Everyone wants an edge. And in the digital age of business, the greatest strategic advantage comes from slicing, dicing, and analyzing data from every possible angle.
Data mining is the automated process of sorting through huge data sets to identify trends and patterns and establish relationships. And as enterprise data proliferates — now over 2.5 quintillion bytes per day — it'll continue to play an increasingly important role in the way businesses plan their operations and address challenges in the future.