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It’s About Location: Developers Draw on Geospatial Tech One Service at a Time

Apps that give users a good reason to keep coming back tend to operate with up-to-the-minute data to do everything from guiding a drone to tracking a global health pandemic’s path. That data is increasingly location-based, be it maps, demographics, routing, or geocoding. A developer might only need one or two of these location services to give users what they want, and that’s where pay-as-you-go location services have entered the market.

As location data is increasingly necessary for in-demand apps, developers at some of the most innovative businesses are already using PaaS to take advantage of location data.

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[SKP’s Novel Concept #03] The Idea of Mood Blogging

Mood Blogging is primarily location-based blogging that captures and enhances the spirit of blogging and also provides location determination, service feedbacks, product reviews, and product offers. It is primarily an internet concept that allows microblogging linked to the mood of that particular blog post and which also allows automatic detection of the current blog mood. It also allows blogs to be posted on other sites as well as to blog from other sites. Apart from this, it allows automatic location determination on the logged-in device and thereby allowing to temporarily subscribe to nearby blogs. This allows location-based subscriptions for temporary usage and automatically un-subscribing based on preferences. When working in a location-based mode would allow real-time feedback on services, products and also allow to obtain the latest offers and discounts. Most of all, it can be a place where people who have just joined a particular location set can look up to for live reviews and feedbacks.

It also involves automatic detection of high traffic generating blogs and gets these pages to be sponsored and customized as per the primary data and blogger profile. It allows another striking user experience feature where it allows mood icons, images, and graphics; thereby taking visual blogging to newer levels. Also, it provides an all-inclusive user interface which allows video, audio, images, files, long blogs, links, and a variety of other types of information to be blogged all in one place. Location determination allows blogs to be now more dynamic and also have location-based advertising and also advertising applied to specific location check-ins.

On the mobile continues the spirit of mood blogging on mobile by allowing to determine location (or change subscriptions) when the device is in the vicinity of another subscriber or a set of similar subscribers. The location determination is dependent on registering with exact details including the zip code and also on the features of the device itself.

The idea of Mood Blogging will be based on concepts of Intelligent Agents, Sentiment Analysis, Emotion Analysis, and Auto Location Determination.

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The Data Economy and the Internet of the Streets

When I think of use cases where IoT will really come into its own in future decades, data monetization remains one of my favorite examples of where sensor creates new marketplaces, insights, and industries as a new data economy emerges. 

But where I get really excited is when I see a use case that neatly combines several of the most explosive trends of the future. German founded company UZE Mobility and has done just this, combining mobility, digital out of home advertising, IoT, and data monetization.