headline analyzer tool | The Blog Pros

May 9, 2023

Introducing Headline Analyzer – Writing Captivating Headlines Made Easy

Do you want to write captivating headlines that boost traffic?

Have you ever wished there was an EASY tool that helps everyone write great headlines regardless of their skill set or having to hire an elite copywriter?

If you’re like me and most other smart website owners, then you have at least wished for this solution a couple of times in your WordPress journey.

Today, I’m excited to release a free WPBeginner tool, Headline Analyzer, which enables you to write irresistible headlines that your users can’t help but click.

We built this tool because we believe headlines are the single most important factor that can make or break your content.

Introducing Headline Analyzer – Writing Captivating Headlines Made Easy

With our tool, we want to empower all bloggers and website owners to write great headlines so they can compete with the big guys and drive more traffic.

What is Headline Analyzer Tool?

WPBeginner’s Headline Analyzer tool is a powerful FREE online tool that makes it easy to write compelling headlines that drive website traffic and shares and rank better in search results.

And it is a FREE tool… no signup or registration is required!

One of the reasons most people fail to make their headlines compelling is that there is no clear-cut way to write one. This is why I decided to build a headline analyzer at WPBeginner.

Backed by data, our free tool reviews your headlines and provides suggestions to help you earn the highest number of click-throughs.

To analyze your title, the headline checker considers a few different factors, including word balance, power words, headline sentiment, headline type, word count, and more.

Some of the benefits of our title analyzer include…

It analyzes your headline and grades it on a scale of 1-100
It provides you with suggestions to improve the clickability of your titles
You can refine your title until you get a great score

Why Writing Great Headlines is Important?

Did you know 4 out 5 people will NEVER click through to read your articles?

That means even if your site gets on the first page of Google for relevant keywords, only a minority of your target audience will visit your website.

Fortunately, there is an easy way to improve your chances of driving more visitors to your site… and that is by writing a click-worthy headline.

A click-worthy headline can mean the difference between the search results your users will notice and click on Google – and the search results they’ll skip right over.

With WPBeginner’s Headline Analyzer, it takes less than 2 minutes to write a perfect title for your content… and you don’t have to be an SEO or copywriting guru to do so.

How to Use WPBeginner’s Headline Analyzer Tool

The first thing you’ll need to do is head over to the WPBeginner’s Headline Analyzer tool.

Next, type in your headline in the search bar and click Analyze.

Backed by data, our tool analyzes your headline, grades it on a scale of 1-100, and offers suggestions to improve it.

You can then follow those recommendations and re-analyze your title to see if it improves your score. Then you can repeat the process until you get a great score. The general rule of thumb is to aim for a score of 70+.

To get the best results from the analyzer, follow the below recommended practices.

Always Come Up with Multiple Headline Ideas

It is recommended to come up with around 3 to 5 headlines for your content. When you brainstorm multiple headline ideas, you’re more likely to think out of the box, which in turn helps you create great headlines.

After the analysis, you can pick the one that has a better score and then refine it until it gets a better score.

Choose the Optimal Length for Your Titles

Choosing the optimal length for your titles is important. If it is too lengthy, it might get cut off from Google Search results, email inbox, social media feeds, and so on.

Generally speaking, too short headlines fail to incite curiosity, leading to a drop in click-throughs.

Most WordPress SEO plugins and tools recommend keeping the number of characters under 60 to ensure the title fits in the search snippet and other marketing channels.

Improve Your Workflow with Headline Analyzer

Want to get the headline analyzer inside the WordPress post editor?

You can do so free by installing and activating either the free All in One SEO plugin or the free MonsterInsights plugin.

Both of these plugins give you access to the same headline analyzer except right inside the WordPress post editor.

What’s Coming Next?

At WPBeginner, we always strive to build powerful tools for small businesses, so they can grow and compete with the big guys.

Headline Analyzer is just one of the new tools that we’ve launched.

We have an exciting roadmap ahead of us, and in the coming weeks, hopefully, we’ll deliver more free tools at your disposal.

Here are a few more business tools that you can use RIGHT NOW.

Our goal is to continue to build best-in-class tools to help you level the playing field.

