The business world has undergone some dramatic changes; a few years back the greatest concern was cybersecurity, but in 2021, the focus shifted to digital transformation. While cybersecurity remains a source of potential danger to their survival, businesses have realized that you must be in the market before you start thinking of breaches and the only thing that can make you remain relevant is to focus on improving customer experience.
However, it’s not enough to just say you are embarking on business transformation; the most important thing is how to ensure your business transformation program is successful. The Kotter change model points out that improving the outcomes of business transformation programs relies heavily on the employees who are the ones actually implementing change programs.