What is Data Ingestion? The Definitive Guide

What Is Data Ingestion?

Data ingestion is an essential step of any modern data stack. At its core data ingestion is the process of moving data from various data sources to an end destination where it can be stored for analytics purposes. This data can come in multiple different formats and be generated from various external sources (e.g., website data, app data, databases, SaaS tools, etc.)

Why Is Data Ingestion Important?

The data ingestion process is important because it moves data from point A to B. Without a data ingestion pipeline, data is locked in the source it originated in and this isn’t actionable. The easiest way to understand data ingestion is to think of it as a pipeline. In the same way that oil is transported from the well to the refinery, data is transported from the source to the analytics platform. Data ingestion is important because it gives business teams the ability to extract value from data that would otherwise be inaccessible.