In the post-covid world, establishing and maintaining life-long relationships with customers are the pillars for business growth and mitigating the impacts of economic recession. Being the central storage of clients’ data, CRMs provide organizations with actionable insight into customers’ preferences and pain points.
No wonder the Statista experts predict worldwide revenue growth of a CRM software market — by 2025, it will reach almost $50 billion! Besides, these programs pay off in about half a year for every second buyer.