexible button placement options for desktop and mobile
Create a static or animated button

Cons:

Animated icons locked in the pro version

Why We Recommend Floating TikTok Button: It is a great plugin for anyone looking to display a TikTok follow button on their WordPress site. It offers simple customization options and helps display a floating button or QR code to attract more social followers.

Pricing: It is a free TikTok plugin for WordPress.

4. WPCode (TikTok Pixel)

WPCode is the best WordPress code snippet plugin that makes it very easy to add custom code to your site. Using the plugin, you can add the TikTok Pixel ID to your website and start tracking your campaigns.

There is no need to edit code with WPCode. Simply paste the pixel ID and access token, and the plugin will take care of the rest. With WPCode, you can also manage all your code snippets from a single place and insert them anywhere on your site.

The best part about using the plugin is that it comes with a built-in code snippet library. So, you can add custom features to your site by inserting pre-built code snippets without risking breaking anything.

Pros:

Add custom code to WordPress without editing theme files
Get full support for PHP, JS, CSS, HTML, and text snippets
Built-in code snippets library
Support for advanced conditional rules
Safe error handling

Cons:

Has a higher learning curve to use advanced features

Why We Recommend WPCode: WPCode is the quickest way to set up tracking for your TikTok campaigns and add the pixel ID to your site. The plugin makes the entire process very simple, and you don’t have to touch a single line of code.

Pricing: WPCode prices start from $49 per year. There is also a WPCode Lite version that you can use for free.

5. LitCommerce (Sell Products on TikTok)

LitCommerce is a powerful multichannel selling tool that helps you list your products across different social platforms, including TikTok Shop. The plugin allows you to display and promote products on TikTok.

For example, if you have a WooCommerce store, then you can use the LitCommerce plugin to list your products on TikTok Shop. It seamlessly integrates WooCommerce with TikTok.

On the other hand, if you have products on TikTok Shop and want to display them on your WordPress site, the plugin will easily import them. In addition to WooCommerce, the plugin also works with Shopify, BigCommerce, and other eCommerce platforms.

Pros:

Easily integrate WooCommerce with TikTok Shop
List products on TikTok Shop and promote them
Import products from TikTok Shop
User-friendly interface
Detailed documentation and tutorials
Integrates with other popular marketplaces

Cons:

The free version has limited features and integrations
Pay as you go model can be expensive for new business owners

Why We Recommend LitCommerce: After testing multiple eCommerce plugins, we highly recommend LitCommerce. You can sell your products on TikTok Shop or import them on your site and make money online.

Pricing: LitCommerce offers a free pricing plan. Its premium plans are pay-as-you-go, where you can choose the number of channels or listings you need for your site.

6. SeedProd (TikTok Landing Pages)

SeedProd is the best WordPress website builder and landing page builder. You can use it to create amazing landing pages on your site to display your TikTok content.

The plugin comes with pre-built templates and lots of customization options. You can edit your landing page using the drag-and-drop builder. Plus, there are different blocks to add elements like social profiles, images, videos, and more.

For more details, just see our guide on how to design a custom landing page in WordPress.

The best part, SeedProd also integrates with Smash Balloon. This allows you to design a custom landing page for your TikTok feed.

Pros:

Drag and drop page builder
Pre-built landing page templates
Create coming soon and maintenance mode pages
Lots of customization options
Seamless integration with other plugins
Collect leads by integrating email marketing services

Cons:

Free version has limited customization options

Why We Recommend SeedProd: If you’re looking for a solution to create stunning landing pages for your TikTok content, then SeedProd is the best option. Its beginner-friendly interface and different customization options make it a powerful landing page builder.

Pricing: SeedProd prices start from $39.50 per year. There is also a free SeedProd Lite version.

7. QuadLayers TikTok Feed (TikTok Feeds)

QuadLayers TikTok Feed is another plugin for creating TikTok feeds in WordPress and displaying your videos. The plugin is easy to integrate and use, and you can choose from different layouts and customization options to create a TikTok feed.

One of the features we liked while testing the plugin is its popup feature. This transforms your videos into a full-screen viewing experience. Plus, users can like, comment, and share directly from the popup box without leaving your site.

That being said, the customization options are good but not as extensive as Smash Balloon, especially in the free version. However, if you want basic design options, then QuadLayers TikTok Feed will work perfectly.