If you have ideas on how we can make WPBeginner’s Headline Analyzer or other tools more helpful for you, then share your thoughts in the comments.

As always, I want to thank you for your continued support of WPBeginner, and we look forward to continue serving you for years to come.

Yours Truly,

Syed Balkhi
Founder of WPBeginner

The post Introducing Headline Analyzer – Writing Captivating Headlines Made Easy first appeared on WPBeginner.

March 17, 2023

8 Best Online Content Optimization Tools for WordPress (in 2023)

Are you looking for the best online content optimization tools for WordPress?

You can increase the search traffic to your WordPress website or blog by optimizing your online content. Luckily, there are plenty of easy-to-use tools you can use to make your content more readable and rank higher on search engine results pages.

In this article, we’ll share the very best online content optimization tools that experts use to grow their website traffic.

8 Best Online Content Optimization Tools for WordPress

What Is a Content Optimization Tool?

When you optimize your posts for SEO, you can improve your search engine rankings and consistently get more traffic to your WordPress website.

That’s why we created a handy checklist of tips to optimize your blog posts for SEO. This is a list of all the steps we use on our own blogs, such as keyword research, crafting effective titles, internal linking, improving readability, and much more.

But even using our checklist, optimizing your content is a lot of work. Luckily, there are handy online tools that can recommend specific steps you should take to improve your content so it ranks higher on search engine results pages.

That being said, let’s take a look at the best online content optimization tools for WordPress.

1. All in One SEO

All in One SEO (AIOSEO) is the best SEO plugin for WordPress websites. It’s beginner-friendly and at the same time, comes with advanced optimization features, and gives you SEO insights from your WordPress dashboard.

Once you finish setting up All in One SEO, it will automatically perform an SEO audit so you can see the overall SEO health score for your website.

It will also give you a detailed report with practical suggestions to improve your SEO score.

AIOSEO will also help you find semantic keywords for your focus keyword, and the headline analyzer tool will give your headline a score and offer tips to make your headline even better.

The plugin’s Link Assistant offers suggestions for relevant posts you can link to and the anchor text to use. Simply click the ‘Add Link’ button, and the link will automatically be added to your post.

All in One SEO will also automatically analyze readability issues and make suggestions for you in the analysis section. It also lets you take your XML sitemaps to the next level and allows you to add schema markup for your WordPress website.

Pricing: Starts at $49.50 for the Basic plan that supports one site. You can also get started using the free plugin which offers fewer features.

2. Semrush SEO Writing Assistant

SEO Writing Assistant is a content optimization tool created by Semrush, one of the best SEO tools on the market. You can use it to check your content in real-time for SEO suggestions and improve the overall SEO score of the content on your WordPress website.

You start by entering a focus keyword to generate content templates based on the top 10 results for that phrase. After that, you will be given scores on readability, SEO, originality, and tone based on rival results.

Next, you look for ways to improve your content. For example, you can use Writing Assistant to optimize your article headline, include recommended keywords, adjust the article length, make sure the tone sounds natural and casual, and check for plagiarism.

We show you how to do all of this step-by-step in our guide on how to use the SEO Writing Assistant in WordPress to improve SEO.

Pricing: Starts at $119.95/month for a Pro account. A free trial is available.

3. Surfer SEO

Surfer SEO helps you write articles that read well and rank high. It helps you structure your posts, provides a list of relevant keywords you should include, and offers a content score and real-time feedback on how to optimize your content.

This software offers many of Clearscope’s features at a more affordable price. For example, when you paste your content into the app, it will give you a content score, show you which keywords you are using and which you aren’t, and display an outline of the post’s structure.

Surfer SEO also offers an audit showing actionable steps to improve your content, a keyword research tool, and a page speed comparison so you know whether you need to improve your page’s load time.

Pricing: Starts at $49/month for the Basic plan when paid annually. This plan supports two users. There is a 7-day money-back guarantee if you are not satisfied.

4. Clearscope

Clearscope offers a wide range of tools that helps you optimize your online content. For example, it can show you the keywords you should use, the questions you need to answer, how to structure the article, how long the post should be, and how to improve readability.

