We are generating more data every day than ever before. By 2025, it's estimated that 463 exabytes of data will be created each day globally – that's the equivalent of 212,765,957 DVDs. Much of this data is "cold data"; rarely accessed after being stored, yet still needing to be retained for the long term. Managing cold data is becoming a rising challenge as the world's data generation grows exponentially.
Traditional storage media like magnetic tape and hard disk drives struggle to provide the longevity, capacity, accessibility, and affordability needed for sustainable cold data storage. But one startup has developed an innovative solution that could be the answer.