The COVID-19 pandemic impacted businesses in different ways, and I would like to share something worthwhile that I learned. I was able to save my brand dozens of hours and thousands of dollars we could have lost in revenue.
As a CMO, my PPC team needed to create 250 unique banners based on the template the company’s designer created, and also modify dozens of landing pages. Incidentally, our designer was down with the virus and no member of the team had any design background.