What colors are you using in your branding and marketing messages? Because whether you realize it or not, color psychology in marketing is subconsciously influencing the buying decisions of people visiting your website.
As a freelancer, it’s on you to determine how you want people to perceive you, and the best way to do that is with personal branding. Yes, the quality of your work matters, but you also need to gain name recognition. Just like any business, freelancers must rely on personal branding to secure a steady flow of gigs and to command higher rates.
It’s 2019 and cart abandonment is still a big problem for ecommerce sites. Actually, the average global shopping cart abandonment rate for online ecommerce is 69.57% (according to 2019 data). Following on from our blog post about abandoned cart emails, we crunched some numbers, and this post collects a number of cart abandonment statistics, both from our own database as well as third-party studies.
Looking for Constant Contact alternatives? You’re not alone. First launched back in 1995, Constant Contact is ancient as far as email marketing platforms go. The platform reached its peak around 2011, losing customers to competitors like Mailchimp, and has struggled to regain its dominance since.
When to send emails? What is the best day and the best time? I’d love to tell you it's 11am on Tuesdays, but the truth is, it depends on your audience. Here's everything you need to know.
When the first version of WordPress was shipped in May 2003, it had groundbreaking design features for the time and defined the first batch of WordPress theme design trends to come. There were highly intelligent line breaks, nice textures, and the ability for bloggers to add links to their blogrolls.