Pros:

Easy-to-use plugin
Seamlessly integrates WordPress and TikTok
Create simple feeds quickly
Choose from different customization options
Pre-built feed layouts

Cons:

Limited features in the free version

Why We Recommend QuadLayers TikTok Feed: The plugin can be used to create TikTok feeds and display videos in an organized form. The premium version offers decent customization options and layouts.

Pricing: The QuadLayers TikTok Feed is a free WordPress plugin. It also offers paid pricing plans starting from $49 per year.

8. Add Tiktok Pixel for Tiktok Ads (TikTok Pixel)

Add TikTok Pixel for TikTok Ads is the next plugin on our list. As the name suggests, it simply adds the TikTok pixel to your site’s header section.

The plugin is very simple to use. All you need to do is enable the TikTok pixel option, enter your pixel ID, and save changes.

The plugin also optimizes your TikTok videos for search engines and offers an option to improve crawlability by optimizing the robots.txt file. In its pro version, you can add the TikTok advertising pixel to WooCommerce pages.

Pros:

Beginner friendly plugin
Adds TikTok Pixel to a website seamlessly
Add alt text and image title attribute

Cons:

TikTok Advertising Pixel is not included in the free version
It doesn’t show reports or tracking data

Why We Recommend Add TikTok Pixel for TikTok Ads: If you’re looking for an easy way to add the TikTok pixel to your site or online store without editing code, then we recommend using this plugin. In just a few clicks, you will be able to configure the TikTok pixel.

Pricing: It is a free WordPress plugin to use.

Which Is the Best TikTok WordPress Plugin?

After testing multiple plugins, we believe that the best TikTok plugin depends on your needs.

For instance, if you’re looking to display content from TikTok on your site, then Smash Balloon TikTok Feeds is the best option. It is very easy to use and offers amazing customization options for showing your content.

On the other hand, if you want to boost followers, then the Floating TikTok Button is perfect. It helps show a follow button or QR code anywhere on your site. As an honorable mention, you can also use RafflePress to run viral TikTok giveaways and boost followers.

If you have an eCommerce store and want to showcase your products on TikTok Shop, then LitCommerce will work best. It helps sync your product library with TikTok, allowing you to boost sales.

FAQs About WordPress TikTok Plugins

Over the years, we’ve helped over 2 million people start a WordPress site and answered many questions. Here are some common questions users have about the best WordPress TikTok plugins.

1. Can you add TikTok to WordPress?

You can use a WordPress plugin to easily integrate TikTok into your site. TikTok also offers an official plugin for the social channel that you can use to set up an advertising pixel.

Besides that, there are several other TikTok WordPress plugins that help solve different problems. For instance, you can use Smash Balloon TikTok Feeds to show videos on your site.

2. How to install TikTok Pixel on WordPress?

You will need to add the TikTok pixel code to your site’s head section. The easiest way to do this is to use a WordPress plugin, such as WPCode or the Add TikTok Pixel for TikTok Ads plugin.

3. What is the TikTok pixel code?

TikTok pixel code is a piece of code that’s placed on your site, usually in the <head> section and it allows you to share website events with TikTok. It’s used for running ad campaigns, measuring campaign performance, finding new users, and more.

Additional Resources for WordPress and Social Media

We hope this article helped you find the best TikTok plugins for WordPress. You may also want to see our guide on how to embed Facebook videos in WordPress and our pick of the best social media plugins for WordPress.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post 8 Best TikTok Plugins for WordPress (Expert Pick in 2024) first appeared on WPBeginner.

September 30, 2023

What is the new screen time rule that TikTok is starting?

Are you addicted to TikTok? Well, get ready for a new rule that might just change your daily scrolling routine. TikTok, the wildly popular social media app known for its short videos and dance challenges,...

The post What is the new screen time rule that TikTok is starting? appeared first on 85ideas.com.

February 21, 2023

Research: The Truth Behind Make Money Online Videos on YouTube and TikTok (We Analyzed 344 Videos)

Have you ever wondered whether those YouTube and TikTok influencers teaching how to make money online are telling the truth?

We analyzed 354 videos from YouTube and TikTok to see whether the business model or earning potential they share is realistic for an average person.

Here’s what we found out.