You create a report by typing in a query such as a post title, and Clearscope will analyze relevant content from your competitors to determine which keywords should be included in the post and much more.

Next, you can paste the contents of your article to see how it can be improved. This will show you the length of your post compared with the typical length of your competitors’ posts and the readability level.

You’ll see a list of important keywords, and those you have already included will have a checkmark next to them. In the top left of the screen, you will see a content grade, and you can improve your grade by adding keywords that are not already in the post.

Clearscope also has a Keyword Discover tool. After typing in a keyword, you will see related keywords, questions that are asked related to that keyword, and which keywords are trending.

Pricing: Starts at $170/month for the Essentials plan which is for one user. Business and Enterprise plans have custom pricing. You can request a free demonstration of the software.

5. Frase

Frase is an affordable content optimization tool that identifies relevant content you should include in your post and provides a smart outline for your content.

Once you write or paste your content, smart insights will pop up on the right of the screen. It will also be given a content score so you can see how much it needs to be improved.

The app can autocomplete or rewrite sentences for you using artificial intelligence, suggest transition words that add interest to your writing, and recommend topics to include in your post by analyzing the most popular Google search results.

Pricing: Starts at $12.66/month for the Solo plan when paid annually. A 7-day free trial is available.

6. MarketMuse

MarketMuse is another excellent content optimization tool, but its pricing makes it more suitable for enterprise-level companies than small businesses. It offers applications to help you research, compete, optimize, and more.

You’ll see a personalized difficulty score of your existing content so you can see how your content competes with articles on other sites. It uses natural language rather than keywords to suggest content you should add to your post.

It also offers tools that perform keyword research and competitive content analysis.

This will show you the strengths and weaknesses of your competitors’ content in a chart so you can add content that they are missing.

Pricing: Starts at $600/month for the Standard plan, which supports one user. You can add additional users for $99/month each. The Premium plan costs $12,000/year, and there is also a limited free plan for one user so you can test the software.

7. Ahrefs

Ahrefs is an excellent keyword explorer and rank tracker tool and comes with a site audit tool to optimize your entire website.

Using the Keyword Explorer, you can come up with keyword ideas by simply typing a keyword into the search box. You’ll then see a whole list of keyword suggestions.

Its Rank Tracker feature lets you add the keywords you want to track to your Ahrefs dashboard. It shows you an overview of your search engine rankings. You can see your visibility percentage, average position, traffic, SERP features, and changes in position.

You can also use Ahrefs to see the keywords that your competitors are ranking for, so you can create new content pieces targeting keywords related to those subjects.

The Content Explorer feature finds the most popular content for any keyword or topic. You can see why those posts rank higher and replicate their strategy in your own content.

Pricing: Starts at $99/month for the Lite plan. Pay annually and get two months free.

8. Headline Analyzer (Free)

Headline Analyzer is a free tool that helps you evaluate your headlines and improve the copy to make it more engaging and click-worthy. It provides data-driven insights and suggestions for creating irresistible SEO titles.

It can be tricky for beginners to come up with a headline that instantly captures your users’ attention and gets them to click your website link. This is where you can use the headline analyzer tool.

All you have to do is enter your blog title, and the Headline Analyzer will give it an overall content score along with suggestions on how to improve it.

The tool will also tell you if your title needs to be longer or shorter to make sure it displays properly on SERPs (search engine results pages). It even shows you a preview of how your blog will appear in Google search results.

Pricing: Absolutely free.

We hope this tutorial helped you find the best online content optimization tools for WordPress. You may also want to learn how to increase your blog traffic, or check out our list of the best WordPress landing page plugins.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post 8 Best Online Content Optimization Tools for WordPress (in 2023) first appeared on WPBeginner.

November 15, 2021May 30, 2023

How to Use Headline Analyzer in WordPress to Improve SEO Titles

Are you looking for ways to improve your SEO rankings? A higher click-through rate on your SEO titles can help.

Your title is the first thing that people will see in search engine results, and they will decide whether to click on your link based on that title. A headline analyzer helps you create engaging titles that will get more clicks.

In this article, we will show you how to use a headline analyzer in WordPress to improve your SEO titles.

