Guiding Users to an 'A-ha' Moment
In 2020, ex-FB exec Chamath Palihapitiya shared his secret for growing Facebook to its first billion users. He had a laser focus on only 3 goals: getting users in the door, getting users to experience core value as fast as possible, and delivering core value as often as possible.
We wanted to see if we could apply these principles at Arctype and recreate the magic that Chamath engineered at Facebook. So last month we focused on the second goal, getting users to experience core value, and we saw some impressive results.