While a lot of these make money online influencer videos paint a rosier picture than the truth of online entrepreneurship, there are still a lot of options to earn consistent income through the internet.

Below are our findings on online business statistics along with the original research data that we collected from YouTube and TikTok.

How online entrepreneurs make money according to YouTube and TikTok

The Trend of Online Work: An Overview

The COVID-19 pandemic showed millions of people that they could work from anywhere and at any time. As offices closed and all but the most essential services shut down, many jobs moved onto the internet.

This trend towards flexibility has persisted: even as most of the world has returned to normal, people still like working remotely. In fact, 45% of employees said they were likely to look for a new job if their employer required them to report to work in person.

Online work can also open up new opportunities for people who lost their jobs during the financial crises spurred on by the pandemic, said Haiyi Zhu, a professor at Carnegie Mellon University’s Human-Computer Interaction Institute who studies gig work. These workers might “turn to online, virtual work as either a transitional job or to find additional income sources” as they look for new full-time employment, she explained.

At the same time, social media platforms like YouTube and TikTok have made it easier than ever for people to learn about online work opportunities. Searches for online gig work or investment opportunities can lead a user to hours upon hours of content, explaining potential business ideas and suggesting how much an aspiring worker could earn.

At WPBeginner, we’ve summarized the money-making advice from hundreds of top videos, exploring the trends in business options and earning potential.

Of course, some videos might paint a rosier picture than the truth of online entrepreneurship. But, there are still a lot of options for earning consistent income through the internet.

For this report, our team used 177 videos from YouTube and 177 videos from TikTok, available in this repository.

On YouTube, we selected videos that came up at the top of a search for “how to make money online.” While on TikTok, we used hashtags like #makemoneyonline and #entrepreneurship to select videos with this theme. We analyzed the videos based on the business options, potential earnings, and required skillsets they advertised.

The potential earnings we discuss in this article were taken directly from the YouTube and TikTok creators whose videos we analyzed.

These numbers do not necessarily reflect accurate trends. Rather, we are presenting them as a reflection of how online creators advertise work opportunities.

Wide Range of Earning Potential

After analyzing all of the videos from YouTube and TikTok, we found that the median pay these influencers advertised was about $50 per hour.

Distribution of Hourly Earnings by Platform - YouTube and TikTok Case Study

At the lowest end of the range, creators advertised microwork tasks, or series of small tasks (such as answering survey questions) that can be completed asynchronously over the internet. Microwork can lead to earnings as low as $1 per hour, according to the videos.

At the highest end of the range, video creators suggested that entrepreneurs can earn over $1,000 per hour for more skilled work like running a popular blog. In our expert opinion, this number is exaggerated and very rarely do individual bloggers get to such income level.

Overall, though, the earning potential mentioned in the videos skewed lower: 90% of the videos on both platforms advertised that workers would get under $300 per hour.

This statistic again should be taken with a grain of salt because it doesn’t factor in true-working hours because it’s unlikely to have a 40 hour work-week at that hourly rate.

Income instability is one of the most common challenges that online gig workers face, Zhu said. Her team has a paper currently undergoing peer review that names key issues across online gig workers and those that use online platforms to coordinate physical work, like driving for Uber or DoorDash. Other major challenges include a lack of employment benefits, health and safety (both physical and online), and a lack of power in the workplace, she said.

Some YouTube and TikTok creators advertise more lucrative career paths by talking about their own experiences getting rich, though their videos may be misleading.

For example, Adam Enfroy, a popular creator on both platforms, claims to make $300,000 a month through blogs and affiliate marketing, but this income is unrealistic for new marketers just starting out. According to statistics, the average earnings for professional, freelance marketers is $50 per hour or $100,000 per year only if you’re absolutely at the top of your game.

Making Money with Online Publishing

Business Types Mentioned by Platform on YouTube and TikTok

Online publishing Statistics, according to YouTube

Online publishing was the most popular type of online business advertised on YouTube, clocking in at 45% of the videos we analyzed.

Business Types Mentioned on YouTube Videos

This is a broad category of online work which might include setting up a blog that earns revenue through affiliate links, writing a newsletter, making videos on YouTube, or creating content as an influencer.

YouTube creators pushing online publishing advertised that workers could earn a median of:

$925 per hour writing a blog
$312 per hour writing a newsletter or similar periodic articles
$230 per hour for YouTube sponsorships
$106 per hour with affiliate marketing

Note: these rates shared in videos may not reflect actual earnings.