How to Use Headline Analyzer in WordPress to Improve SEO Titles

What Is a Headline Analyzer Tool & Why Do You Need It?

Choosing the best titles for your blog posts and landing pages is extremely important for search engine optimization (SEO). Powerful titles can get people to click on your links in the search results and visit your WordPress website.

Of course, the more people who click on your titles, the more traffic you will get. But a higher click-through rate (CTR) can also improve your search engine rankings, getting you even more visitors.

It can be tricky for beginners to come up with a headline that instantly captures people’s attention and gets them to click a link. This is where a headline analyzer tool can help.

A headline analyzer is a tool that helps you evaluate and improve your headlines. It provides data-driven insights and suggestions for creating titles that are engaging and click-worthy.

With that being said, let’s take a look at how you can use a headline analyzer tool to improve your SEO titles in WordPress. Here are the topics we’ll cover in this article:

Adding the Headline Analyzer Tool in WordPress
Adding an SEO Title to Your Post
Using Headline Analyzer to Improve Your SEO Title
Pro Tips: Search Console + Headline Analyzer

Video Tutorial

If you’d prefer written instructions, just keep reading.

Adding the Headline Analyzer Tool in WordPress

There are a few ways to add the Headline Analyzer tool in WordPress. When you install either the free All in One SEO or MonsterInsights plugin, it will be automatically added to WordPress.

You can also access the Headline Analyzer for free on the WPBeginner website. Read on to learn how.

Installing All in One SEO

The easiest way to analyze your headlines in WordPress is by using the All in One SEO (AIOSEO) plugin. It’s the best SEO plugin for WordPress on the market and is used by over 3 million websites.

AIOSEO helps you optimize your website for search engines without any technical knowledge or the need to hire an SEO expert. The plugin offers a headline analyzer inside your WordPress editor so that you can create powerful titles.

Note: This tutorial will use the AIOSEO Lite version since it includes the headline analyzer tool. There is also a Pro version that we use on the WPBeginner site because it offers powerful features like smart schema, XML sitemaps, and more.

The first thing you’ll need to do is install and activate the free version of AIOSEO on your website. If you need help, then you can follow our step-by-step guide on how to install a WordPress plugin.

Upon activation, the Headline Analyzer will be immediately added to WordPress.

The plugin will automatically launch its setup wizard. You can go ahead and click the ‘Let’s Get Started’ button to set up the other features of AIOSEO plugin on your website.

Click let's get started AIOSEO setup wizard

For more details, you can read our guide on how to set up All in One SEO for WordPress.

Installing MonsterInsights

The Headline Analyzer is also a feature of the MonsterInsights plugin. Like AIOSEO, once the plugin is installed, the Headline Analyzer will automatically become available in the post editor.

MonsterInsights is the most popular Google Analytics plugin for WordPress, used by over 3 million websites. It will help you discover the types of visitors you get on your website, and what they do once they are there. This can help you make your content more relevant.

You can use the MonsterInsights free version to analyze your headlines, but there is also a MonsterInsights Pro version. It includes additional features like advanced analytics, A/B testing, user journeys, and more.

You can get started by installing and activating MonsterInsights free on your website. If you need help, then you can follow our step-by-step guide on how to install a WordPress plugin.

You can learn how to set up MonsterInsights’ other features by reading our guide on how to install Google Analytics in WordPress for beginners.

Finding the Headline Analyzer on the WPBeginner Website

If you prefer not to install a plugin, then you can access the Headline Analyzer for free on the WPBeginner website.

Simply navigate to our Headline Analyzer page. Once there, you can type in your headline and click the ‘Analyze’ button.

You can then use the tool to improve your heading right there on the page rather than in the WordPress editor.

In the image below, you can see an example with an overall score and an analysis of the different parts of the headline:

If you scroll down the page, you will also see some recommendations for how to improve your headline.

For example, the Headline Analyzer tool might recommend adding more uncommon or emotional words to your headline to get more clicks.

You can use these tips to try different headline options. Then, simply enter the new headline into the Headline Analyzer tool until you are happy with the results.

Finally, you just need to copy the headline and add it to your WordPress post.

