The retail industry has been actively adopting digital transformation in order to provide a better user experience. According to current trends, the reliance on digital channels has been enormous, placing them at the core of all significant online retail operations.
Mobile sales increased by 68 percent in 2020 and are anticipated to surpass other channels as the largest source of all sales by the end of this year. Can you identify the true reason for increased sales using retail mobile applications? The answer is "digital confidence."