Affiliate marketing is one of the simpler options for a new writer with less experience. In this model, companies pay you to send customers to their products. Google a simple question like “best laptop for college,” and you’ll find hundreds of lists on sites ranging from independent blogs to the New York Times, taking advantage of the search engine to drive affiliate revenue.

Online publishing Statistics, according to TikTok

Creators on TikTok similarly advertised blogs and marketing as a high-earning strategy. The videos we analyzed claimed that writing a blog could net a median of $1,500 per year. Digging into this further, we analyzed the skills that TikTok creators claimed would be most lucrative for different online businesses.

Business Types Mentioned on TikTok Videos

According to the TikTok creators, marketing could lead to the highest (advertised) earnings at a median of $62.50 per hour, followed by investing at $56 per hour and video editing at $50 per hour.

As on YouTube, TikTok creators tend to provide fairly limited evidence for their earning estimates. Video creators also tend to advertise business ideas that are easier to sell to a broad audience as “easy money-making strategies”. In reality, getting extremely rich off of a blog is harder than video creators make it sound.

Instead, experts suggested that selling writing or another type of service as a freelancer might be more successful for online workers with prior talents under their belts.

Making Money with a Service Business

Service businesses can include a range of skillsets.

On TikTok, we found that services businesses were the most popular type of online work advertised by creators.

These businesses include a range of skills and activities such as: starting your own agency to provide a service like tech support to other companies, selling goods through an online store, making content for clients on platforms like Upwork and Fiverr, and performing microwork tasks like filling out surveys or tagging content.

Microwork can be particularly appealing for people who are not currently employed full-time and looking to make extra cash, said Melissa Keith, a psychology professor at Bowling Green State University whose research focuses on the platform Mechanical Turk. Mechanical Turk, run by Amazon, allows remote workers to make money by doing small tasks that can’t be completed by computers.

Microwork rates are low, but improving.

“It’s pretty unrealistic to think you’re going to make a full-time salary on most of these platforms,” Keith said. But the all-remote, fully flexible nature of the platform allows workers to earn money on their own terms — potentially even while working at another job. While TikTok videos advertise that workers might be able to earn over $50 per hour while on platforms like Mechanical Turk, Keith found this number is unrealistic compared to her research. “A good rate is closer to $10 an hour,” she said.

In recent years, workers on microwork platforms have pushed the companies posting jobs to improve their hourly rates, Keith noted. Tasks that might once have paid under $1 an hour will now earn a worker the U.S. minimum wage, if not more. These rates can be particularly attractive to workers in other countries where the cost of living is lower.

Balancing Expectations and Reality

Online videos paint a rosy picture of entrepreneurship opportunities. This is especially true for financial and investment advice, as creators advertise buying into cryptocurrency and other risky assets. As CNET contributor Ana Staples points out, anyone can claim to be an expert on TikTok. Short, punchy videos can make getting rich online look much easier than it really is.

It’s also important to consider the gap between who makes videos about earning money online and who actually comprises the online gig workforce.

Our analysis found that the creators of YouTube and TikTok videos skew towards men in their 20s; the user bases of platforms like Mechanical Turk tend to be pretty evenly split on gender, Keith said.

YouTube TikTok Case Study Presenter Demographic

Younger men might be “more willing to share their success stories,” said Zhu, the Carnegie Mellon researcher. Meanwhile, low-income immigrants who are doing more low-paid gig work might “not necessarily want to brag about their work, and also don’t have the time to create videos,” she added.

As online work remains popular in the wake of the pandemic, Zhu and Keith both anticipate that workers will continue to push for higher wages, flexibility on the job, and benefits that better align with those of typical full-time employment. “If people move towards these more flexible work arrangements, we’re going to have to have systems in place to protect workers,” Keith said.

List of Sources

Federal Reserve Board, Haiyi Zhu, Upwork, CNET, Melissa Keith, YouTube and TikTok

That’s a wrap! We hope this original research gave you an idea of what to expect if you’re looking to start an online business or become a freelancer.

If you’re looking to start earning online, you may found the following resources helpful:

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post Research: The Truth Behind Make Money Online Videos on YouTube and TikTok (We Analyzed 344 Videos) first appeared on WPBeginner.