Adding an SEO Title to Your Post

If you are using the All in One SEO or MonsterInsights plugin, then you will need to access the Headline Analyzer tool within the WordPress post editor.

Go ahead and edit or add a new post. Once you are in the WordPress editor, you can add your blog post title at the top.

It’s important to remember that there are differences between the post title and the SEO title.

The first difference is that, behind the scenes, these titles use completely different HTML tags. Your post title is enclosed in <h1> tags, while the SEO tag uses <title> tags.

The second difference is where the titles appear. The post title will normally be displayed at the top of the page, depending on your WordPress theme. On the other hand, the SEO title doesn’t appear in the post at all.

Instead, the SEO title suggests to search engines like Google how you would like your title displayed in search results. It also displays in the browser’s title bar when viewing the post.

By default, WordPress doesn’t let you enter an SEO title. But SEO plugins like AIOSEO allow you to easily add an SEO title to your articles.

If AIOSEO is installed on your website, then you can simply scroll down to the ‘AIOSEO Settings’ meta box in your WordPress editor and then enter a headline under ‘Post Title.’

The plugin also offers smart tags, so you can automatically add information to your titles, like the post title, current year, author name, categories, site tagline, and more.

Using Headline Analyzer to Improve Your SEO Title

After adding a headline for your article, you can analyze it using AIOSEO or MonsterInsights. All you have to do is click the green ‘SEO Headline Analyzer’ button in the top right.

AIOSEO or MonsterInsights will show you a score ranging from 1 to 100 for your headline. A score of 70 or more shows that you have written a powerful headline.

If your score is below 70, then don’t worry. The headline analyzer will show suggestions for improving the score and making your title more engaging to get more clicks and traffic.

Now you can scroll down and look at the word balance of your copy. The plugin will look for common, uncommon, emotional, and power words.

These are words that help trigger a psychological or emotional response from your audience. When creating headlines, you can use these words to improve your headline score and boost their click-through rate (CTR).

Next, you can check the sentiment of your headline. Titles with a positive feeling tend to get better engagement and more clicks than neutral or negative ones.

Besides that, the plugin will also show you the headline type. For example, you can see whether your headline type is a how-to post, list post, resource post, or more.

These types of titles tend to get more clicks than generic titles.

After that, you can scroll down and check the character count and word count for your title in the headline analyzer tool.

It’s recommended to write headlines that are under 55 characters so that search engines can fully show the text in the search results.

If your titles are more than 55 characters, then search engines might cut off the text at the end. This can make the meaning of your title unclear and lower your click-through rate.

Check the character count and word count

Next, you can analyze the 3 beginning and ending words of your headline. Most readers usually glance at the first 3 and last 3 words in a post title before deciding to click.

Using this information, you can place your target keyword and most important information in the beginning to capture the reader’s attention.

The Headline Analyzer also shows a preview of how your headline will appear in the search engine page results.

Check the beginning and ending words with preview

If your headline doesn’t get a good score, then you can easily try new headlines and analyze them before deciding on the best SEO title.

All you have to do is switch to the ‘Try New Headline’ tab in the tool, enter your new headline, and click the ‘Analyze Headline’ button.

AIOSEO or MonsterInsights will show you a score of your new headline and compare it with the current SEO title.

You can try multiple headlines for your WordPress blog post and analyze their scores to see which one works the best.

Before you hit publish, check out our blog post optimization checklist to make sure the post is fully optimized to get the most traffic possible.

Pro Tips: Search Console + Headline Analyzer

You can take these tips even further like the Pros do and combine the headline analyzer with insights from Google Search Console.

If you look at our ultimate Google Search Console guide to grow traffic, you will see there is a section about finding low-hanging keywords where you can easily rank.

You can then try adding one of these low-hanging keywords to your SEO title and throughout your post. As your click-through rate increases, your SEO rankings will go up as well.

We hope this article helped you learn how to use a headline analyzer in WordPress to improve SEO titles. You may also want to see our guide on how to get a free SSL certificate for your WordPress site and our expert picks for the best WooCommerce plugins to grow your store.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Use Headline Analyzer in WordPress to Improve SEO Titles first appeared on WPBeginner.