September 28, 2022

How to Properly Set Up the TikTok Ad Pixel in WordPress

Do you need to set up a TikTok ad pixel on your WordPress site?

When you advertise your website on TikTok, you will need to add code to your site to track the effectiveness of your ad campaign. When your TikTok ads and sponsored posts drive traffic to your website, you can see what content drives the most conversions.

In this article, we’ll show you how to properly set up the TikTok ad pixel in WordPress.

Why Use the TikTok Ad Pixel in WordPress?

According to latest marketing research, TikTok is one of the most popular social networks in the world with over 1 billion monthly active users. This is why many online store owners and small business owners are using TikTok advertising to reach their audience.

TikTok ad pixel helps you maximize the ROI (return on investment) from your TikTok ads because it lets you track the effectiveness of your campaigns.

You can easily add the TikTok ad pixel on your WordPress website or WooCommerce store, so you can easily monitor user activity, ad sales, and optimize your campaigns.

With that being said, let’s take a look at how to properly set up the TikTok ad pixel in WordPress.

Creating the TikTok Pixel Code

To get started, you need to go to the TikTok for Business website and sign into your account. After that, you should navigate to the Assets » Events page.

Navigate to Assets » Events in the TikTok Ads Manager

On the next page, you need to let TikTok know whether you will be sharing events that happen on your app or website.

You will be tracking events that happen on your website, so you need to click the ‘Manage’ button under ‘Web Events’.

Next, you will see a message stating that you need to install a TikTok pixel.

Simply click the ‘Create Pixel’ button.

Now you should give the pixel a name, such as the name of your website.

After that, you need to select ‘TikTok Pixel’ as your connection method and then click the ‘Next’ button.

Name the Pixel Then Select the TikTok Pixel Option

In the next step, you need to let TikTok know that you will install the pixel by copying the code to your website.

You should select the ‘Manually Install Pixel Code’ option and then click the ‘Next’ button.

You will now be able to see the pixel code.

You should copy it to the clipboard by clicking the ‘Copy Pixel Code’ button.

Now you can visit your website to set up the TikTok ad pixel in WordPress.

Adding the TikTok Pixel Code in WordPress

The easiest way to add the TikTok ad pixel code to your WordPress site is with WPCode, the most powerful code snippet plugin available for WordPress. It lets you easily add custom code to any area of your site, and best of all, it’s free.

First, you need to install and activate the free WPCode plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.

Once activated, you need to go to Code Snippets » Headers & Footer.

Simply paste the TikTok pixel code you copied earlier into the ‘Header’ field and then click the ‘Save Changes’ button.

Use the WPCode Plugin to Easily Ad the Pixel Code to Your Website

That’s it! The TikTok ad pixel has been added to your site.

Now you will need to switch back to the TikTok website to create the events you wish to track.

Creating and Testing the Events You Wish to Track

When you return to the TikTok Ads Manager website you will use the Event Builder to complete the setup. You should be looking at the ‘Create events to track actions’ page. There are two types of events you can track.

First, there are URL events. These will track each time someone visits a specific page on your site, such as a product page or order confirmation page.

Simply click the ‘+ Enter URL Keywords’ button and enter the event type and some keywords from the URL.

Second, there are click events. These events track when someone clicks a website element like an ‘add to cart’ button or a form submission button.

When you click the ‘+ Add Web Elements’ button you will be prompted to install the ‘Pixel Helper’ Chrome extension. This extension will help you add click events, and it also tests to make sure your TikTok ad pixel is working correctly.

For detailed instructions on how to add both types of events, see the official TikTok Business Help Center documentation on how to create events.

We hope this tutorial helped you learn how to properly set up the TikTok ad pixel in WordPress. You may also check out our guide on how to track website visitors or our list of the best Instagram plugins for WordPress.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Properly Set Up the TikTok Ad Pixel in WordPress first appeared on WPBeginner.

April 12, 2022

Your Daughter’s Favorite Dev Fixed Tech’s Mentorship Problem w/ AMEX VP Sarvenaz Myslicki

If you looked up the term “firing on all cylinders” in the dictionary, I’m fairly confident there would be a picture of Sarvenaz Myslicki next to it.

A next-gen leader who earned the role of VP of Technology at American Express by the age of 30, Savernaz is a published author, an in-demand thought-leader on mentorship and has one of the largest followings on programmer TikTok.

April 20, 2021

4 TikTok Photo Trends to Try

When it comes to staying up to date on viral trends, TikTok is the place to start. Not only is it a goldmine for food, fashion, and beauty hack and tips, it’s perfect for photographers. These...

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How to Embed TikTok Videos in WordPress (3 Easy Methods)

Do you want to easily embed TikTok videos on your WordPress website?

If you’re already creating successful, viral TikToks then it makes sense to post these videos to your website too. In this way, you can get more views, engagement, and social media followers with very little extra effort.

In this article, we’ll show you how to easily embed TikTok videos in WordPress.

Why Embed TikTok Videos in WordPress?

According to our ultimate list of blogging stats, posts with videos get 83% more traffic than those without video. That said, if you’re already posting TikToks then it makes sense to embed these videos on your WordPress website.

An example of a TikTok video, embedded in a WordPress website

In this way, you can get more visitors, without having to spend a ton of time creating new content. These videos can also help capture the visitor’s attention and keep them on your website for longer, which will increase pageviews and reduce bounce rate in WordPress.

At the same time, these videos will promote your TikTok channel to people who visit your website. This can get you more engagement and followers on TikTok.

With that said, let’s see how you can embed TikTok videos in WordPress. Simply use the quick links below to jump straight to the method you want to use.

Method 1. Using the TikTok Block (Works With Any Theme)
Method 2. Using the Full-Site Editor (Works With Block-Based WordPress Themes)
Method 3. Using QuadLayers (Embed Your Entire TikTok Feed)

Method 1. Using the TikTok Block (Works With Any Theme)

The easiest way to embed TikToks on your WordPress site is by pasting the video’s URL into the page or post editor. WordPress will then detect the video and fetch it for you automatically.

First, you need to visit the TikTok video that you want to embed. Then, copy the video’s URL.

Adding a TikTok video to a page or post using the WordPress block editor

Next, open the WordPress page or post where you want to show the TikTok video. You can then simply paste the URL into the WordPress block editor.

WordPress will automatically detect that you’re embedding a TikTok video, and add a TikTok block with the video already embedded.

Embedding TikTok videos on a WordPress blog or website

By default, WordPress will resize the TikTok video automatically for smaller screens, including smartphones and tablets. It will also preserve the video’s ratio when the browser gets resized.

This is a good user experience, so we recommend leaving the setting enabled. However, sometimes you may want to keep the video at the same size, no matter what. In that case, click to select the TikTok block and then disable the ‘Resize for smaller devices’ toggle.

Resizing a TikTok video on mobile devices including smartphones and tablets

If you do disable this setting, then it’s a good idea to test the mobile version of your WordPress site from the desktop, to check you’re happy with the visitor experience.

You can get similar results by adding the TikTok block to a page or post. After that, you can add the TikTok video’s URL at any point.

This is useful if you’re unsure what TikTok video you’re going to embed, or if the video hasn’t been published yet. This is also a good way to plan your layout, particularly if you’re designing a landing page or sales page.

To add a TikTok block, simply click on the ‘+’ icon and then type in ‘TikTok.’

Adding the WordPress TikTok block to a page or post

When the right block shows up, click to add it to the page or post.

After that, you can simply paste the TikTok URL into the block and click on ‘Embed.’

Another option is to embed the TikTok video in a widget-ready area such as the sidebar or similar section. This allows you to show the same video across your entire site. For example, if you’re trying to create a viral giveaway in TikTok, then you might embed the video announcing the contest.

To do this, go to Appearance » Widgets in your dashboard. Here, you’ll see all the different areas where you can add widgets in WordPress.

Adding widgets to a sidebar or similar section

Simply find the area where you want to embed the TikTok video.

Then, click on the ‘+’ icon.

Adding a block to a widget-ready area in your WordPress theme

In the popup that appears, type in ‘TikTok.’

When the right block shows up, click to add it to the widget-ready area.

Embedding TikToks in a WordPress website or blog

You can now paste the URL of the TikTok video you want to embed.

With that done, click on the ‘Embed’ button.

When you’ve finished, don’t forget to click on ‘Update’ to make the changes live.

You can now visit your WordPress blog or website to see the TikTok video live.

Making a TikTok video live on your website

Method 2. Using the Full-Site Editor (Works With Block-Based WordPress Themes)

If you’re using a block theme then you can add a TikTok to any widget-ready area or template using the full-site editor. This allows you to show TikTok videos on pages and posts that you can’t edit using the standard content editor. For example, you might use TikTok videos to improve your 404 page template.

In your WordPress dashboard, go to Themes » Editor.

Opening the WordPress full-size editor (FSE)

By default, the full-site editor will show your theme’s home template.

If you want to add the TikTok video to a different area, then click on either ‘Template’ or ‘Template Parts.’

Editing template parts using the full-size editor (FSE)

You’ll now see all the templates or template parts that make up your WordPress theme.

Simply find the template where you want to embed a TikTok video and click on it. As an example, we’ll be adding a TikTok to the Archive page template but the steps will be largely the same no matter what template you’re using.

Customizing the archive template using the WordPress block-based FSE editor

WordPress will now show a preview of the template.

To go ahead and edit the layout, click on the small pencil icon.

Editing a block-based template using the full-site editor (FSE)

With that done, click on the ‘+’ button towards the top left of the screen.

In the search bar that appears, type in ‘TikTok.’

Adding a TikTok block to a WordPress site template

When the right block shows up, drag and drop it onto the layout.

You can now paste the video’s URL into the TikTok block, and click on the ‘Embed’ button.

Adding a TikTok video to any part of your website or blog

When you’re happy with how the template looks, click on the ‘Save’ button. Now, simply visit your WordPress website to see the TikTok in action.

Method 3. Using QuadLayers (Embed Your Entire TikTok Feed)

If you just want to add a few TikToks to your WordPress website, then method 1 and method 2 are both great choices. However, sometimes you may want to show all your latest TikToks in a feed that updates automatically.

This is an easy way to keep your website fresh and interesting, while promoting your newest TikTok videos at the very same time.

The best way to embed a TikTok feed in WordPress is by using QuadLayers TikTok Feed. This free plugin allows you to connect WordPress to your TikTok account, and then show all your videos in a gallery or masonry layout.

An example of an embedded TikTok feed, on a WordPress website

Just be aware that you can only show TikToks from your own account.

First, you’ll need to install and activate the plugin. If you need help, then please see our guide on how to install a WordPress plugin.

The first step is creating an access token using your TikTok account. In the WordPress dashboard, head over to TikTok Feed » Accounts and click on ‘Add TikTok Account.’

Connecting TikTok to your WordPress website or blog

Next, click ‘Login with TikTok.’

You can now type in your TikTok email address and password, and follow the onscreen instructions to connect QuadLayers to your TikTok account.

How to connect your TikTok social media account to WordPress

When you’re done, QuadLayers will take you back to the WordPress dashboard automatically.

Now, go to TikTok Feeds » Feeds and click on the ‘+ Feed’ button.

Adding a TikTok feed to your WordPress website or blog

In the popup that appears, open the ‘Account’ dropdown and select your TikTok account.

You can now choose between Gallery and Masonry layouts for the TikTok feed. Masonry shows the videos in portrait mode, while Gallery displays the videos as square thumbnails.

Connecting a social media account to your WordPress website

By default, QuadLayers will show the most recent 12 TikToks posted to your account. To show more or fewer videos, simply type a different number into the ‘Limit’ field.

You can also change how many videos QuadLayers shows in each row, by typing into the ‘Columns’ field.

Showing TikTok videos in an organized layout

There are some more settings you can configure, but this is all you need to create an eye-catching TikTok feed.

When you’re happy with your settings, click on ‘Save.’

Creating a live TikTok feed for your website or blog

QuadLayers will now create a shortcode that adds the feed to your website.

Simply go ahead and copy the value in the ‘Shortcode’ column.

Adding a TikTok feed to your website using shortcode

Now, just paste this shortcode into any page, page, or widget-ready area. For step-by-step instructions on how to place the shortcode, please see our guide on how to add a shortcode in WordPress.

With that done, simply visit your website to see the TikTok feed in action.

We hope this article helped you learn how to embed TikTok videos in WordPress. You may also want to check out our guide on how to embed a Facebook video in WordPress, or see our expert pick of the best social media plugins.

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The post How to Embed TikTok Videos in WordPress (3 Easy Methods) first appeared on WPBeginner.